Start2025

Annual files: 2025

How to maximize the use of WhatsApp Business in retail

E-Commerce Update - 0
A study revealed that 95% of Brazilian companies use WhatsApp, solidifying it as the most popular chat app in the country. This statistic reflects efficiency

PagBank is among the best companies in the world in sustainable growth in a ranking presented by TIME magazine

E-Commerce Update - 0
PagBank, digital bank of financial services and payment methods, was considered one of the 'World's Best Companies in Sustainable Growth'

Knowing how to listen: an essential differentiator for successful leadership

Fabiano Nagamatsu - 0
The corporate world presents increasingly dynamic and collaborative activities, where the ability to listen is fundamental for those who wish to maintain a leadership of

Ranking shows main complaints of Brazilian consumers

E-Commerce Update - 0
Problems such as delays in deliveries, misleading advertising and unsatisfactory service are among the main reasons for consumer dissatisfaction in their shopping experiences

Alternative data unlocks credit for millions of Brazilians

E-Commerce Update - 0
Even being very useful for the population to access essential products and services for their survival, o crédito acaba sendo um grande tabu aqui

ESG in retail: how to transform commitments into concrete actions

Rafael Brych - 0
In recent years, society is witnessing a growing engagement of people in environmental causes, social and governance, the so-called ESG (Environmental, Social & Governance

What do the most loved companies to work for in Brazil do

E-Commerce Update - 0
The Loved Companies 2024 ranking, carried out by the employer branding hub ILoveMyJob, aponta as empresas mais admiradas pelos profissionais brasileiros e as estratégias que tornam

Cybersecurity in 2025: What Companies Can Expect and How to Prepare

E-Commerce Update - 0
Cybersecurity is in constant transformation, driven by technological advancements and increasingly sophisticated digital threats. In 2025, as organizações enfrentam um panorama

Quality issues, delays and misleading advertising challenge brands in Brazil, points to CX Trends 2025 research

E-Commerce Update - 0
Problems such as delays in deliveries, misleading advertising and unsatisfactory service are among the main reasons for consumer dissatisfaction in their shopping experiences

Technology advances, but market trends are increasingly humanized

E-Commerce Update - 0
The year 2024 has already shown signs that the global job market is undergoing one of the fastest transformations in its history
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