Start2024

Annual files: 2024

PL Connection 2024 announces new confirmed speakers

E-Commerce Update - 0
From September 17 to 19, the PL Connection 2024 will bring together the top specialists at Expo Center Norte, in São Paulo, to present the...

How to measure the effectiveness of Retail Media in a scenario of frequent changes?

Caroline Mayer - 0
Measurement is at the center of digital marketing. It is essential that we can demonstrate the direct link between an advertisement aired and the desired action,...

Why do 1 in 4 e-commerce products in Brazil come from Extrema, MG?

E-Commerce Update - 0
A small town in southern Minas Gerais is becoming the beating heart of Brazilian e-commerce. Extremes, with fewer than 40,000 inhabitants,...

Schneider Electric lists 3 cybersecurity tips for data centers

E-Commerce Update - 0
Aiming to strengthen protection against cyber threats, Schneider Electric, a global company in digital transformation of energy management and automation, lists three essential tips to ensure...

VTEX Acquires Weni to Strengthen Customer Experience in E-commerce

E-Commerce Update - 0
VTEX, a specialist in e-commerce solutions, announced the acquisition of Weni, a company specialized in artificial intelligence and automation for Customer Experience (CX). A...

Transformations in B2B marketing: technology as a crucial strategy for companies

E-Commerce Update - 0
B2B marketing, focused on strategies for companies that sell to other businesses, is undergoing profound transformations. As the market evolves,...

Rox Partner aims to become a leader in the data and cybersecurity market

E-Commerce Update - 0
The importance of data in the corporate ecosystem has already become a consensus in public debate. According to a survey conducted by New Vantage Partners, 97% of...

Netshoes will have special offers from Magalu's PayDay Sale during the NFL broadcast on CazéTV

E-Commerce Update - 0
This September, Netshoes, an e-commerce platform for sports and lifestyle, debuts on PayDay, Magalu's proprietary sale event, which takes place on the fifth business day...

Regenerative Business: How Skills Learning Affects Your Business’s Ability to Regenerate

Guilherme Pereira - 0
Technology and Environmental, Social, and Governance (ESG) issues have become some of the fundamental pillars for virtually every entrepreneur or business owner...

Edenred and BNP Paribas Brasil hold second edition of event that discusses data protection and governance of artificial intelligence in companies

E-Commerce Update - 0
Edenred, the leading digital platform for services and payment methods, and BNP Paribas Brazil, the leading bank in the European Union with a presence in...
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