Annual files: 2024

Magalu Group competes with 12 brands for the Reclame Aqui 2024 award

Magalu competes with 12 brands for the Reclame Aqui 2024 award. The consumer voting phase has already begun and is the last of...

Efforts to prevent cyberattacks during Black Friday and Christmas shopping begin now

The growth of e-commerce during high-demand dates, such as Christmas and Black Friday, also leads to an increase in the number of attacks...

Research Reveals Exponential Growth of RCS in Retail and Other Sectors

A recent survey conducted by Infobip, a company specializing in cloud communication solutions, indicates a significant growth in the use of RCS (Rich Communication...

Usability of artificial intelligence as a differentiation strategy in retail

The change in consumer relations in society, since the pandemic, has caused a restructuring in the retail market. Since 2022, delivery services and e-commerce...

Artificial Intelligence can be an ally for small and medium-sized companies

In Brazil, there are approximately 9 million small and medium-sized enterprises, according to an estimate by Sebrae. Although many do not know...

GOAT Digital Launches Rookie Digital: New Unit to Serve Micro and Small Businesses

A GOAT Digital, a renowned digital marketing agency ecosystem, announced today the launch of its newest business unit, Rookie Digital....

What mistakes should startups avoid when partnering with large companies?

In the race for recognition and rapid growth, many startup founders see large companies as a "lifeline". However, the reality...

ESPM and Cliente SA organize a series of meetings to celebrate Customer Day

In honor of Customer Day (09/15), ESPM, a leading school in Marketing and Innovation focused on business, joins the Clientes SA portal...

Plaza raises R$5.5 million to create an AI assistant that promises to transform the real estate market

A Plaza, a startup aiming to transform the real estate market through the use of artificial intelligence, has just announced the completion of an investment...

Startup connects industry and retail to combat food waste

Brazil is among the top 10 countries that waste the most food in the world, according to the UN (United Nations) ranking. There are 46 million...
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