Annual files: 2025

Gamification at Work Emerges as Key to Engaging Baby Boomers, Millennials and Gen Z

Engaging employees has been one of the biggest challenges in the corporate market. According to Gallup's global report, "State of the Global Workplace",...

What is the impact of artificial intelligence on sales strategies?

In recent years, artificial intelligence has proven to be a powerful ally for companies seeking to optimize their sales strategies and stand out...

Consumer Day: how the delivery sector is preparing for the date

Celebrated on March 15th, Consumer Day is one of the most important dates in retail, boosting sales and significantly increasing demand...

Koin expands presence in Pix Parcelado with new partnerships in Brazilian retail

Koin, a fintech specializing in financial solutions for digital commerce, expands its presence in the Installment Pix segment by forming new strategic partnerships...

Brazil ahead of the USA? Digital engagement can be a gateway for Brazilian brands into the North American market

While the United States still deal with fragmented communication platforms, Brazil stands out for its creative and integrated adoption of WhatsApp. The companies...

Generation Z is more ambitious than Millennials, survey finds

Young people of Generation Z (born between 1997 and the early 2010s) exhibit higher levels of ambition and are more curious...

Oracle Announces Third-Quarter Fiscal 2025 Financial Results

Oracle Corporation (NYSE: ORCL) announced today the results of the third fiscal quarter of 2025. The total remaining Performance Obligations increased by 62%...

Data Monetization and New Formats: The Path to the Retail of the Future

Brazil is heading towards a new population configuration: according to Ipea, by 2030, there will be 21 million more elderly people and 8 million more...

Netshoes unites generations passionate about sport in 25th anniversary campaign

Netshoes, the largest e-commerce platform for sports and lifestyle products in the country, celebrates its 25 years of history with a campaign that reinforces its connection...

From Keywords to Instant Answers: The Impact of AI on Search Engines

The integration of artificial intelligence into web search engines is revolutionizing the way we consume information in the digital age. The engines of...
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