Start2025

Annual files: 2025

Transforming a professional trajectory into a book strengthens market positioning

E-Commerce Update - 0
Publishing a book has ceased to be just a personal project and has become a concrete strategy for positioning and strengthening personal branding. Each...

Loyalty 4.0: AI and loyalty programs as a trend in this market

Harold Schultz - 0
In recent years, Artificial Intelligence (AI) has revolutionized the customer loyalty sector. What was once a standardized reward model...

Corporate events establish themselves as a strategic branding tool

E-Commerce Update - 0
In an increasingly competitive and customer experience-driven market, corporate events have ceased to be just occasional gathering moments...

Event brings together more than 80 major entrepreneurs from Espírito Santo

E-Commerce Update - 0
Promoting knowledge, strategic connections, and solutions for corporate challenges. These are the foundations of Disruption, a mastermind event organized monthly by Enjoy, a business ecosystem focused on...

Generative AI on WhatsApp: how to implement it effectively in the company?

Allanis Grum - 0
WhatsApp has ceased to be an exclusive channel for personal communication, becoming one of the most used platforms in the market to bring people closer and improve...

Taboola expands partnership with Samsung and begins offering news recommendations on more devices and the brand's news channels

E-Commerce Update - 0
Taboola announced a new partnership with Samsung to display news recommendations on Samsung devices and news channels. Just this new one...

Closing a business without loss: 8 tips to turn assets into revenue

E-Commerce Update - 0
Closing a business, whether due to a change of plans, the end of a cycle, or necessity, is always a challenge. The decision itself already carries an emotional and strategic weight and...

75% of top North American executives attribute their success to mentors

E-Commerce Update - 0
For a long time, mentoring was an exclusive resource for large corporations, such as those listed on the U.S. Fortune 500, where 97.6%...

How to differentiate yourself from the competition in entrepreneurship

E-Commerce Update - 0
In a universe where thousands of new businesses emerge every day, finding your differentiator has become a matter of survival in entrepreneurship....

Companies that adopted ISO Innovation have 271% greater understanding of the importance of innovating

E-Commerce Update - 0
We are one of the largest economies in the world. However, few of the country's enterprises benefit from robust innovation mechanisms in favor of...
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