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Annual archives: 2025

E-commerce revenue on Black Friday will be 17% higher than in 2024, according to Confi Neotrust.

E-Commerce Update - 0
According to Confi Neotrust - a source of data and intelligence on e-commerce - this year's Black Friday will be 17% bigger than...

Black Friday: Psychologist explains why the brain reacts to promotions as if it were a gamble.

E-Commerce Update - 0
With the rise of digital commerce and the bombardment of offers during Black Friday, consumption has ceased to be merely a rational choice...

7 tips from marketplace experts for selling smartly and at scale on Black Friday.

E-Commerce Update - 0
Black Friday has ceased to be just a "day of promotions" and has become a competitive cycle that can boost sales in the following months. With a calendar...

TOTVS announces AI assistant to simplify Tax Reform in the Supermarket sector.

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TOTVS, the largest technology company in Brazil, announces an artificial intelligence assistant to help supermarket clients understand...

23.3% of consumers in Rio de Janeiro are expected to spend over R$1,000 on Black Friday purchases.

E-Commerce Update - 0
An exclusive survey on Black Friday, conducted by Tecban, a company that provides solutions integrating the physical and digital worlds to make the ecosystem...

Patients can now receive and save digital medical prescriptions on their cell phones.

E-Commerce Update - 0
A new technology promises to simplify how patients access and store digital medical prescriptions in Brazil. The innovation, the result of an unprecedented integration...

Technology and data integration underpin the new cycle of high-performance retail on Black Friday.

E-Commerce Update - 0
Black Friday has ceased to be a one-off event and has become a highly complex operation that drives Brazilian retail throughout the...

Casas Bahia Group launches AI solution to become an intelligent WhatsApp salesperson.

E-Commerce Update - 0
The Casas Bahia Group is launching Zap Casas BahIA, an artificial intelligence tool developed to improve customer service on WhatsApp during...

Barte's AI will recover 43% of sales lost on Black Friday. 

E-Commerce Update - 0
Transactions denied by the card issuer, technical problems communicating with the acquiring bank, and authorization timeouts are some examples of obstacles that good...

Pre-Black Friday: For the second year in a row, consumers are anticipating purchases and retail sales grew 4.2% in the first days of November, according to Cielo.

E-Commerce Update - 0
Black Friday started earlier in Brazil. According to the ICVA (Cielo Expanded Retail Index), total retail sales grew 4.2% between January 1st and May 1st.
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