Annual files: 2025

The main mistakes during the consumer journey

Previously more reactive during consumer relations, now customers tend to set the rules alongside companies.A study by McKinsey & Company showed,...

Rural producers take advantage of Consumer Day to guarantee exclusive discounts and benefits on online purchases

Consumer Day (03/15), traditionally marked by discounts and promotions in retail, also boosts the Brazilian agribusiness. With the increasing digitization of the sector,...

Wine celebrates Consumer Day with wines for 1 real

To celebrate Consumer Day, which takes place on March 15th, Wine, the world's largest wine subscription club, has prepared a campaign...

Company launches “kit” to optimize logistics in 2025 with more productive docks

With e-commerce on the rise and people becoming increasingly impatient in their purchases, overcoming bottlenecks to clear production has been...

Improving the marketing structure helps e-commerce achieve more satisfactory results

At first glance, it may seem obvious that having well-structured marketing helps companies in general to achieve more significant results. After all, it is...

How AI innovations and trends impact the routines of business leaders

Business leaders play a critical role in the functioning of companies. In this scenario, AI is not just an automation tool, but a catalyst...

Social media influences the purchase of nostalgic products for 92% of people, research shows

Social networks play a decisive role in the popularization of nostalgic products, according to research conducted by Mission Brasil, the country's largest rewarded services platform. ...

The day after a hacker attack: find out what to prioritize in your company

The occurrence of a security incident resulting in a hacker invasion is, without a doubt, one of the biggest nightmares for any company today....

Small businesses, big images: food styling transforms food presentation and sales

With the increasing digitization of the food industry, small businesses are discovering new ways to highlight their products in the competitive online market. Artificial intelligence...

Spotify launches Loud & Clear 2025

The site also includes sections on payments, processes, and frequently asked questions, but you can check out the main insights of this year right below my signature. New Music Millionaires: In 2024, almost...
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