inkampani yocwaningo lwemakethe egcwele isevisi , ngokubambisana ne-Conexão Vasques Marketing Digital, iveza ukuthi u-79% wama-Brazilians ahlose ukuthenga izipho zoSuku Lwezingane. Phakathi kwabo, iningi (60.9%) lihlela ukuthenga izipho ezintathu noma ngaphezulu, kanti u-25.6% ukhethe ezimbili, futhi u-13.5% ukhethe esisodwa. Lolu cwaningo, oluxoxisane nabantu abangu-1,717 kulo lonke elaseBrazil, luphinde luveze ukuthi u-14% awuhlosile ukuthenga izipho, kanti u-7% awusichithi isikhathi nezingane ezisondelene ngokwanele ukuthi zingaphana izipho.
"Lolu suku lwesikhumbuzo luyithuba hhayi nje lokugubha nomndeni, kodwa futhi lokukhulisa ukusetshenziswa ngesikhathi esimisiwe sonyaka. Idatha yocwaningo iyakhuthaza futhi ibonisa uSuku Lwezingane oluthembisayo lwabathengisi baseBrazil," kugcizelela uClaudio Vasques, oyi-CEO yeBrazil Panels kanye noConexão Vasques.
Izintandokazi zokuthenga
Ngokocwaningo, u-70% wabaphenduli bahlose ukusebenzisa imali engafika ku-R200 ezipho, u-21.3% uhlele ukusebenzisa phakathi kuka-R$201 no-R$400, kanti u-18.8% uzimisele ukusebenzisa ngaphezu kuka-R$401. Lapho bebuzwa ngalokho ababekulindele mayelana nokusebenzisa imali uma kuqhathaniswa neminyaka edlule, u-44.8% ubonise ukuthi bahlose ukusebenzisa imali eningi, kuyilapho u-33.6% uhlela ukulondoloza inani elifanayo kanti u-21.6% uhlele ukusebenzisa imali encane.
Mayelana nezinhlobo zezipho, u-35.8% ukhetha izingubo nezicathulo, u-32.6% ukhetha amathoyizi, u-12.4% wemidlalo yokufundisa, u-7.6% wezinto zikagesi, u-4.9% wezincwadi, u-4.5% okhetha izinto ezifana namapaki namasinema, u-1.3% ozokuhamba no-0.9% kwezinye izinketho.
Mayelana nezindawo ezithengwayo, u-41.3% uhlose ukuvakashela izitolo zenyama, u-29.7% uhlose ukuvakashela izitolo eziku-inthanethi, u-13% ube yinxanxathela yezitolo, u-10.2% ube yizitolo ezidayisa amathoyizi, u-4% ube yizitolo ezinkulu no-1.9% kwezinye izindawo.
Izingane ziyaqhubeka nokuba nethonya elinamandla ezinqumweni zokuthenga, njengoba u-31.1% wabaphendulile uthi izifiso zabo ziwumbandela oyinhloko lapho kukhethwa izipho. Ezinye izici ezithonya izinqumo zihlanganisa intengo/ukukhangisa (25%), isiko lomndeni (19.6%), kanye nekhwalithi yomkhiqizo (14.5%). Izinto ezifana nokutholakala kalula komkhiqizo (4.1%), izinto ezidlule (2%), umkhiqizo (1.4%), nokukhangisa (0.7%) nakho kunomthelela ekukhetheni kwabathengi.
Indlela yokwenza
Inhlolovo yenziwe phakathi kukaSepthemba 10 no-20, 2024, ngesampula yabantu abangu-1,717 abahlala e-Brazil, abaneminyaka ephakathi kuka-18 no-86. Isampula limele izwe lonke, kanye nezilinganiso zeminyaka, ubulili, kanye nendawo yokuhlala ezisatshalaliswe ezifundeni zonkana ngale ndlela elandelayo: INingizimu-mpumalanga - 54.16%. I-Central-West - 6.6%, neNyakatho - 6%.