Ku mugoroba wo ku wa gatanu w’umukara, e-ubucuruzi bwo muri Berezile bwinjije miliyari 2.28 z'amadolari y’Amerika, bwiyongereyeho 34.1% ugereranije n’umunsi ubanziriza wa gatanu wirabura. Isesengura ryerekana ibicuruzwa byakusanyijwe byakozwe ku ya 27 Ugushyingo kandi bigereranya imibare yanditswe ku ya 28 Ugushyingo 2024, mbere y’umunsi ushize wa gatanu w’umukara. Aya makuru yakuwe muri Platforme ya Hora Hora ya Confi Neotrust, isosiyete ikora iperereza ku isoko ikurikirana ubucuruzi bwa e-bucuruzi muri Berezile.
Umubare w’ibicuruzwa nawo wari hejuru ya 63.2%, aho miliyoni 5.9 zuzuye zuzuye ugereranije na miliyoni 3.6 umwaka ushize. Impuzandengo y'itike, yagabanutseho 17.87%, yiyandikisha ku madolari 385.65 ku ya 27 Ugushyingo 2025, ugereranije n’amadolari 469.51 ku mugoroba wo ku wa gatanu w’umukara wa 2024, byerekana ko abaguzi bagura byinshi, ariko bagahitamo ibintu bifite agaciro kari hasi. Ibyiciro byagaragaye cyane mu ijoro ryabanjirije umunsi wa gatanu w’umukara ni: TV (miliyoni 150,6 $), telefone zigendanwa (zinjiza miliyoni 143.4 $) n’inkweto (miliyoni 111.7 $).
Urebye igihe cyo kuva ku ya 1 Ugushyingo kugeza ku ya 27 Ugushyingo 2025, ibicuruzwa bikomeje gukomera, aho byinjije miliyari 39.2 z'amadolari y'Amerika, byiyongereyeho 36.2% ugereranije na 2024. Ku bijyanye n'umubare w'ibicuruzwa, ubwiyongere bwari 48.8%: miliyoni 124.9 muri 2025 na miliyoni 83.9 muri 2024. Ikigereranyo cy'itike y'ukwezi cyagabanutseho 8.5%: R $ 313.98 muri 2025 ugereranije na $ 243.26.
Nk’uko byatangajwe na Léo Homrich Bicalho, ukuriye ubucuruzi muri Confi Neotrust, ngo isozwa ry'icyiciro kibanziriza icya gatanu cy'Umukara (24-27 Ugushyingo) gishimangira umurongo wo kwihuta gukabije, ugera kuri miliyari 7.2 z'amadolari y'ibicuruzwa byakusanyirijwe hamwe n'ibicuruzwa birenga miliyoni 51.
Yakomeje agira ati: "Ikintu gikomeye cyagaragaye ni ku wa kane (27), cyarenze inzitizi ya miliyari 2.28 z'amadolari y'Amerika ku munsi umwe kandi kikaba cyaragaragaye ko cyiyongereye cyane mu cyumweru (+ 34.1%), byerekana ko ingamba zo gutegereza zagize uruhare runini mu gufata abaguzi na mbere yo gutangira ku wa gatanu . byagaragaye mu myaka yashize: umuguzi abika kugura ibicuruzwa bifite agaciro kanini ku wa gatanu wirabura, "
Ibyerekeye vendredi Yumukara Hora urubuga rwa Hora
Ubushakashatsi bwakozwe bushingiye ku makuru yakuwe mu Isaha yo ku wa gatanu w’umukara na Hour Platform, yakozwe na Confi Neotrust, isosiyete ikurikirana ubucuruzi bwa e-bucuruzi muri Berezile. Ihuriro ryemerera abadandaza guhitamo isesengura ryimikorere bakurikije icyerekezo cyabo cyubucuruzi no kubona amakuru atanga ishusho rusange yumurenge, hamwe namakuru agezweho hamwe nibipimo ngenderwaho (amafaranga yinjira, ibice byagurishijwe, ibiciro byishyurwa, hamwe nisoko ryisoko) kubice birenga ibihumbi bibiri byubucuruzi bwa e-bucuruzi hamwe nu byiciro, harimo gutandukanya uturere na leta yigihugu.
Ingano yamakuru
Confi Neotrust ikurikirana ihindagurika ry’imiterere ya e-ubucuruzi, ishingiye ku bikorwa nyabyo biva mu maduka arenga ibihumbi birindwi by’abafatanyabikorwa, itanga isesengura ry’ubuguzi hamwe n’umwirondoro w’abakoresha miliyoni zirenga 80. Ubushakashatsi bwakozwe bushingiye ku makuru ahora akusanywa n'abacuruzi bo ku rubuga rwa interineti mu gihugu hose, ugereranije impuzandengo ya miliyoni 2 ku munsi.
