Digital transformation reveals a fundamental pillar in retail, and increasingly ubiquitous applications play an essential role in the buying and selling process. The strategic decision to invest in well-designed tools can generate significant benefits such as optimized journeys, increased productivity, and even sales growth. However, ready-made solutions do not always meet the specific needs of a business, taking into account variables such as size, demand, and sector.
A strategy that has been gaining more and more strength in the market is technologylow-code, according to a recent study byGartnerIt is estimated that by the end of this year, 70% of new applications will be developed using low-code methodologies. The trend allows for quick creations without the need for advanced programming skills. Companies gain the ability to build customized solutions for their operations, without the complexity of traditional development, with reduced costs and accelerated results.
"Digitization doesn't have to be expensive and slow; it can be agile, accessible, and, most importantly, efficient. What used to take 6 months or even a year to develop and make a new tool usable can now be done in just a few days, creating scalable, secure, and fully integrated applications in a straightforward way. It is a guaranteed gain for operations in terms of speed, democratization, and revenue growth," explains Lucas Felisberto, VP of Sales & CS LatAm at Jitterbit.
But after all, how does technologylow-codeCan it, in fact, transform a company's operational activity? Jitterbit, a global leader in the low-code market, listed 10 applications that can be developed with this approach and that offer the potential to optimize retail operations and increase process efficiency.
1. Approval of store windows
Retailers can send photos of the display windows for approval, and the responsible team reviews them, approving or rejecting the images with comments. This ensures more agile communication, as well as maintaining a uniform visual standard among establishments in the same segment.
2. Product movement control
Register and approve stock movements for companies that need control over the flow of products. A transaction history is also generated, using digital signatures to ensure the security and traceability of the process.
3. Salesperson Commission Calculator
Automates the calculation of salespeople's commissions, considering sales made and possible discount coupons, as well as the option to analyze reports with greater accuracy and speed.
4. Course offerings on sales channels
It can be used by companies to manage and market their training or course offerings, with functions to register classes, control certification, and activate or block them across different sales channels.
5. Supplier approval
Supplier registration and analysis, integrating information directly intoERPand platform ofe-commerce, with the registration of each stage for better control.
6. Drive of conveyors
Optimization of the order withdrawal request process, enabling easy submission of requests, real-time logistics tracking, and increased process efficiency.
7. Price management
Efficient control over pricing and discount policies across channelsonlineandmarketplaces, facilitating price updates and approval of discounts that exceed defined limits, all integrated withe-commerceof the company.
8. On-site Audit
Holding conferences in physical stores, accessing integrated data to verify discrepancies in real time, improving audit accuracy and reducing errors.
9. 360° customer service
Centralizing all customer information in a single interface, it allows for personalized service, extracting data from systems such ase-commerce, CRM and SAC. The application enables the creation of promotions, enhancing the consumer experience.
10. Supplier Portal
Optimization of order management with suppliers, enabling the tracking of all stages, from negotiation to delivery, with action buttons such as "Order accepted," "Order produced," and "Order dispatched."
Solutions like these represent the diverse purposes and possibilities that technologylow-codeoffers operational optimization in retail, both physically and digitally. The integrated tools provide greater agility, customization, and autonomy, helping companies adapt to market needs quickly, with productive efficiency and without the need for significant programming investments.
The adoption of technological platforms, which combine innovative and straightforward solutions, can be part of a strategic plan for businesses of various sizes and segments, facilitating positive market competitiveness in relation to the constantly evolving digital landscape.
