StartNewsTipsFormer flyer distributor creates brand with exclusive methodology and aims to earn R$30

Former leaflet deliverer creates brand with exclusive methodology and wants to earn R$30 million in 2024

The desire to undertake has always been present in Thiago Pirinelli, who started his professional life at the age of 11, distributing flyers on the streets of São Bernardo do Campo, in the interior of São Paulo. In the following years, dedicated himself to the trade of locksmith, profession that he kept to pay for his studies in the field of computer science. At 18 years old, left the teaching job and opened the first company. I started in the field of digital communication and brands, with the company V-Control. "My experiences have strengthened me and guided my steps in starting my own business", Pirinelli account

The meeting with partner Percival Oliveira, professional with over 25 years of experience in sales and management, gave the insight to generate a new business model. In early 2012, they decided to turn ideas into reality and, between scribbles (literal) and software searches, the first draft of the CRM home screen emerged

Through a casual conversation, the term“sales funnel”, that had already been present in their training since 2010, it appeared as the perfect choice. It was as if they were about to baptize something new, that would come to be a reference in the world of sales and thus, became the ideal choice to represent the innovative approach that the partners wanted to give to the company

Discovering Domain Availabilitywww.funildevendas.com.brit was just the beginning. Aware of the importance of protecting the brand, the partners quickly took the necessary steps to ensure legal registration with the INPI (National Institute of Industrial Property). In just a few days, the concept has transformed into a brand, product and communication strategy

"The differential of our company goes beyond the conceptual scope", extending to a specific training format and enriched by the fact that it is the only Customer Relationship Manager (CRM) with Gamification in sales in Brazil, being one of the largest Software in the market with more than 5.000 registered CNPJs, highlights Pirinelli

Entry into the franchise sector

The year 2023 is a milestone in the network, for its entry into the franchising sector and the arrival of Guilherme Sales, partner and responsible for expansion, inspiration with a story of overcoming and success. "As we become a network", we now offer more news, how the launch of Automation Technology in CRM Software – that has the function of performing repetitive tasks for managers and salespeople, making the operation 50% more efficient and productive – and the debut of the Sales Funnel Portal – a great facilitator for the brand to operate in the franchise system

The financial results reflect the success of these initiatives. With a growth of 31% in the technological operation and 41,5% in the educational operation, the network recorded a revenue of R$2,1 million only last year. For 2024, the company set an ambitious growth target of 40%, with plans to end the year with 63 franchised units in operation and revenue exceeding R$30 million

Currently, the Sales Funnelthere are 15 units in various regions of the country. "We will work with a franchisee in each city", operating in three different models: Start, Smart and Full. Under the leadership of Percival Oliveira, Thiago Pirinelli and Guilherme Sales, the Sales Funnel™ has the motto 'hit goals every day'

"Our purpose is to transform people and companies through sales", working, mainly, with motivation and engagement. As we are a low-investment franchise, quick return, that shares official tools and cases, we know that the franchisee will be successful, Pirinelli finishes

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