In a scenario where the popularity of orders made through apps is growing exponentially, consumers expect a high standard of quality. Despite the fierce competition in the sector, companies need to adapt quickly to ensure strict quality control, from the preparation of the food to the delivery to the customer, ensuring consumer satisfaction and loyalty
A study by Intelligence in Research and Consulting (Ipec) reveals that72% of consumers prefer to receive food without disposable plastic. THEquality control for deliveryensures a service that meets the customer's expectations at all stages
In this way, an efficient quality management makes the delivery system faster and does not reduce the quality of the food sold
What is quality control?
In the delivery sector, quality control refers to a set of practices that help maintain food standards, from production to delivery to the customer
In this sense, the goal is to ensure customer satisfaction regarding the characteristics of the final product, like appearance and texture. An efficient quality management system is essential for any restaurant, including those who work with delivery
Quality control is applied to ensure customer trust in products and optimize the logistics of operations. In general, the positive customer experience is directly related to these factors
Usefulness and importance of quality control
When ordering a dish for delivery, the customer expects the same quality they would have in a traditional restaurant. Although it seeks practicality, the consumer does not give up on tasty food that meets their expectations
In practice, quality control may include measures such as avoiding the use of disposable plastics in the packaging process. Standards can be defined to make production more sustainable at all stages
Quality in delivery is also essential. Many complaints are related to the delay and the way the food is organized inside the packaging. With an efficient process, it is possible to combine agility with the preservation of the appearance and flavor of the dishes
How to apply quality control for delivery
During the production of food intended for delivery, several steps can be taken to ensure efficiency and quality in the products that reach the public
Until the moment of delivery, it is essential to take measures to ensure the integrity of the snacks and adjust production according to the operations in the restaurant
Menu adjustment:the restaurant menu should consider factors such as the durability and appearance of the snacks. In quality control for delivery, it is essential to maintain product quality during transport to avoid complaints and ensure customer trust
Therefore, a dish that can withstand transport without suffering damage is ideal for a delivery restaurant
Appropriate packaging:to ensure proper transportation, companies need to invest in sturdy packaging that keeps food intact. Temperature is also an important factor, both for cold and hot products
The packaging is the first impression that the consumer has when receiving a product by delivery. If it arrives damaged, this can harm customer loyalty in the long term
Assembling the food:quality control for delivery promotes actions that ensure the assembly of food maintains a high standard. Thus, factors such as appearance, texture and flavor are preserved throughout the production process
If a customer is satisfied with a snack, he expects to receive a product with the same characteristics in future orders
Proper hygiene:any establishment that produces food for the public, hygienization must follow strict quality standards. This covers everything from preparation to the transportation of the products, in order to ensure your safety
Cases of poor hygiene, how customers are finding insects in their snacks, usually appear in the media. In addition to distancing consumers, this can create a bad impression in the market
Delivery system:when assembling the food, choose the appropriate packaging and ensure proper hygiene, the delivery system is prepared to take the product to the customer without damage
A reliable team of delivery drivers and a strategic location, easily accessible for professionals, they are factors that make transportation more suitable and efficient
These measures can raise the quality standard of food in a restaurant and provide the best possible experience for the customer
