In a scenario where the popularity of app-based orders grows exponentially, consumers expect a high standard of quality. Despite fierce competition in the sector, companies need to adapt quickly to ensure strict quality control, from food preparation to delivery to the customer, ensuring customer satisfaction and loyalty.
A study by Intelligence in Research and Consulting (Ipec) reveals that72% of consumers prefer to receive food without disposable plastic. Thequality control for deliveryensures a service that meets customer expectations at every stage.
In this way, efficient quality management makes the delivery system faster and does not reduce the quality of the food sold.
What is quality control?
In the delivery sector, quality control refers to a set of practices that help maintain the standard of food, from production to delivery to the customer.
In this sense, the goal is to ensure customer satisfaction regarding the characteristics of the final product, such as appearance and texture. An efficient quality management system is essential for any restaurant, including those that operate with delivery.
Quality control is applied to ensure customer confidence in the products and to optimize the logistics of operations. In general, the customer's positive experience is directly related to these factors.
Usefulness and importance of quality control
When ordering a dish for delivery, the customer expects the same quality as they would find in a traditional restaurant. Although seeking convenience, the consumer does not give up tasty food that meets their expectations.
In practice, quality control can include measures such as avoiding the use of disposable plastics in the packaging process. Standards can be defined to make production more sustainable at all stages
Quality in delivery is also essential. Many complaints are related to the delay and the way the food is organized inside the packaging. With an efficient process, it is possible to combine agility with the preservation of the appearance and flavor of the dishes.
How to apply quality control for delivery
During the production of food intended for delivery, several steps can be adopted to ensure efficiency and quality in the products that reach the public.
Until the moment of delivery, it is essential to take measures to ensure the integrity of the snacks and adjust production according to the operations in the restaurant.
Menu adjustment:The restaurant menu should consider factors such as the durability and appearance of the snacks. In quality control for delivery, it is essential to maintain the product's quality during transportation to avoid complaints and ensure customer trust.
Therefore, a dish that can withstand transportation without suffering damage is ideal for a delivery restaurant.
Appropriate packaging:To ensure proper transportation, companies need to invest in sturdy packaging that keeps the food intact. Temperature is also an important factor, both for cold and hot products.
The packaging is the first impression the consumer has when receiving a product through delivery. If it arrives damaged, it could harm long-term customer loyalty.
Assembling the food:Quality control for delivery promotes actions that ensure the assembly of food maintains a high standard. Thus, factors such as appearance, texture, and flavor are preserved throughout the production process.
If a customer is satisfied with a snack, they expect to receive a product with the same characteristics in future orders.
Proper hygiene:Any establishment that produces food for the public must follow strict quality standards for hygiene. This covers everything from the preparation to the transportation of the products, in order to ensure their safety.
Cases of poor hygiene, such as customers finding insects in their snacks, often appear in the media. Besides deterring consumers, this can create a bad impression in the market.
Delivery system:When assembling the food, choosing the appropriate packaging and ensuring correct hygiene, the delivery system is prepared to take the product to the customer without damage.
A reliable team of delivery people and a strategic location, easily accessible for professionals, are factors that make transportation more appropriate and efficient.
These measures can raise the standard of food quality in a restaurant and provide the best possible experience for the customer.
