The logistics operation of companies has never been so pressured by agility, economy and adaptabilityamid the rise of e-commerce and constant variations in demand, the traditional storage model gives way to a new new strategy: on-demand logistics. A flexible occupation of logistics centers has been consolidated as an efficient alternative for businesses of all sizes.
With the consolidation of digital commerce, the growth of D2C brands (direct to the consumer) and the increasingly unpredictable variations in consumption, the companies began to seek more agile and economical models. It is in this context that the so-called on-demand logistics, based on the flexible occupation of space and services, has been gaining ground.
Today, many companies do not want or can not maintain a cast structure. The possibility of occupying more or less area according to seasonality it is critical to balance costs and operational performance”, explains Allan Luz, partner-owner of the Alphacentro logistics center, located in Sao Paulo.
According to him, flexibility is no longer a convenience and has become a competitiveness strategy. “Companies from the South, Northeast and even the interior of the state can operate in the capital and metropolitan region without having to open a conventional physical branch. They can use the structure only for the time necessary, with remote billing or even with local CNPJ, depending on the commercial strategy”, affirms Luz.
In addition to the financial issue, on-demand logistics also responds to a new business logic: less own structure, more sharing and rapid adaptation to the market. The trend follows movements already consolidated in other areas, such as coworking spaces or subscription service models.
Flexibility also favors small and medium businesses, who historically have struggled to compete with large retailers in delivery agility, experts point out that the model is expected to expand in the coming years, driven by the digitization of the logistics chain and changes in consumer behavior.

