This Thursday (22), PL Connection, the main event entirely dedicated toprivate label from Latin America, announces the opening of accreditation for journalists, media outlets, and content producers related to the private label and retail market. Registration can be done until September 5th at the exclusive links forinfluencerorpress.
Promoted by Francal and Amicci, the meeting that hopes to welcome3 thousand visitorswill bring together the sector's leading experts between September 17 and 19 at Expo Center Norte, in São Paulo, to explore new opportunities and discuss challenges in the marketprivate label. Carrefour, Pão de Açúcar Group, Cobasi, Petz, Lopes Supermarkets, Droga Raia, Sam's Club, Tenda Atacado, among other relevant brands will be present at the fair.
This edition will feature100 exhibitorsfor the presentation of their products and services, covering areas such as food, beverages, personal hygiene, beauty, pet care, and other sectors that make up the ecosystem. Among the exhibiting brands are Confort Pet, Eco Fresh, EntreRios, Fritop, Grupo PDHB, Hikari, Ideal Cosméticos, Instituto Mauá de Tecnologia, Maricota, Nuf Farmacêutica, Rocha Alimentos, Viveo, among others (see the full list below).
Lectures and attractions
The program includes lectures, panel discussions, and networking, providing a comprehensive experience with various business opportunities. About 40 speakers will share their experiences and the main trends shaping the private label market, including Gabriela Morais, entrepreneur and creator of her own brand, "GAAB Wellness"; Ana Laura Tambasco, executive director of private labels at Carrefour and Sam’s Club; and Ana Maria Diniz, co-founder of PolvoLab.
In this edition, in addition to the PL Connection Arena, which will feature lectures and panels with industry experts, the event also introduces new features such as the launch of the 2024 Private Label Excellence Award, a celebration aimed at recognizing retailers, manufacturers, and service companies that played a key role in the development of exclusive products during 2023 and the first half of 2024. Another new feature will be the Trends and Innovation Hub, a space designated for showcasing the finalist products of the award and products recommended by exhibitors, which can be innovative or new releases.
To carry out the accreditation, you must access the links toinfluencerorpress.
Judges of the Excellence in Private Label Awards
- Alexandra Jakob, consultant, advisor to Conscious Social Capitalism Brazil
- Caio Camargo, co-founder and presenter of VarejoCast
- Celso Renato, Commercial Vice President and Trade MegaMidia Group
- Eduardo Terra, managing partner of BTR Varese
- Fernanda Dalben, marketing and trademarketing director at Dalben Supermercados
- Marcos Livato, consultant, founder of Axis Business Consulting
- Marcos Luppe, professor at EACH/USP and FEA/USP
- Mascos Escudeiro, advisor and professor at the FGV Center of Excellence in Retail
- Mauricio Morgado, Head of the Center of Excellence in Retail at FGV
- OlegárioAraújo – Co-founder and Consultant at Inteligência 360
- Ricardo Pastore, advisor and professor at the ESPM Retail Center
- Rodrigo Mariano, director of the São Paulo Supermarket Association (APAS)
- Sandra Tanaka, president of the Women in Retail Institute
- Sandro Benelli, advisor to the Naval Group
- Sergio Noia, Advisor, CEO & Founder of AION
- Silvio Laban, advisor and professor at Insper
- Virginia Vamonde, CEO of GS1 Brazil
Speakers and panelists
- Gabriela Morais, businesswoman and creator of her own brand, “GAAB Wellness”
- Ana Maria Diniz, co-founder of PolvoLab
- Ana Laura Tambasco, executive director of private labels at Carrefour and Sam's Club
- Domenico Tremaroli Filho, Retail Vertical Director at Nielsen
- Renato Camargo, vice president of customer experience at Farmácias Pague Menos
- Rubens Batista, CEO of Martins Wholesaler
- Adriana Luiz Di Sessa, manager of own brands at Pague Menos Pharmacies
- Hugo Bethlem, advisor to companies and NGOs
- Sandro Benelli, advisor
- Marcelo Maia, advisor
- Pedro Camargo, professor of consumer neuroscience at FGV
- Kiko Binato, CEO of Avenida Supermarkets
- Vera Bermudo, advisor and finance executive
- Mauro Saccomani, executive superintendent director of Grupo Construbrasil
- Claudio Conz, president of the Brazilian Marketing Foundation (FBM)
- Jorge Herzog, advisor
- Nicolau D'Ellia, purchasing manager LATAM
- Marcelo Bicudo, CEO of Design Bridge
Exhibitors
Check the list on the website:https://plconnection.com.br/lista-de-expositores/
PL Connection 2024
Then:September 17-19, 2024
Time:from 10am to 8pm on the first two days, on the third day, from 10am to 6pm.
Local:Expo Center Norte (Blue Pavilion) – Rua José Bernardo Pinto, 333 – Vila Guilherme, São Paulo (SP). The event takes place simultaneously with the Latam Retail Show.
More information at: https://plconnection.com.br/
