Comu, a community dedicated to the professionalization of content creators, has been gaining prominence on the TikTok Shop. In less than 50 days, brands associated with the platform earned more than R$5 million. By connecting its members to exclusive campaigns from brands such as Guday Gummies, Sallve, Simple Organic, among others, on TikTok Shop, COMU's own method allows ordinary people to start working on the internet, with goals and revenue predictability.
The mission is clear: to give prominence to those who want to make money from sales on digital platforms. Among the highlights is Nevin Mourad which, in 50 days, reached more than 40 thousand followers on its TikTok profile and generated approximately R$1 million in sales, guaranteeing around R$100 thousand in commission. Previously, the creator, who was already active in the UGV market, had only 6 thousand followers, without significant revenue.
"I depended on one-off campaigns. With Comu, I turned my content into a scalable monthly income", explains Mourad. “Today, I have goals and strategies to sell 10x more than in the past, and this has changed everything in my routine as a creator”, she says. Nevin is currently the COMU TOP 1 content creator in the TikTok Shop Brasil ranking.
Like her, thousands of other members started to earn, on average, R$5,000 per month, with sales on the platform. On the brand side, Guday Gummies, owned by influencer Manu Cit, earns more than R$1 million per month on TikTok Shop, in partnership with Comu.
For Gabriel Lira, CEO and founder of Comu, the difference lies in the design of the operation: "Brands want to sell and scale their operations and content creators want to be better paid and that is exactly what we are doing. TikTok Shop is not just a marketplace, nor a traditional affiliate and much less a social network. We are talking about a true revolution in e-commerce in Brazil, following the success already consolidated in markets such as the USA and Asia", he explains.
Comu works with digital native brands, large multinationals and new content talents. The focus now is to consolidate this logic as a reference for those who want to sell consistently on TikTok, connecting audience with strategy, and influence with results
