Annual files: 2025

Databricks announces a strategic AI partnership with Google Cloud to bring Gemini models natively to the data intelligence platform

At Databricks, a data and AI company, announced today a new strategic product partnership with Google Cloud to make the Gemini models available...

Digital gurus don't always know what's best for your business, says marketing strategist.

In Brazil, where the marketing market is growing at double-digit rates, those who rely on generic solutions are, in practice, signing their own sentence...

Anticipating logistical bottlenecks becomes a competitive advantage for Brazilian exporters

The adoption of technology in foreign trade is ceasing to be an option and is becoming a strategic necessity for Brazilian companies that...

The branding that matters is the one that withstands silence

We live in a curious time when never before has there been so much talk about purpose in the world of brands, and it has never been so difficult to trust what...

New Spotify feature allows you to customize your playlist covers directly in the app

A new feature from Spotify has just arrived for Brazilian users, allowing them to visually customize the cover of their playlists directly within the mobile app....

Co-branding: an effective strategy or a risky gamble?

In the competitive world of business, many brands seek to stand out through innovative strategies. Co-branding emerges as one of these solutions, promoting partnerships...

ADSPLAY hires for the Finance and Marketing departments

ADSPLAY, a media hub that offers solutions from the top to the bottom of the funnel, hired João Cirino to be its Chief Financial Officer. The company...

Scammers use the Labubu doll trend on Portuguese fraud sites

Kaspersky detected a proliferation of fraudulent platforms posing as legitimate resellers of Labubu dolls on illegitimate websites. The criminals incite fans...

Demand for business continuity management grows with cyber crisis and new regulatory pressure

In recent months, Brazilian companies have intensified their search for specialized services in business continuity management (BCM). This significant increase is a reflection...

The importance of customer service for the legal department of companies

In an increasingly competitive market, customer experience has ceased to be a differentiator and has become an essential business strategy....
- Advertisement -

Most Read

[elfsight_cookie_consent id="1"]