Annual files: 2025

ESPM launches professional doctorates in consumer behavior and creative economy

Aiming for flexibility for market professionals, ESPM, a leading school and authority in Marketing and Innovation focused on business, is launching two this year...

Top 3 trends that will shape self-service in 2025

According to the Global Self Service Technology Market Size, Forecast 2023-2033 report, the self-service technology market is expected to register a Compound Annual Growth Rate (CAGR)...

Recovery survey shows that half of debts correspond to credit cards

A Recovery, a company of the Itaú Group and a national reference in the purchase and management of delinquent credits, currently manages a total of R$ 134 billion in credits...

Koin to invest R$30 million in anti-fraud solution to expand in Brazil and Latin America in 2025

In a globally expanding market, Koin, a fintech specializing in simplifying digital commerce, will invest around R$30 million to advance...

Sustainable Marketing: How to Transform Purpose into a Value Strategy

With environmental issues gaining increasing attention, sustainable marketing emerges as an opportunity for brands to align their values with expectations...

Silver economy grows: why hire professionals 50+?

The job market is not just for young people. Although the global population is aging, the improvement in quality of life of...

Conscious personalization and retail media: The big marketing trends in 2025

With the advancement of technologies and the sophistication of digital tools, 2024 has solidified marketing practices marked by creative campaigns and innovative strategies. À...

Tips for starting the year with financial peace of mind

With the arrival of 2025, many Brazilians are seeking ways to start the year with financial tranquility, but how to achieve an efficient organization that...

Expert reveals how to scale businesses with technology and strategic pricing in 2025

Scalability is one of the main goals of entrepreneurs seeking to expand their businesses. Meanwhile, in sectors such as accounting, where the increase in clients...

Zapia launches reminders feature on WhatsApp

In an increasingly digital and dynamic world, consolidating various tasks into a single app simplifies the routine and enhances productivity. Considering...
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