Start2024

Annual files: 2024

vhsys invests in corporate partnership to boost team education and guarantees ESG seal

E-Commerce Update - 0
Muitas empresas têm feito sua parte para cumprir a meta 12 do Plano Nacional de Educação (PNE), que é ampliar o acesso à educação...

Brazilians spend 9 hours a day on social media, says survey

E-Commerce Update - 0
Brazil stands out worldwide for the amount of time its citizens spend online — an average of 9 hours and 13 minutes per day, according to the "Report...

Virtual assistants: the evolution of chatbots through artificial intelligence

Adilson Batista - 0
The automation of messages through chatbots is presented as an indispensable tool in the customer service process, providing quick and efficient interactions. However, to ensure the effectiveness of these solutions is...

Referral Marketing: How to Turn Customers into Brand Promoters

E-Commerce Update - 0
According to a study conducted by Nilsen, 92% of consumers trust recommendations from friends and family more than conventional advertising....

5 steps for a company to start investing in social impact

E-Commerce Update - 0
Investment in social impact is an increasingly relevant and decisive practice for companies that want to strengthen a responsible image. According to...

Does Artificial Intelligence replace creativity in marketing?

E-Commerce Update - 0
Until this year, Artificial Intelligence (AI) in marketing was seen as a trend, with professionals exploring tools such as content generators and chatbots....

Digital solutions offer alternatives to savings, providing greater profitability and security

E-Commerce Update - 0
For many Brazilians, money saved in a savings account means security, but it limits the potential gains compared to other investment options. With...

Brasil Publisher Awards announces the first names that will make up the jury

E-Commerce Update - 0
The Brazil Publisher Awards (BPA) is preparing for its debut, celebrating and recognizing excellence among websites, publishers, and digital portals in...

Little used in retail, Artificial Intelligence can revolutionize the segment

Guilherme Mauri - 0
According to the research "The State of AI in Early 2024: Gen AI Adoption Spikes and Starts to Generate Value," conducted by McKinsey,...

Black Friday 2024: FGV reveals most searched stores and product categories

E-Commerce Update - 0
Black Friday 2024 promises to be one of the most impactful shopping events of the year, scheduled for November 29th. Among...
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