I-Zig, inkampani ekhona emazweni amane futhi esebenza kweminye yemicimbi emikhulu emhlabeni, njenge-Rock in Rio, i-Formula 1 Brazilian Grand Prix, kanye ne-Tomorrowland (i-Brazil ne-Belgium), imemezela ukwethulwa Kohlelo lwayo Lokudluliswa Kwamagatsha. Lolu hlelo luyingxenye yohlelo lokukhula kwenkampani emkhakheni wezokungcebeleka bukhoma.
Phakathi kuka-2023 no-2024, i-Zig iqophe ukukhula okungama-41%, okuwumphumela obonisa ukuhlanganiswa kwenkampani njengomholi wezixazululo zobuchwepheshe zokusetshenziswa kwedijithali emicimbini emikhulu. Uhlelo olusha lumelela enye indlela yokusheshisa ukwanda nokwandisa ubukhona balo bemakethe.
Iqashelwa izixazululo ezididiyelwe zamathikithi, izinkokhelo ezingenakheshi, namaphuzu okuthengisa eselula, i-Zig manje ihlanganisa ochwepheshe bemboni njengengxenye esebenzayo yesu layo lokwandisa. Uhlelo luvumela laba bozakwethu ukuthi bancome izikhungo ezihlangabezana nemibandela ebekiwe futhi, uma bejoyina, bathole isinxephezelo esingafika ku-R$5,000 ngokuthunyelwa ngakunye.
"Lolu hlelo luyindlela yokwenza kusebenze inethiwekhi yethu yoxhumana nabo emakethe futhi sisheshise ukungena kwethu ezindaweni ezintsha nemicimbi. Kuyisu elilula, elisekelwe ebudlelwaneni nolwazi olusebenzayo lomkhakha, "kuchaza uPlínio Escopelle, i-CRO e-Zig.
Ochwepheshe abanentshisekelo bangabhalisa ngokuqondile kuwebhusayithi yenkampani futhi balandelele isimo sokudluliselwa kwabo ngedeshibhodi ekhethekile. Umbono uwukukhulisa ukufinyelela koxhumana nabo asebehileleke kwezokuzijabulisa bukhoma ukuze kwandiswe ukufinyelela kwenkampani ngendlela ehlelekile.
Ngokubonakala okuvelele ezikhungweni ezifana ne-Espaço Unimed, i-Bar dos Arcos, i-Villa Country, ne-Fazenda Churrascada, i-Zig iqinisa indima yayo njengomhlinzeki wezixazululo zobuchwepheshe zemisebenzi esezingeni eliphezulu. Uhlelo olusha lumelele idrayivu yokwandisa esekelwe amanethiwekhi ochwepheshe abaqeqeshiwe.
