Ukulawulwa kwemakethe yokubheja e-Brazil, okuhlanganiswe nokushaywa koMthetho 14.790 ngoDisemba 2023, kwavula isahluko esisha somkhakha we-iGaming—itemu elisho yonke imisebenzi esekelwe kukubheja eyenzeka ezinkundleni zokuxhumana. Isilinganiso sisungule imithetho ecace kakhudlwana futhi sakhulisa ukukhula kwemakethe ebinomkhawulo nengahlelekile ngaphambilini. Ngaphezu kokuvula amathuba amasha ezinkampani nabadlali, umthethonqubo uqinisa ukuqiniseka okusemthethweni, ukhulisa ukuzethemba kwabasebenzisi futhi uhehe ukutshalwa kwezimali.
Nakuba lesi senzo simele isinyathelo esibalulekile sokuhlela umkhakha e-Brazil, kusekhona izinselelo ezibalulekile. Eyodwa eyinhloko imakethe yokubheja engekho emthethweni. Iyaqhubeka nokumela ingxenye ebalulekile yomkhakha, ikhiqiza cishe amaRandi ayizigidi eziyizinkulungwane ezingu-8 ngenyanga, ngokwezilinganiso zeBhange Elikhulu, ngaphandle kweminikelo yentela ekhiqizwa imakethe esemthethweni. Lesi simo silimaza ukuqoqwa kwentela futhi sivimbela ukuxhashazwa ngokugcwele kwamakhono alo mkhakha ezweni.
Ku-Marlon Tseng, i-CEO ye -Pagsmile , isango lokukhokha eligxile ezixazululweni ezixhuma amabhizinisi ezimakethe ezikhulayo, "ukwenziwa ngokusemthethweni nokulawulwa kwe-iGaming e-Brazil kuvula indlela yokukhula okusimeme. Ngaphezu kwemali engenayo yentela, isiqiniseko esingokomthetho sikhuthaza ukutshalwa kwezimali kanye nokufika kwama-opharetha amasha, ukuhlanganisa umkhakha oqhudelana kakhulu nothembekile kubathengi."
Inhlolovo eyenziwe yi-International Betting Integrity Association (IBIA) ikhombisa ukuthi imakethe yokubheja yezemidlalo enelayisense yase-Brazil ingase ikhiqize imali eyizigidi eziyizinkulungwane ezingu-34 zamaRandi ngo-2028—inkomba yamandla okukhula komkhakha ngaphansi kwemithetho emisha. Ngo-2024 kuphela, ngokusho kweBhange Elikhulu, umthamo wanyanga zonke wokudluliselwa kokubheja wawuphakathi kuka-R18 billion no-R21 billion.
Ngaphezu kwalokho, ngokwezinye izilinganiso ezivela eBhange Elikhulu, abantu baseBrazil bachithe cishe amaRandi ayizigidi eziyizinkulungwane ezingu-20 ekugembuleni ku-inthanethi ngo-September 2024 (okuhlanganisa no-R8 bhiliyoni ohanjiswe izinkampani ezingekho emthethweni, ezihlulekile ukukhiqizela uhulumeni u-R$30 wezigidigidi).
U-Marlon ugcizelela ukuthi, ngendawo ehleleke kakhudlwana, umkhakha wokubheja uba ukhanga kakhulu kubatshalizimali nakubasebenzisi. Uchaza ukuthi imakethe elawulwayo ayizuzisi izinkampani kuphela kodwa wonke umnotho, okwenza indawo lapho ukubeka izinto obala nokuhambisana nomthetho kuqinisekisa amandla omkhakha futhi kuhehe abatshalizimali abaningi abanentshisekelo yokubamba iqhaza emakethe eqinile futhi enokuziphatha.
"Lesi simo esisha sithanda ukuqanjwa kabusha kumamodeli ebhizinisi futhi sidinga izinkundla ezivumelana nezimfuneko ezingokomthetho, okuqhuba ukungena kwabadlali abasha kanye nokusebenza kahle komkhakha, ukubeka iBrazil njengendawo ethembisa kakhulu yokubheja eLatin America," ephetha.