Ingxenye yesibili yonyaka igcwele izinsuku zokuthengisa ezimatasa. I-Black Friday, eyenzeka ngoNovemba, ingenye elindelwe kakhulu kubathengisi. Nokho, ukuze kuthuthukiswe imiphumela, ukuhleleka nokulindela kubalulekile. Ukulungiselela amabhrendi ekhalenda lokuthengisa lokuphela konyaka, Isiteshi se-RD, iyunithi yebhizinisi ye-TOTVS, sibambe i-Black Friday Mission ngo-Agasti 19, kusukela ngo-2 ntambama.
Kulo mcimbi wamahhala oku-inthanethi, u-Fabio Duran (Hubify), u-Felipe Bernardo (umxhumanisi we-ecommerce, owayekade eyi-Boca Rosa kanye ne-Sephora), kanye nethimba lochwepheshe be-RD Station bethula umhlahlandlela wesinyathelo ngesinyathelo wesu elisebenza kahle kakhulu, eligxile endleleni yokuheha abaphambili abanentshisekelo, indlela yokwenza hyper-personal nokwenza ukuxhumana okuzenzakalelayo, ukuthi ungafakazela kanjani imbuyiselo ekutshalweni kwezinyathelo ezinhle kakhulu, futhi bakhombe indlela engcono kakhulu yokutshala imali.
Kumabhulokhi wokuqukethwe amane, ababambiqhaza bazofunda indlela yokusebenzisa i-AI ezinhlelweni zokumaketha, ukuzizwisa okomuntu siqu kanye nezinqubo zokuzenzakalela zoLwesihlanu Olumnyama oluhlakaniphile nolunenzuzo eyengeziwe. Umcimbi uzophinde uhlanganise namasu e-WhatsApp okubandakanya amakhasimende, ukubuyisela izinqola ezilahliwe, kanye nokuthuthukisa ukuthengisa ngemiyalezo ehlosiwe, enethonya elikhulu. Izindaba zempumelelo kanye nochungechunge lwamathiphu okuqinisekisa ukuqagela, ngemuva kukaNovemba, nakho kuzokwabiwa.
"Njengoba uhlelo lwethu lwakamuva lwe-RD Station Marketing and Sales Overview lubonise, u-72% wezinkampani azizange zifinyelele imigomo yazo yokuthengisa ngo-2024, kodwa u-87% wenyusa izibalo ezilindelekile kulo nyaka. I-Black Friday ingenye yezinsuku ezithembisayo kakhulu zalokhu, kodwa kubalulekile ukulindela nokudala isu leziteshi eziningi elinomphumela olindelekile," i-Vicente ye-RD iqinisekisa futhi iqinisekisa i-RD.
Ukuze uthole ulwazi olwengeziwe kanye nokubhalisela i-Black Friday Mission, vakashela iwebhusayithi .
