Usomabhizinisi waseBrazil ubhekene nenkathi entsha. Idatha yakamuva ibonisa ukuthi amabhizinisi amaningi avulwe ezweni namuhla avela kosomabhizinisi abasafufusa, ochwepheshe abazisebenzayo, kanye nosomabhizinisi abancane. Ngokuya kwe-Sebrae kanye ne-Global Entrepreneurship Monitor (GEM), u-18.6% wabantu abadala base-Brazil uqukethe osomabhizinisi abasafufusa, abaneminyaka efinyelela kwengu-3.5 yokusebenza, okungesinye samazinga aphezulu ochungechungeni lomlando.
Laba somabhizinisi abasha bafuna izixazululo zobuchwepheshe ezilula, ezingabizi kakhulu ngokusekelwa eduze. Kukulesi simo lapho i-fintech FrogPay igqame khona, ihlinzeka ngamatheminali okukhokha ahlakaniphile, imibiko ebanzi, imali yokusebenza, kanye nesakhiwo esiklanyelwe labo abadinga ukulawula kodwa abangenaso isikhathi sokumosha.
Ngama-franchise angaphezu kuka-168 asebenza ezweni, i-FrogPay iyakhula ngokunikeza izixazululo ezisebenzayo zokuphila kwansuku zonke kosomabhizinisi. Phakathi kwemikhiqizo yayo eyinhloko uhlelo lokukhokha oluqhubekayo (i-FrogRecorrência), i-Froggiro (imali esebenzayo etholakala ngemva kwezinyanga ezi-3 zokusebenza, ngokusekelwe emsebenzini wamakhasimende), amatheminali okudayiswa ngawo ngobuchwepheshe obunembile, kanye nemibiko enemininingwane yokutholwayo.
"Labo abaqalayo badinga ukuzimela kanye nokucaca mayelana nokuphuma kwemali. Yingakho ubuchwepheshe bethu benzelwe ukuhlinzeka ngokusobala okwengeziwe kanye nenhlangano yezezimali kusukela ezinyathelweni zokuqala zebhizinisi," kuchaza uMarcelo Ramos, umqondisi wezohwebo we-FrogPay.
Enye inkomba yalokhu kunyakaza ukukhula kwama-micro-franchise kanye namamodeli afinyeleleka kalula ngaphakathi kwe-franchising. Ngokusho kwe-Brazilian Franchising Association (ABF), lo mkhakha wenze imali eyizigidigidi ezingama-R273 ngo-2024, ngokukhula ngo-13.5% uma kuqhathaniswa nonyaka odlule. Ukuba khona kwama-franchise anotshalo-mali lokuqala oluqala ku-R$5,000, njenge-FrogPay, kunwebise ukufinyelela kosomabhizinisi abasemthethweni e-Brazil.
Umkhuba usobala: usomabhizinisi omusha wase-Brazil ufuna ubuchwepheshe obungaxakile, isevisi yomuntu siqu, nezixazululo ezifanelana neqiniso labo. Futhi i-FrogPay ikhona ngabo, ihamba eduze kwalabo abaqalayo nabakhulayo.
