Emakethe yezezimali, isilinganiso sivame ukuphindwa ngaphandle kwemibuzo eminingi: kuzo zonke iziqalo eziyi-10 ezitshalwe kuzo, ngokuhamba kwesikhathi, kufika ku-9 zigcina zivaliwe. Lesi sibalo, esivame ukucashunwa njengesingokwemvelo ngaphakathi komqondo wobungozi nembuyiselo, sithathwa njengengxenye yegeyimu ngabatshalizimali ababheja amandla enkampani eyodwa ukunxephezela ukulahlekelwa kwezinye.
Kodwa-ke, kusomabhizinisi obona ukuqala kwabo kwehluleka, iqiniso lihluke kakhulu. "Emuva kwayo yonke inombolo kukhona umuntu otshale isikhathi, imali, namandla. Lapho ukuqothuka kwenzeka, umthelela awugcini nje ngokwezimali, kodwa futhi ungokomzwelo kanye nochwepheshe. Asikwazi ukwamukela ukuthi lokhu kubonakala njengento evamile, "kusho u-Alan Oliveira, uchwepheshe wezokusungula kanye nezamabhizinisi.
U-Oliveira uxwayisa ngokuthi ukujwayela ukwehluleka ohlelweni lwezemvelo kungaba yingozi ekuthuthukisweni kwamathalenta. "Kuyakhungathekisa ochwepheshe ukubona amaphupho abo ebhidlika ngaphandle kokusekelwa. Le ndawo 'noma yini ehambayo' idikibalisa imibono emisha futhi ingaxosha osomabhizinisi abangase babe khona," uyanezela.
Kuye, ingxoxo idinga ukuvela: esikhundleni sokubuka ukuqothuka njengeqiniso lezibalo, kuyadingeka ukuthi kuqiniswe izinqubomgomo zokweseka, imfundo yezamabhizinisi, kanye namanethiwekhi okusekelwa asiza ngempela abasunguli ukuthi balulame futhi benze amabhizinisi asimama kakhudlwana.
Ukusiza i-ecosystem
Esebenza njengomeluleki nothisha, u-Alan usebenza ngokunembile ukuze aqinisekise ukuthi osomabhizinisi abagwinywa yilo mqondo. Umsebenzi wakhe wakhiwe nxazonke ezintathu.
Ukuqondisa kwamasu: kusiza abasunguli ekuklameni izinqubo zokuthengisa nokukhula, ukuqinisekisa ukubikezelwa kwezentengiselwano nokunciphisa ingozi yokwehluleka ngenxa yokuntuleka kwesakhiwo.
Imfundo yezamabhizinisi: inikeza ukuqeqeshwa okuhlanganisa imiqondo ye-neuroscience esetshenziswa ekuthengisweni, ekuxhumaneni nasekufakeni uphawu, ilungiselela abaholi ukuthi bamelane nengcindezi yemakethe.
Inethiwekhi yokusekela: ixhuma osomabhizinisi noxhumana nabo, abatshalizimali, nabalingani bamasu, iguqule izinkinga zibe amaphuzu okuguqula esikhundleni sokuphela komugqa.
"Ukwehluleka ukuqalisa akukwazi nje ukuba yizibalo. Indima yami ukusiza laba basunguli abasemkhawulweni wabo, ukunikeza amasu ebhizinisi, inethiwekhi, kanye nemfundo. Abaningi abahluleki ngoba umqondo wawumubi, kodwa ngenxa yokuthi bengenakho inqubo, ukubikezela, noma ukusekelwa. Uma singahlela lokhu, sinikeza i-ecosystem ukwehluleka okungadingekile okumbalwa futhi abantu abaningi abakwazi ukwakha kabusha, "kuphetha u-Oliveira futhi.
