I-Rocket Lab, i-App Growth Hub yamazwe ngamazwe eyasungulwa ngo-2019 futhi eyaziwa ngokusheshisa ukukhula kohlelo lokusebenza, ibungaza imiphumela ezuzwe ngesixazululo sayo se-ASA ( Apple Search Ads ) ngokubambisana ne-Beep Saúde, inkampani enkulu yokunakekelwa kwezempilo yasekhaya e-Brazil. Ngenyanga eyodwa nje, lesi sinyathelo sifinyelele ku-49% wesamba sokufakwa ku-iOS, nama-34% okuthengwayo okwenziwe kuplathifomu ye-Apple.
"Ubambiswano ne-Beep Saúde lubonisa ikhono le-Rocket Lab lokuhlonza nokusebenzisa izixazululo ezintsha eziletha imiphumela ebalulekile. Ubuchwepheshe bethu emikhankasweni ye-ASA buvumele u-Beep ukuthi afinyelele izethameli ezihlosiwe, kanye nokukhulisa umthelela wemikhankaso yayo yeselula," kusho u-Daniel Simões, Umphathi Wezwe we-Rocket Lab.
I-Beep Saúde, ehlinzeka ngokuhlolwa kwasekhaya kanye nezinsizakalo zokugoma, ibone i-akhawunti yesixazululo se-ASA engama-51% wesamba sezinto ezitholakalayo ku-iOS, nokwanda okungama-32% kokufinyelela endaweni efanayo. Ngaphezu kwalokho, umkhankaso uzuze isilinganiso se-TTR ( Tap Through Rate) esingu-5.11%.
"Imikhankaso yethu Yezikhangiso Zosesho lwe-Apple nge-Rocket Lab ilethe ukuthuthukiswa okuphawulekayo kuhlelo lwethu lweselula kanye nebhizinisi lethu lilonke. Isiteshi sisisize ukuthi sifinyelele abasebenzisi abaqeqeshwe kakhulu emakethe ebalulekile yethu, imakethe ye-iOS, "ukhomba u-Vitor Monte, u-CMO e-Beep Saúde.
I-Rocket Lab, ehlinzeka ngezinsizakalo zokubonisana ukuze ithuthukise imiphumela nokuqina kwezinhlelo zokusebenza zamakhasimende ayo, ibinguzakwethu we-Beep Saúde cishe unyaka owodwa. Ngaphezu kwesixazululo se-ASA, u-Beep usebenzisa eminye imikhiqizo emibili evela enkampanini, ethembele esu lemithombo yezindaba ehlukahlukene.
