Izihloko Zasekhaya Ukuvimbela ukulahlekelwa, indawo eyandayo enamasu kunoma yimuphi umthengisi

Ukuvimbela ukulahlekelwa, indawo eyandayo enamasu kunoma yimuphi umthengisi

Inhlolovo yakamuva eyenziwe yi-Brazilian Association for Loss Prevention (Abrappe) iveze izibalo ezikhathazayo ezweni: ukukhula kokulahleka kwezitolo. Izinga elimaphakathi ngo-2023 lifinyelele ku-1.57% ongokomlando, ngokwenani elimele cishe amaRandi ayizigidi eziyizinkulungwane ezingama-R35 (ngo-2022, lalingu-1.48%), kucatshangelwa ukuthengiswa kwezitolo okunomkhawulo. Insumansumane ewukuthi, uma ibalwa phakathi kwezinkampani ezikhula ngokushesha ezweni ngokwemali engenayo, izoba phezulu kweziyi-100, njengoba kusho i-Econodata. Ngamanye amazwi, imali eningi iyamoshwa, ngokuvamile ngaphandle kokulawula, ngamaketanga okuthengisa.

Uma kukhona induduzo, kufanelekile ukukhumbula ukuthi ucwaningo olufanayo lwe-Arappe lubonisa ukuthi, phakathi kwabathengisi ababambe iqhaza ocwaningweni, ama-95.83% agcina umnyango wokuvimbela ukulahlekelwa. Lokhu kuwuphawu lokuthi isiko lokuvikela ukulahlekelwa liyakhula ngempela ezinkampanini, nakuba kancane. Kodwa izinga, ngenhlanhla, liphezulu muva nje (okungenani ngaphezu kwe-90%), okuyinto ngokuqinisekile engekho phakathi kwezinkampani ezincane ngisho naphakathi.

Ukuba nomnyango ozinikele ovimbela ukulahlekelwa ngaphakathi kwenkampani kubalulekile ngenxa yezizathu ezimbalwa ezithinta ngokuqondile impilo yomthengisi yezezimali nokusebenza. Inesibopho, ngokwesibonelo, sokunciphisa ukulahlekelwa kwezimali, ukuvikela uhlu lwezimpahla, ukuthuthukisa ukusebenza kahle, ukwehlisa izindleko zokusebenza, ukuqinisekisa ukuphepha kwezisebenzi nekhasimende, kanye nokuthuthukisa isithunzi somkhiqizo. Ngamafuphi, umnyango wokuvimbela ukulahlekelwa owakheke kahle awugcini nje ngokuvikela izimpahla zesitolo kodwa futhi unikela emisebenzini esebenza kahle, ephephile, nenenzuzo.

Kodwa phakathi neminyaka eyishumi edlule, ukulahlekelwa okuthengiswayo kuye kwaba nokuguquguquka okuphawulekayo, okuqhutshwa izinguquko kukho kokubili ukuziphatha kwabathengi kanye nobuchwepheshe obutholakalayo bokuvimbela nokuphatha ukulahlekelwa. Nazi ezinye zezinguquko ezibalulekile eziphawulwe:

  1. Ukuthuthuka kwezobuchwepheshe: Ubuchwepheshe bubambe iqhaza elibalulekile ekuguquleni ukulahleka kwezitolo. Amasistimu okugada athuthuke kakhulu, njengamakhamera anencazelo ephezulu nezibalo zevidiyo ezisuselwe kubuhlakani bokwenziwa, anika amandla ukugadwa kwesitolo okusebenza kahle kakhulu, ukuhlonza ukuziphatha okusolisayo, nokuvimbela ukweba.
  2. I-RFID kanye nokuphathwa kwempahla: Ukwamukelwa kobuchwepheshe obufana ne-RFID (I-Radio Frequency Identification) sekuvame kakhulu ekudayiseni, okuvumela ukuphathwa kwempahla okunembe kakhudlwana nokusebenza kahle. Lokhu akunciphisi ukulahlekelwa kuphela ngenxa yamaphutha e-inventory kodwa futhi kuthuthukisa ukutholakala komkhiqizo kumakhasimende.
  3. Ukuhlanganiswa kwezinhlelo zokuphepha: Kube khona ukuthambekela okukhulayo ekuhlanganiseni amasistimu okuvikela ahlukene, njengamakhamera, ama-alamu, izinzwa, nezilawuli zokufinyelela. Le ndlela ehlanganisiwe ayigcini nje ngokuthuthukisa ukutholwa kwesigameko kodwa futhi ithuthukisa ukusabela ezenzakalweni zokuphepha.
  4. Ukuhlaziywa kwedatha nobuhlakani bokwenziwa: Ikhono lokuhlaziya amanani amakhulu edatha yokwenziwe, ukuziphatha kwekhasimende, namaphethini okuthenga kwenze abathengisi bakwazi ukuhlonza kangcono izindawo eziyingozi futhi basebenzise amasu asebenza ngempumelelo okuvimbela ukulahlekelwa. Ama-algorithms e-AI nawo asetshenziselwa ukubikezela izinsongo ezingaba khona nokukhwabanisa.
  5. Gxila kulwazi lwamakhasimende: Ngenkathi kuqinisa ukuphepha, abathengisi bagxile kakhulu ekuthuthukiseni ulwazi lwamakhasimende. Lokhu kusho ukuthola izixazululo zokuphepha ezingafaki engozini ukunethezeka kwamakhasimende noma ukwaneliseka phakathi nenqubo yokuthenga.
  6. Izinselele ze-E-commerce: Ngokukhula kwe-e-commerce, abathengisi babhekana nezinselele ezintsha ezihlobene nokulahlekelwa, njengokukhwabanisa ku-inthanethi nokuphathwa kwembuyiselo. Ukujwayela amasu okuvimbela ukulahlekelwa endaweni yedijithali sekubalulekile ezinkampanini eziningi.

Ngamafuphi, ukuguqulwa kokulahlekelwa kwezitolo kule minyaka eyishumi edlule kumakwe inqubekelaphambili ebalulekile yezobuchwepheshe, indlela edidiyelwe kakhudlwana nekhuthele ekuvikelekeni, kanye nokugcizelelwa okukhulu ekuhlaziyweni kwedatha nolwazi lwamakhasimende. Okusazokwenzeka kusazobonakala, kodwa imibukiso yezohwebo yamazwe ngamazwe, njenge-NRF e-United States kanye ne-Euroshop eJalimane, ihlale ihlinzeka ngezinkomba ezithile (ubuhlakani bokwenziwa bekuyindikimba engaguquki emicimbini yakamuva).

Inye into eqinisekile: lezi zinguquko kufanele ziqhubeke nokubumba indlela abathengisi abasondela ngayo futhi banciphise ukulahlekelwa emabhizinisini abo, bahlale belwela ukuthuthukisa okuqhubekayo nokuzivumelanisa nezimo ezintsha zemakethe. Uma le mpendulo ingasheshi futhi igomela, nakanjani bazobhekana nezinkinga. Futhi akekho ofuna lokho!

UWilliam Ungarello
UWilliam Ungarello
U-Uilton Ungarello unguzakwethu ophethe eSolutions four Business.
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