Abaholi abahambele i-NRF 2025, umbukiso wezohwebo omkhulu kunayo yonke emhlabeni, oqale ngoJanuwari 12 eNew York, baqinisekisile: I-Generative Artificial Intelligence (AI) ingesinye sezihloko ezishisa izikhotha okwamanje. Kodwa-ke, kuyacaca ukuthi ingxoxo idlulela ngalé kwe-hype nje.
Lokhu kungenxa yesisekelo sayo esiyisisekelo: idatha. Abaholi abavela emidondoshiya efana noLevi's, Walmart, kanye neCraigslist bagcizelele ezethulweni zabo ukuthi lona ukhiye wangempela wempumelelo yalobu buchwepheshe.
Ama-CEO amaningana, ama-CMO, namaphini omongameli bagcizelele ukubaluleka kokuhlela nokutshala imali kukhwalithi, idatha etholakala kalula ukushayela i-AI ezindaweni ezihlukahlukene. Kulapho kuphela lapho imizamo egxile kuleli thuluzi lobuchwepheshe izozuzisa ibhizinisi lonke, ilethe izinzuzo zangempela.
Ama-'C' Amathathu Ohambo Lwedatha
Elinye iphuzu elithakazelisayo lenkulumompikiswano ye-Generative AI embukisweni laphakanyiswa u-Jennifer Acerra, Iphini Likamongameli Wemininingwane Yamakhasimende e-Walmart. Isikhulu sethule ama-"C" amathathu abalulekile ohambweni lwedatha oluyimpumelelo: ilukuluku, ukubambisana, nesibindi.
Ilukuluku, ngokusho kwakhe, liyimbangela yokuhlola amathuba asekelwe kudatha. Ukusebenzisana phakathi kwamaqembu kwenza okutholakele kube ngokoqobo. Isibindi sibalulekile ukuze wamukele amathuluzi amasha edijithali futhi uguqule amandla awo abe yimiphumela ebonakalayo.
Ngaphakathi kwalokhu kuguquguquka, kuyacaca futhi ukuthi ingakanani indima yomkhakha wezobuchwepheshe eshintshile. Ama-CIO kanye nama-CTO adlulela ngale kokusekelwa nje nokuthatha izindima zamasu, abambe iqhaza ngenkuthalo ezinqumweni zenkampani.
Ngalesi sizathu, kukhona ukugxila okusondele kakhulu ekuqeqeshweni kochwepheshe kulo mkhakha. Kudingeka bathuthuke ngale komkhakha wezobuchwepheshe, baqonde imininingwane nezinhloso zebhizinisi ngalinye.
Zonke lezi zindlela zikhombisa ukubaluleka okukhulayo kobuchwepheshe ukuze ibhizinisi liphumelele. I-NRF 2025 ikwenza kucace ukuthi lesi simo, esiqhutshwa yi-AI ekhiqizayo kanye nedatha, sesivele singokoqobo futhi kufanele sibe umshayeli oyinhloko wemiphumela yokuguqula ikusasa lezokuthengisa.
