The result of retail sales showed an acceleration of 0,5% in September, falling below the expectation of 1,1%. Despite the improvement compared to the previous data of -0,2%, the pace is still considered weak, especially when we analyze the annual performance, that slowed down to 2,1%, falling short of the projection of 3,6%.This frustration with expectations is the result of a challenging economic environment, with rising interest rates and tighter credit, what limits family consumption. For the sector, the gradual recovery indicates that retail still faces difficulties in returning to more robust growth levels, affecting the overall pace of economic expansion, Volnei Eyng, CEO of the management company Multiplike
"The growth of 0",5% in Brazilian retail sales in September 2024, as reported by IBGE, reflects the resilience of the sector in the face of persistent economic challenges. This advance, although modest, indicates that factors such as the gradual reduction of inflation and the maintenance of employment levels have supported household consumption. However, the continuous increase in indebtedness and still high interest rates may limit a more robust recovery. For the economy as a whole, this performance suggests a gradual recovery, but points to the need for policies that encourage sustainable consumption and the reduction of family indebtedness, John Kepler, CEO of Equity Fund Group
"The growth of 0",5% in retail sales was below market expectations, that projected a more aggressive increase for the period. Various factors contributed to this growth: reduction of the Selic Rate: the Central Bank reduced the basic interest rate from 13,75% per year for 11,25% in the last seven months, facilitating access to credit and stimulating consumption; promotions and discounts: the approach of Black Friday and other promotional campaigns encouraged consumers to bring forward their purchases, driving retail sales; improvement in the labor market: the reduction of unemployment and the increase in disposable income contributed to the strengthening of household consumption. In summary, the growth in retail sales reflects a combination of favorable macroeconomic factors and effective strategies in the sector to attract consumers, signalling a positive trend for the coming months, Alex Andrade, CEO of Swiss Capital Invest
In September 2024, retail sales in Brazil recorded an increase of 0,5% compared to the previous month, according to data released by IBGE.This result fell short of market expectations, that projected a more robust growth for the period. The increase was mainly driven by the positive performance of the hypermarket and supermarket sectors, food products, drinks and smoke. Despite the progress, the modest result indicates that the retail sector still faces challenges, possibly related to factors such as persistent inflation and credit restrictions, that may be limiting consumers' purchasing power. For the economy as a whole, this performance suggests a gradual recovery, but still short of the expected potential, highlighting the need for policies that stimulate consumption and strengthen consumer confidence.A silver lining to the data released today is that, in October, private company data, how the Stone Retail Index, indicate that there should be an acceleration in retail sales. This is the result of the heating of the labor market and the increase in income, factors that increased consumers' purchasing power, Felipe Vasconcellos, Partner at Equus Capital.7
This growth below expectations reflects that, despite the data revealing low unemployment, GDP above 3% and a supposed heated economy, on the last tip, in consumption, this is not being reflected in practice. Commerce and industry need to understand that, to grow, today, it is necessary to innovate and create new sources of revenue. This is the formula that worked for us in 2024, Roberto Jalonetsky, CEO of Speedo Multisport
"The growth of 0",5% in retail sales, reflects a slight improvement in the sector, but it still falls short of expectations for a more solid recovery. Although the data was positive compared to the previous month, the expansion is still modest, especially when compared to last year's performance. The deceleration in the annual growth rate, that fell to 2,1%, points to the persistence of structural challenges, how the rise in inflation and the increase in interest rates, that continue to impact the purchasing power of families, Carlos Braga Monteiro, CEO of Studio Group
Retail sales rose 0,5% in September, a growth below market expectations, that projected an increase of 1,1%. Although there was a recovery after the drop of 0,2% in August, the performance still reflects a consumption focused on priority items, like food and medicine. This moderate growth indicates that high inflation and interest rates continue to impact consumers' purchasing power, limiting the advance in more discretionary sectors, like furniture and appliances, that recorded falls. For the economy, the result reflects a slow recovery pace in the sector, with the need for policies to stimulate consumption and caution in interest rate adjustments, that can further affect consumption. For investors, the moment demands attention to the essential goods sector, that shows greater resilience in the face of an economic restriction scenario, Sidney Lima, CNPI Analyst at Ouro Preto Investimentos
The increase in retail sales in September reflects a slow recovery, below expectations, highlighting the economic challenges, how high interest rates and inflation, that still limit the purchasing power of families. For the retail sector as a whole, the scenario points to a slower recovery, but with potential acceleration if effective measures to stimulate consumption are adopted, Jefferson Laatus, chief strategist of the Laatus group
