Offering PlayStation 5 for less than 3 thousand reais, video game sales have already increased 10 times on Magalu's Black Friday. By the end of the day, the company plans to sell more PlayStation 5s than the total sold throughout October
The Sony PlayStation 5 Slim accompanied by two games is on the list of the 10 most searched items on Magalu in the last 24 hours. A oferta especial para a Black Friday reduz o preço original de R$ 3.799,90 for R$ 2.999,00. The product is sold by KaBuM!, on the company's marketplace, and the delivery is carried out by Magalu.
Black Push of success
Magalu conducted the Black Push campaign between Monday and Wednesday of Black Friday week. The strategy involved sending notifications of unbeatable promotions via push to the company's app users. On the first day, the highlight was the Gallo 500ml olive oil for 9 reais. 4,000 units sold in just 15 minutes. On the second day, the 4-litre bottle of OMO liquid soap,2L was sold for 10,90 reais and it sold out in just 4 minutes
