StartNewsTipsUtilisation et analyse des données aident à l'intelligence stratégique pour les marques présentes

Utilisation et analyse des données aident à l'intelligence stratégique pour les marques présentes dans le commerce électronique et les marketplaces

E-commerce has been evolving rapidly, driven by changes in consumer behavior, mainly given by the advancement of technologies and new digital solutions. As a consequence, the demand from companies for new channels of negotiation and engagement with the public is growing, how themarketplacesande-commerce. That's why theNubimetrics, platform that empowerssellersand big brands with smart data, becomes essential for companies to stand out in this competitive environment. According toJuliana Vital, Chief Revenue Officer global da startup, the use of strategic information allows understanding customer preferences and anticipating trends for more accurate decision making, decisive factor for business success

According to the Product Intelligence Reportorganisations that use source intelligence tools have 5,5 times more likely to see your revenue grow above 25% per year than those who do not use. However, The Nubimetrics CRO emphasises that implementation alone is not sufficient — it is necessary to choose platforms with intelligent analytics and insights capabilities, que vão suportar todo o processo de análise de mercado com alta assertividade e capacidade de previsão

This is a decisive role for brands, allowing them to extractinsightsprecise for improving operations. The intelligent interpretation of this information enables more effective adjustments in marketing campaigns, product launches, stock optimization and enhancement of user experience, resulting in more informed decisions and greater profitability, completa a especialista

Walking together with the consumer, what is the difference, for the executive, as grandes marcas também têm necessidades diversas em seus segmentos, even with the same goals in common: to promote sustainable growth and ensure positive shopping experiences. With a future-oriented vision, Nubimetrics combines advanced technologies — as artificial intelligence andbig data — the expertise of industry specialists to understand the specific demands of each company. To accelerate the growth of our clients inmarketplacesande-commercewe have developed a package of customized services that are integrated into the platform that has the entire solution, in this way we adapt, to the needs of each segment, completes the professional

E-Commerce Update
E-Commerce Updatehttps://www.ecommerceupdate.org
E-Commerce Update is a leading company in the Brazilian market, specialized in producing and disseminating high-quality content about the e-commerce sector
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