Uma sede, brand belonging to the Belmicro Group and recognized for offering solutions in home appliances and electronics with the positioning "For all moments", has just announced the official launch of its own e-commerce. A nova plataforma entra em funcionamento com o objetivo de ampliar o relacionamento direto com o consumidor final, consolidate the brand's digital presence and provide a secure shopping experience, practical and comprehensive
The initiative marks another strategic step for HQ in strengthening its presence in the national retail sector, monitoring the behaviour of the new consumer, more and more connected, informed and demanding. With an intuitive layout, navigação fluida e estrutura robusta, e-commerce foi desenvolvido para facilitar o acesso ao amplo mix de produtos da marca, ranging from small appliances and household appliances to TVs and climate control products, everything with fast delivery, special conditions and guaranteed support by Grupo Belmicro.
The launch of the HQ e-commerce reinforces our commitment to convenience, quality and proximity to consumers. More than selling, we want to create an enjoyable purchasing journey, accessible and with the credibility that is already part of our DNA, affirms António Américo, CEO da Belmicro
The platform will also offer exclusive content, campanhas sazonais e vantagens para os consumidores que procuram produtos com design moderno, funcionalidad y excelente relación calidad-precio. The expectation is that e-commerce will represent a strategic channel to accelerate brand growth and expand market reach
The project is part of the digital expansion plan of HQ and the Belmicro Group, que nos últimos anos vem investindo no fortalecimento de canais, brand positioning and portfolio diversification, focusing on performance and sustainable relationships with clients and partners
With the launch, a HQ reforça o seu propósito de estar presente nos diversos momentos da vida dos brasileiros — be in the kitchen, in the living room, in the office or in any other space where comfort, practicality and style are welcome
