The efficient generation ofleadsé, without a doubt, one of the most intense pains of the digital market. The Sales Market report states that more than half of sales professionals have difficulties with this stage of customer acquisition. Thinking about it, aMazukim, company specialized in integrated digital marketing solutions, has just launched HelpKim, an intelligent platform focused on the automation of management and qualification ofleads.
We understand that lead generation is one of the most time-consuming and complex stages of a marketing strategy. Our goal with HelpKim is to provide a platform that allows businesses to not only organize sales, but also to do this in an intelligent and automated way, affirmsDanilo Mazuquin, CEO of Mazukim.
Developed with a proprietary methodology, without the use of third-party programming, HelpKim was designed to maximize company results. By qualifying efficiently and discarding manual work, ensures that user attraction is enhanced and, consequently, more relevant to corporations. Through continuous interaction, the system is capable of training Google algorithms to make the process even more accurate.
In that case, the solution adapts to the needs of each organization and remains constantly updated. With a design that allows for simple changes oflayoutand security, ensure that the version of the software used is always the most modern and secure. Dealing with the first stages of the funnel is something complicated, but dealing with a tool that is complex to handle also does not represent a great help. "We want to be the comprehensive support for professionals", reflects Mazuquin.
The platform also includes features such as the organization of theleadsby stage of the sales funnel, the simple monitoring of sales teams and the use of artificial intelligence to suggest improvements in workflows. The goal is to help companies overcome stages of the funnel below the target and to create more efficient cadence flows, always aligned with the strategic objectives of the business
From time optimization to improvements in decision accuracy, the software automates repetitive tasks and allows for monitoring, helping teams focus on the interactions that really make a difference in closing deals. With 94% of companies already using digital marketing in Brazil, according to the research Digital Results, Mazukim aims to empower organizations of all sizes to be more competitive in the dynamic current market
