Largest sports photo and video platform in Brazil, Radical Focus has the photographer at its core since its inception, in 2005. Therefore, less than two years ago Fotos By opened, not only to go beyond sports. the sister platform fosters the creative economy by paving the way for photographers from other niches to sell their images in a democratic way and, still, can connect with new audiences.
Fotos By started operations in July 2023. With Foco Radical already established in the sports segment, Christian Mendes, CEO of the platform and electrical engineer turned photographer out of passion, I understood that I could offer a good alternative for click colleagues who were not fans of sports photography. The proposal was simple: to facilitate access and democratize the market for photographers, connecting them to the most diverse audiences.
The platform will be highlighted at Expo Image Brazil, one of the main events in Latin America for photographers and filmmakers, what happens this Tuesday (25) and Wednesday (26), in São Paulo (SP). A Fotos By will position itself as an alternative for professionals and also beginners in photography to sell their photos and services easily and without bureaucracy. Furthermore, will present important features, how the use of facial recognition for the sale of images and the possibility of selling videos as well.
The photographer has a complete online store available, in which you can use as you wish and without monthly fees or storage costs. Still, t
”, explain Mendes. The photographer can use Fotos By, також, to mediate the most diverse jobs. Like a private photo shoot, with the images via password for access, and receive for the photos chosen by the client. Another alternative, with different initiatives on the platform, it is photographing people at tourist spots, spontaneously, and indicate the website for purchasing images, if you are interested, subsequently.
A Fotos By is growing in a moment of digital transformation, where photographers face the main challenge of monetizing their work and attracting clients. We want to offer a simple experience, efficient and accessible, both for buyers and for sellers, complete the CEO of Foco Radical and Fotos By. The platform allows for the quick publication and commercialization of images, eliminating intermediaries and, the most important, giving autonomy to professionals
Це тому що, with the expansion of the creative economy and the growing demand for high-quality unique images in various shoots and events, even more due to the massification of social networks, Fotos By positions itself as a practical solution for those who want to acquire high-quality photos or even promote their photographic work. Together with Foco Radical, there are more than 12 thousand registered photographers, that have access to all the resources of the platform
Therefore, the platform is present at Expo Image Brazil. Shared with Foco Radical itself, Photos By will have a booth with demonstrations of the platform and professionals who use it for positive exchanges with interested photographers