AData, one of the main computer industries in Brazil, announces investments in expansion into new markets and the launch of an e-commerce focused on the corporate segment, that will bring options for micro, small and medium enterprises access various technologies that were previously aimed at large companies. The e-commerce will feature a wide portfolio of computers, and will bring solutions for various sectors, that include everything from simpler equipment for restaurant and bakery counters, even high-performance computers for architecture and engineering offices, for example. With over 23 years of experience and established as a reference in rugged computers for the government sector, educational and corporate, Daten develops this initiative as part of a broader plan to strengthen the brand and expand its range of products and services
We are investing to reach new and diverse audiences in the corporate market, as retailers andfood service, clinics and medical area, architecture and engineering, advertising agencies, among other sectors that are important pillars of the Brazilian economy. We also seek to strengthen the connection with our clients and partners, offering a digital experience aligned with Daten's vision of innovation. We will deliver cutting-edge technology and accessible solutions that optimize operations and enhance the competitiveness of these businesses in their respective markets, affirms Paulo Pacheco, Head of Channels at Daten
Відповідно до виконавчого, for being a brand that is genuinely Brazilian, Daten has a strategic vision compatible with that of the local entrepreneur, what makes a company adopt a differentiated positioning in the market, seeking to provide greater cost-effectiveness. When it comes to technology, whose investments are generally relevant, Brazilians focus on price, but they do not overlook the quality of the product, because they know that this can negatively impact operations and generate even higher costs in the future. Therefore, Daten seeks to provide the best technologies combined with affordable prices, say
The launch of the e-commerce reinforces Daten's strategy to democratize access to high-quality technology and facilitate the purchasing journey from large organizations to small entrepreneurs. The platform was designed with a focus on the customer experience, offering a user-friendly interface, intuitive navigation and a segmented portfolio that allows for quick finding of solutions that meet the specific needs of each business
Among the available products are desktops, notebooks, miniPCs, among other machines, that help manage payment systems, biometrics, inventory control and even reservations, facilitating processes and improving the experience of employees in corporations and their end customers. Thus, it is possible to maximize operational efficiency and drive business growth
In addition to providing a direct and simplified channel for acquiring technological solutions, e-commerce also represents an evolution in Daten's service model to the corporate market, integrating technology and advisory support. E-commerce allows customers to contact consultants directly to clarify doubts and receive guidance, providing a personalized experience for an intuitive and efficient shopping journey. In this way, Daten will be closer to its new audiences through technical support, supporting throughout the purchasing process and closely understanding market demands. This creates a feedback loop: current solutions meet customer demands and, at the same time, contact with them will allow Daten to develop new solutions that the market will seek in the future
To enable this expansion, Daten has been making investments in innovation, infrastructure and product development. Currently, the company allocates 5% of its annual revenue to Research and Development, ensuring the continuous evolution of its portfolio and alignment with the demands of emerging markets. These efforts are complemented by a rigorous commitment to quality and sustainability, proven by certifications such as ISO 9001, ISO 14001, ISO 45001 and ISO 37001, that reinforce operational excellence and corporate ethics in all company activities
"A Daten has always had the mission of being a strategic partner for businesses", going beyond product delivery to provide complete solutions that generate real value for our clients. With this investment in new markets and the launch of e-commerce, we are reaffirming our commitment to innovation and creating opportunities for businesses of all sizes to grow and thrive in an increasingly competitive business landscape, explain Paulo.With the launch of the new website, Daten reaffirms its position as a company committed to leading technological evolution in Brazil. The platform is another step towards building a connected future, in which technological solutions create opportunities for companies of all sizes and segments
To learn more about Daten and explore the available solutions, access the new site athttps://empresas.daten.com.br
