The Atomic Group, innovation and technology hub aiming to generate R$ 35 million in revenue by 2025, is presenting to the market the 'canal for equity' model from Atomic Ventures, one of the seven companies that make up the group. The model offers differentiators that position Atomic Ventures as the future of startup acceleration in Brazil
A Atomic Ventures offers entrepreneurs sales channels for the activation of their products, based on the group's active customer base, без вартості. Currently, this database has more than 2,5 million clients, of multiple economic activities. Also offers strategic mentorship for growth. The model converts part of the revenue into proportional equity (shareholding)
In this way, there is a fairer model, as highlighted by the founder and CEO of Atomic Group, Filipe Bento. Respect the founder's time of the enterprise, in a process consisting of two main stages: pre-acceleration, a initial period of strategic mentoring and validation before signing the acceleration, and the acceleration program itself
The pre-acceleration phase covers simplified due diligence, with initial legal and financial analysis; termo de preferência de investimento e/ou aquisição enquanto a startup está incubada; and mentoring with specialists, with key point assessment, as a business model, scalability, initial traction and corporate structure
L'accélération implique une étape juridique (formalisation des termes de l'investissement, including equity and strategic objectives; and the deliveries of Atomic Ventures. They are: the initial capital for connecting with the Bitrix marketplace; network of mentors and product specialists, marketing, sales and finance; and connections with investors for future rounds
We transform founders into scalable and profitable business leaders, para serem os donos do próprio destino, underline Bento
The executive also notes that the Atomic Ventures model integrates an innovation and technology ecosystem composed of the other companies of the Atomic Group – Br24 (representative of the international Bitrix platform), Atomic Apps, Educação Atômica, Atomic Partners, Atomic Capital and Atomic Data
Deste ecossistema, Bento cites two cases that illustrate his potential. One of them is the PowerZap WhatsApp API for Bitrix24, que integra a comunicação com o cliente no WhatsApp dentro do Bitrix24.CRM. In two years, the monthly revenue of this solution increased more than six times: from R$ 71 thousand in July 2022 to R$ 468 thousand in July 2024
Another 'case' is that of PowerBot from Br24, chatbot created in the Bitrix24 system. It allows implementing powerful solutions quickly. In the first four months of the solution's implementation, the number of clients increased sevenfold (28 in September 2024, 144 in December, with the same revenue growth (from R$ 7 thousand to R$ 50 thousand monthly)
Companies that fit the Atomic Ventures model secure well-structured investments, technology-focused solutions, não em serviços manuais; Proven monthly recurring revenue, potential financial and validated product, highlights the CEO of Atomic Group
