Recently released data from the Global Entrepreneurship Monitor states that more than 48% of Brazilians intend to start a new business in the next 3 years. Inclusive, two-thirds of the population have confidence in their abilities to undertake and, furthermore, just over half (51%) believe that the fear of failure is not a factor that prevents them from starting a new business. The entrepreneurship specialist Reginaldo Boeira went through 3 major setbacks before achieving success. He is the owner of KNN, one of the 5 largest language franchise networks in Brazil, in addition to several other companies from different sectors.
If I could leave a single lesson for those thinking about starting a business, don't be afraid to invest. Fear is a barrier that exists in the minds of all of us, but success only comes to those who decide to cross it. I have already faced great challenges, and at no point did I think about giving up. On the contrary, I learned the importance of resilience and persistence. Each failure taught me to 'adjust the sails', to understand the market and to seek new opportunities, affirms
Before founding KNN Languages, Reginaldo Boeira had a journey marked by ups and downs. At 12 years old, started to venture into business selling sweets to help his humble family. With will and commitment, tried other businesses, like a butcher shop and a semi-jewelry company, but without success. The third 'fall' of Reginaldo occurred in a computer company and, from that moment, he understood that, to be a successful entrepreneur, I would need to invest in what I truly liked and that money would be a consequence. In the case of Reginaldo, decided to invest in languages
I met English as a child, through a battery-powered radio that I received. And there, curious, was trying to learn with the help of a dictionary. This passion for the language made me invest in the field of language teaching. Furthermore, the passion for entrepreneurship also pushed me to teach other entrepreneurs how to make money and succeed, therefore, the franchise model was successful. And working with what you love is, without a doubt, one of the most important pillars for lasting success. When we get involved in a project or a business that we are truly passionate about, our dedication goes far beyond physical effort or the hours invested. We are completely immersed, connected to the mission of what we do, and this gives us a unique strength, explain Boeira
⁇ Е, clear, during the trajectory, in case it goes wrong, the secret is to understand that failure is part of the process, and that, many times, he is a learning experience and the leap to success. And the Brazilian has this determination of 'never giving up' which is even a motto that the people carry with them and needs to be adopted in different areas of their life, professional, people, business and even health, how is my case, I recently overcame cancer and continue to have regular check-ups, valuing life and never giving up on having more and more full health every day to pursue all the projects I have for myself and for my companies, Boeira states
Besides KNN Languages, Reginaldo, with a strong vein for entrepreneurship, enhanced its business with the creation of new companies, like Phenom Languages, for 3 years operating in Brazil and with more than 50 units opened in the country, Boeira Construction, focused on the construction industry in the Itajaí Valley region, in SC, and also companies in the marketing sector, foreign trade and tourism, for example, Rancho Otto, in the Santa Catarina mountains, highly sought-after destination for tourists year-round
Business scenario in Brazil
According to recent research, Brazil has already registered more than 60 million National Register of Legal Entities (CNPJ) throughout the history of the country. From this total, just over 21 million, 35%, are active. According to the research, 94,5% of active companies are parent companies, followed by 5,5% of branches. Most active companies are parent companies, with 94,50%, and only 5,50% are subsidiaries. It is worth noting that micro enterprises (MEs) account for over 77% of the market and most of them are individual enterprises (MEIs), that add up to 75,62%.
