The Cuco Agency, recognized for acting as an experience marketing laboratory, is with Latam and Americas service in 2024. The news comes with the arrival of a new operation from Cuco now in New York (United States), anticipating the celebrations of the agency's 10 years of operation in the market.
For the co-founder and CEO of Agência Cuco, Luan Teixeira, this movement consolidates the company's positioning in events. "Operating with an office in the United States was one of our expansion goals". Today, we are taking an important step towards making our strategic development planning tangible. We believe that this bridge between São Paulo and New York will bring many innovations and trends to our market, пояснює виконавчий, who is an event producer by passion and a bachelor's degree in International Relations by training – studied at ESPM (Higher School of Advertising and Marketing). In the United States, Teixeira also took a course this year on entrepreneurship and innovation atStanford University Graduate School of Business(Stanford Ignite).
For him, this new branch of Cuco in New York reflects the maturity achieved in this journey, forming a service with independent operations, but also provide consistency to the agency's clients in a quick and accessible manner. Only from 2022 to 2023, Cuco recorded a growth of 20%.
Founded in October 2015,Cuco was created to be an agency that produces experiences with its own events, activations and content. Over this almost decade, the agency signscasesstrategic and innovative, as Nike Well Collective launch, pop-up storeISDIN in Ibirapuera Park, Terra clients space at the São Paulo stop, Desinchá House, As Palavras Conectadas, UBS events, Sephora House, Halloween Sephora, among others. Among the brands served by Cuco are Red Bull, Earth, Coca-Cola, HBO, C6Bank, Nature, And!, Kimberly-Clark, Sky, totaling a portfolio with over 100 clients served in recent years.
In this sense, Cuco's deliveries involve process automation and are spread across different fronts, as activações, celebrations, lectures, awards, fairs, roadshowscultural and tax incentives. According to Dennis Vianêz, co-founder of Cuco andcabeçaof product and curation, the company's DNA is to co-create memorable strategies with clients, innovative and immersive. We are ready to bring solutions that add value to businesses, regardless of the format, what can be corporate, owner or even brand activation at large events and fairs. Each action is designed according to the client's needs.”, reinforces Vianêz.
Our day-to-day involves the idealization and execution of corporate projects that range from traditional to the most creative, in addition to attracting sponsorships through the incentive law. I usually say that we serve our client in a personalized way with ourcore businesswhat is delivering events, internals and externals, regardless of location or size, always trying to maximize the impact of actions, complete the co-founder andcabeçaof product and curation, which states that the creative economy is one of Cuco's commitments.
The new office is located at 18 West – 18th St Nova Iorque, NY | 10011, Reino Unido. In São Paulo, the office is located on Butantã Street, no 194, 6th floor – Pines.