On December 3, aROCK Encantech, first encantech of the Brazilian retail, make the firstROCK Connects. Online and free, the event aims to strengthen ties in the retail sector and in the supermarket industry, in addition to presenting news from Rock Conecta itself, vertical focused on Retail Media and Market Intelligence
With the theme "Connecting Retail, Industry and Shoppers: creating value connections for the entire ecosystem, the event features the participation of specialists from the group companies (Propz, Bnex, Izio&Co and LL Loyalty) and partner executives. The idea is to discuss real success cases and practical solutions to connect brands to millions of shoppers in a personalized way and with measurable results
"O ROCK Connect is a unique opportunity to closely learn how to transform data into enchantment and engagement", says André Penariol, CEO of ROCK Encantech. "Our intention is for the event to have other editions and become a reference in retail", being a rich discussion space, that addresses the future of Brazilian retail, as well as the strategies and solutions that build customer loyalty and transform businesses, complete.
Event scheduleWith a duration from 9am to 10:30am, the ROCK Conecta features the following lectures
- "Who is the ROCK"?”, with Carlos Formigari, Founding Partner and President of ROCK Encantech
- "ROCK Brands: Generating enchantment from knowledge", with Rodrigo Rapparini, Head of ROCK Brands and André Penariol, CEO ROCK Connects
- "How Minuano gained +24pp of Share of Shoppers directly from its main competitor", in a month? And all of this with a ROCK above 300%!”, with Samir Jarrouj, Executive Director of Flora, and Rodolfo Antunes, owner of Rede Sol Antunes
- "From insight to impact: how actionable insights can transform experiences into delight", with Fernando Gibotti, CEO of ROCK CRM & Consumer Science
- "How L'or won over new shoppers from competing brands through digital sampling"?”, with Eduarda Araujo, Shopper marketing manager at Jacobs Douwe Egberts, and Jomar Almeida Simas, Commercial Director of Torre Supermarket
- "From Shopper to Fan: The Power of Personalized Treatment", with Adriana Rocha, co-founder and CEO of Ecglobal and Mariana Rhormens, Marketing Director of Alpagartas
SERVICEROCK ConnectsData3 December
Schedule9am
Format:online
More details about thefree registrationsand aprogrammingcan be checked in thislink.
