The ESPM, school of Marketing and Innovation focused on business, є з реєстраціями для уроків відкритих, віддалені і безкоштовні, starting on July 17. Зацікавлені в участі можуть здійснити реєстрацію наsiteof the institution
The open class portfolio of ESPM for the seventh month of the year includes courses on Brand Strategy, digital commerce, digital planning and many others. Перевірте повну програму нижче:
- Open class: Brand Strategy: Building value brands
Data: 17/07/2024
Часовий: В 19.30 ч.
Description: What are value brands; brand value proposition; positioning and identity; purpose and personality; among others.
Модуль: Online, через Linkedin
- Open class: How to improve the digital planning process
Data: 18/07/2024
Часовий: В 19.30 ч.
Description: How to be assertive in building a digital communication and marketing plan, in a competitive reality, full of channels, tools and technologies and artificial intelligence
Модуль: Online, через Linkedin
- Open class: Digital commerce, far beyond an e-commerce site
Data: 22/07/2024
Часовий: В 19.30 ч.
Description: Debate on the opportunities that the transformation of commerce brings for brands
Модуль: Online, через Linkedin
- Open class: Customer lifecycle, you need to understand this
Data: 23/07/2024
Часовий: В 19.30 ч.
Description: How to increase results from the perspective of the customer lifecycle
Модуль: Online, через Linkedin
- Open class: AI has arrived! Hello
Data: 24/07/2024
Часовий: В 19.30 ч.
Description: How the advent of AI brings, like any disruptive technology, benefits and challenges
Модуль: Online, через Linkedin
- Open class: The luxury consumer in emerging markets
Data: 25/07/2024
Time: At 7:30 PM
Description: What adaptations are necessary to operate in these new markets, discussing the scenario in Brazil and other economies
Модуль: Online, через Linkedin
- Open class: The new sciences of behavior and consumption
Data: 29/07/2024
Time: At 7:30 PM
Description: With the growing concern of marketing to generate more data and understand the behavior of its users, consumers and clients, new behavior-centric sciences and technologies are used by organizations
Модуль: Online, через Linkedin
- Open class: Experience journeys in times of crisis
Data: 30/07/2024
Time: At 7:30 PM
Description: Immersion in the challenges and opportunities of creating solutions in times of crisis, whether they are external or internal
Модуль: Online, через Linkedin
- Open class: The (R)evolution of games in the business world
Data: 31/07/2024
Time: At 7:30 PM
Description: Overview of the evolution of the business model of games and its applications in the business world
Модуль: Online, через Linkedin
