A Corebiz, technology agency, experience and marketing for e-commerce, announced the event "Black Friday Insights 2024: Maximizing Your Impact with the Power of Artificial Intelligence", what will happen on October 10, in São Paulo
According to recent estimates from Neotrust, Black Friday 2023 in Brazil generated over R$ 5,23 billion in sales, with more than 8,21 million orders placed. The average ticket, that reached R$ 636,66, shows the growing potential of e-commerce, increasingly strategic for brands from various sectors. For 2024, the expectation is that this period will generate even greater amounts, especially with the advancement of technology in sales support
In 2024, the market is being significantly impacted by artificial intelligence, with significant growth compared to previous years. According to IDC data, global investments in AI are expected to exceed US$ 500 billion in 2024, reflecting the accelerated adoption of automation technologies, data analysis and personalization in various sectors, inclusive in retail. In the context of Black Friday, AI promises to revolutionize the sales segment by enhancing the personalization of the customer experience, improve logistics and forecast demand more accurately
The meeting aims to prepare companies for the most significant sales season of the year in terms of sales, offering relevant information on how Artificial Intelligence can boost online sales during Black Friday. The programming includes themes, how
- The new era with Artificial Intelligence
- Transforming sales with Artificial Intelligence: How AI drives conversion and efficiency in e-commerce for Black Friday
- AI, PIX or Card – Where the Future of Transactions Lives on Black Friday
- The power of AI in large corporations: strategies to maximize results on Black Friday and beyond
- AI and Black Friday: How to use personalization to increase sales
- The new era of Black Friday in e-commerce with the potential of Artificial Intelligence
Among the confirmed speakers are Felipe Macedo and Renan Mota, co-founders of Corebiz, Renato Lauhud, global business director of PagBank, Caíque Severo, sales director Brazil of Dynamic Yield, and other specialists in e-commerce and digital marketing
"This year's event is a unique opportunity for companies that want to prepare in advance for Black Friday". Let's explore how AI technology can become a strategic differentiator, maximizing the impact of campaigns and improving online sales performance, affirms Renan Mota, co-CEO and co-founder of Corebiz
After the lectures, there will be a happy hour with live music, providing a relaxed environment for networking and sharing experiences among participants
Black Friday Insights 2024
Data10 October 2024
Schedule4pm to 10pm
LocalBisutti Traffô | Vila Olímpia – São Paulo, SP
Ticket purchase athttps://conteudo.corebiz.ag/black-friday-insights
