Great business leaders around the world are increasingly aware of the importance of aligning their businesses with great purposes, promoting in your companies much more than well-being, career projection and financial results. In a global scenario, that broadens discussions on changes for a more sustainable life, the balance between personal needs, professional goals and social responsibilities, it drives an increasing search for the integration of more significant elements into corporate management. This trend, reflects the need for parity between business success and a positive social impact, generating a new perspective on the definition of successful companies that, now, they represent those who also act in building a purpose-driven organizational culture to transform lives, and not just for profit or competitive advantage
This triad of connection between body, mind and spirit have become a priority for contemporary society, uniting people and missions, from deeper and more relevant relationships, involving business and personal life. A study by Deloitte on Human Sustainability, published in CEO World Magazine, in June of this year, revealed that 80% of business leaders believe that physical well-being, emotional and spiritual aspects of their followers are fundamental for organizational performance, panorama confirmed by various business groups and communities currently, that redefine the term "corporate success", from this perspective
The C12 Brazil, for example, it is one of those entities. She brings together CEOs and Christian entrepreneurs with the mission of empowering them to build great businesses for great purposes, disseminating the Gospel through your business, strengthening leadership with a focus on reflection and action, based on the principles of faith for prosperity in life and business. C12 started its activities in the United States, in 1992 and, today, has a presence in 5 continents, counting with more than 4.300 members worldwide, and winning over CEOs and leaders of organizations from various sectors. Already in Brazil, C12 started in 2018, and its expansion was so significant that, at this moment it maintains almost 40 active groups, mentoring more than 300 members, present in 7 States of the Country. These alliances between values, business objectives and calls have become so evident that C12 Brazil promotes, every two years, a national event that attracts members from all over Brazil. Inclusive, on the 1st and 2nd of November, Curitiba will host the 2024 version of the C12 Brazil Conference, bringing together Christian executives to discuss the spread of the Gospel, with the purpose of uniting faith and business. The meeting aims to continue this movement, inspiring other entrepreneurs to adopt Christian principles in their businesses and communities, expanding the Gospel in these environments and, increasingly, crossing borders
Thiago Nieweglowski (@thiagoniewe), CEO of C12 Brazil, invites Christian business leaders to participate in a journey of transformationThe C12 Brazil Conference is an opportunity for Christian entrepreneurs to align their business strategies with a greater purpose, strengthening your businesses and impacting lives. We are capable of transforming not only our businesses, but also our communities and the world around us. The goal is to elevate our vision, strengthen our faith and expand our impact. This is the space for those who wish to lead intentionally through Christ, building great companies that generate lasting results.”
The conference program includes lectures on topics that address personal and business development, health, the innovation and the connection between spiritual and corporate life. Among the speakers are big names in the business development market, according to the schedule
- Lucas HayashiwithAnticipatory Leadership: "Act instead of react", bringing insights on how leaders can anticipate challenges and lead proactively
- Thiago and Louise Nieweglowskithey will discussHow to build great businesses, without sacrificing our familiesaddressing the balance between professional success and family life
- Julio Luchmannwill give the lecture360º health applied to high performance in business, exploring how holistic health influences performance in companies
- Jorge Nishimura, doJacto Group, will presentVision with Action, showing how to turn big ideas into reality
- Marco Silva and Thiago Nieweglowskiwill share their vision onThe importance of authenticity and clarity of vision and purpose in human life.
- Thais Akiyama and Louise Nieweglowskiwill lead the lectureWomen: What is the Role of Women in Modern Societyhighlighting the relevance of female leadership in business
- Flávio Ratzkewill addressPsychological Safety: the key to strong relationships, reinforcing the importance of safe environments in organizations
- Braz Gondimwill talk aboutThe role of failure and pain as part of the growth process, discussing the need for resilience to face challenges
- Luciana Asperwill address the topicIntegrity as the foundation of business sustainability, highlighting the importance of ethics in building companies with strength
- Ismael Akiyama and Harold Schultzwill address the themeFrom manual to automatic: how Artificial Intelligence is redefining business efficiency, an analysis of automation and technological innovation in business and
- Rafael Borgesthat will address theEconomic Redemption.
The C12 Brazil Conference will be a moment of renewal for Christian entrepreneurs seeking to grow as leaders while integrating Christian values into their businesses. The event offers a learning opportunity, exchange of experiences and strengthening of connections among members, with a focus on using business as a tool for spreading the Gospel, states Nieweglowski, CEO of C12 Brazil
For more information about C12 Brazil, visit the official websitewww.c12brasil.com.ukand for registrations for the National Conferencewww.c12brasil.com.br/conferencia.
