Monthly Files: January, 2025

Research indicates that consumers tend to buy more new products in physical stores

With the wide variety of new products available for different consumer profiles and preferences, це природно що вони почуваються мотивовані досліджувати

Companies face resistance in adopting AI and seek to overcome cultural barriers

Artificial intelligence (AI) has established itself as one of the greatest technological revolutions in recent years. According to the study "AI Jobs Barometer 2024",realizado

Deadline for regularization in the Simples Nacional ends on January 31

Micro-entrepreneurs (MEIs) and Micro and Small Enterprises (MPEs) have until January 31st to regularise their pending issues with the Revenue

Baby Alive doll leads internet searches in the Christmas month, points Simplex Radar

In the month of Christmas, electronics, appliances and Baby Alive dolls were some of the items that stood out on the Brazilian wish list. It is the

Digital transformation, artificial intelligence and the future of retail: how your company can go beyond the hype

Hype is a concept used by marketing teams to refer to promotional actions of a product or service, intense e por um

Professionalism in digital influence is essential to avoid wear and tear

The disclosure of the so-called "Influencers Spreadsheet", that reveals feedback on advertising campaigns from content creators, provoked an intense debate about the relationship

Asia Shipping розширює на більше ніж 30% морських імпортів до Бразилії в 2024

A Asia Shipping, largest logistics integrator in Latin America, anuncia un aumento superior ao 30% nas importações marítimas realizadas pela companhia em 2024

Betsul announces strategic partnership with OKTO Payments

To provide an even safer experience, agile and integrated for its clients, Betsul has joined OKTO Payments, specialized in solutions for

From a game comes the first marketplace franchise in Brazil

Online shopping has changed the life of the consumer. With easy access to products and very attractive prices, Brazilian e-commerce hits record highs

On air travel, 15 out of every 100 passengers use points, reveals research

Travel and tourism have always held a special place in the hearts of consumers, especially when linked to loyalty programs. These programmes not only encourage
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