Monthly Files: July, 2024

PMI study shows that one in five professionals already applies GenAI in more than 50% of projects

In the ranking of countries optimistic about the potential of AI to benefit the economy and the labor market, o Brasil é o país

Artificial Intelligence as a catalyst for operational efficiency in customer service teams

The digital era brought a silent revolution, more deeply impactful, in the way companies interact with their customers. No cerne dessa transformação está

Generative AI faces challenges to grow in marketing

A pioneering study, jointly conducted by the FIA Business School, the LabMKT, core of the institution dedicated to the marketing area, Gaspers.IA and AnaMid, destaca a

Budweiser and JBL launch customized speakers to celebrate music in a unique partnership

Budweiser and JBL have teamed up to create an exclusive line of customized speakers, combinando a excelência sonora da JBL com o design icônico e

Losses from "Fear of Switching Off" in the medium and long term

The month of July marks the beginning of the second semester and the traditional school holidays. Because of this, uma grande parcela dos profissionais aproveita

ESPM promotes a series of free remote open classes in July

The ESPM, school of Marketing and Innovation focused on business, є з реєстраціями для уроків відкритих, віддалені і безкоштовні, com início em 17

How brands can increase the performance of Reels on Instagram and Facebook? AI responds

Social media platforms are on the radar of all marketing professionals. Brands can not only hyper-segment consumers using data

Pix transacts over R$ 11 trillion in the first half of 2024

Recent data from the Central Bank shows that, in the first half of 2024, the Pix payment method had over 28 billion transactions, the

Internet and rural youth: connected for succession in the countryside

The data from the Continuous PNAD of IBGE, 2022 року, show a significant advance in internet access in recent years, mainly in the rural area

Companies that value Diversity and Inclusion have better business and productivity results

Every day more companies are seeking to develop and implement initiatives that bring Diversity and Inclusion (D&I) to the workplace. According
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