Folasaga:

O le Fa'atauga Fa'atau, e ta'ua fo'i o le Conversion Funnel po'o le Sales Pipeline, o se manatu fa'avae i le maketiina ma le fa'atau. O lo'o fa'atusalia i le va'aiga le fa'agasologa e uia e tagata fa'atau, mai le latou fa'afeso'ota'i muamua ma se kamupani po'o se oloa e o'o i le mae'a o se fa'atau. O lenei faʻataʻitaʻiga e fesoasoani i faʻalapotopotoga ia malamalama ma faʻamalieina le malaga a tagata faʻatau, faʻamaonia vaega mo le faʻaleleia ma avanoa faʻaliliu i laʻasaga taʻitasi o le faagasologa.

1. Uiga ma Manatu:

O le Sales Funnel o se fa'atusa fa'atusa o le ala e uia e se tagata fa'atau mai le taimi na latou iloa ai se oloa po'o se tautua seia o'o ina fa'atau. E fa'aoga le fa'ailoga o le fa'ase'e ona, e masani lava, e fa'aitiitia le aofa'i o tagata a'o latou aga'i atu i la'asaga o le fa'atauga.

2. Fa'atulagaga Autu o le Fa'atauga Fa'atau:

2.1. Luga o le Faga (ToFu – Luga o le Fua):

- Faʻalauiloa: I lenei laasaga, o le sini o le tosina mai lea o le mafaufau o le tele o tagata faʻatau e mafai.

Taʻiala: Faʻasalalauga faʻasalalauga, faʻasalalauga, faʻasalalauga lautele, SEO.

2.2. Ogatotonu o le Faga (MoFu – Ogatotonu o le Faga):

- Mafaufauga: O taʻitaʻi e amata ona iloilo filifiliga o loʻo maua i luga o le maketi.

Ta'iala: Fa'atau imeli, webinars, su'esu'ega fa'ata'ita'iga, fa'ata'ita'iga o oloa.

2.3. Lalo o le Fua (BoFu):

- Filifiliga: Ua sauni le tagata faʻatau e fai se filifiliga.

Fuafuaga: ofo faʻapitoa, faʻataʻitaʻiga saoloto, faʻatalanoaga taʻitoʻatasi.

3. Taua ole Fa'atauga Fa'atau:

3.1. Fa'asologa o Fa'asologa: Fesoasoani e va'ai ma malamalama i la'asaga ta'itasi o le malaga a tagata fa'atau.

3.2. Fa'ailoaina o Bottlenecks: Fa'ataga oe e iloa po'o fea o lo'o lafoa'ia ai e ta'ita'i le faiga.

3.3. Fa'aleleia o Punaoa: Fa'afaigofie le fa'asoaina lelei o fa'atauga ma fa'atauga.

3.4. Fa'atauga Va'aiga: Fesoasoani i le va'aiga o tupe maua i le lumana'i e fa'atatau i le tafega o ta'ita'i.

4. Fuafuaga Taua:

4.1. Fua Fa'aliliuga: Pasene o ta'ita'i e aga'i i luma mai le tasi laasaga i le isi.

4.2. Taimi Ta'amilosaga o Fa'atauga: Fa'asologa o le umi o le faagasologa mai le fa'afeso'ota'i muamua i le fa'atauga.

4.3. Tau ile Ta'ita'i: Tupe fa'afaigaluega e mana'omia e fa'atosina ai tagata fa'atau ta'itasi.

4.4. Tulaga Tau Fa'atauga: Tulaga o tupe maua e maua e tagata fa'atau fa'aliliu ta'itasi.

5. Evolution o le Manatu:

5.1. Fa'aleaganu'u vs. Fa'atauga Fa'aonaponei:

– Fa'aleaganu'u: Linear ma unidirectional.

– Fa'aonaponei: E le o laina laina, mafaufau i le tele o vaega o feso'ota'iga ma fegalegaleaiga.

5.2. Omnicchannel Sales Funnel:

E tuʻufaʻatasia fesoʻotaʻiga eseese ma auala faʻatau, ofoina atu se poto masani tagata faʻatau.

6. Ta'iala mo le Fa'asa'oina o Funnel:

6.1. Vaevaega o Tagata Fa'alogo: Fa'avasegaina le auala mo fa'amatalaga eseese o tagata fa'atau.

6.2. Ta'ita'i Fa'afailele: Fa'afailele so'otaga fa'atasi ma mataupu talafeagai ile taimi.

6.3. Fa'atauga Fa'atauga: Fa'aaogā meafaigaluega e fa'autometi ai feso'ota'iga ma tulitatao.

6.4. Su'esu'ega Fa'amatalaga: Fa'aaogā fa'amatalaga e fa'atatau i fa'amatalaga e fa'aleleia ai ta'iala.

7. Luitau masani:

7.1. Feso'ota'iga i le va o Maketi ma Fa'atauga: Fa'amautinoa e galulue fa'atasi uma 'au e lua.

7.2. Fa'ailoga Ta'ita'i: Fa'ailoa sa'o o ta'ita'i e ono liliu mai.

7.3. Fa'asinomaga i le Fua: Tu'uina atu o fa'amatalaga fa'apitoa i le tele o ta'ita'i.

7.4. Fetuuna'i i Suiga i Uiga a Tagata Fa'atau: Fa'atumauina le fa'afou fa'afou e tusa ai ma faiga tau maketi.

8. Fa'atauga Fa'atau i le Tulaga Fa'atekinolosi:

8.1. Inbound Marketing: Fa'atosinaina o tagata fa'atau e ala i mea talafeagai ma le le fa'alavelave.

8.2. Retargeting: Toe fesoʻotaʻi ma taʻitaʻi na faʻaalia muamua le fiafia.

8.3. Fa'atauga Fa'aagafesootai: Fa'aaogā feso'ota'iga fa'aagafesootai e fausia ai mafutaga ma fa'atupu fa'atau.

9. Meafaigaluega ma Tekinolosi:

9.1. CRM (Customer Relationship Management): Faiga mo le puleaina o fegalegaleaiga ma tagata faʻatau.

9.2. Faiga Fa'atauga Fa'atauga: Meafaigaluega mo le fa'autometi fa'asalalauga ma ta'ita'i fa'afailele.

9.3. Iloiloga: Fofo mo su'esu'ega o fa'amaumauga ma fa'atupuina o fa'amatalaga.

10. Tulaga i le lumana'i:

10.1. AI ma Masini A'oa'oga: Fa'aaogaina o le atamai fa'apitoa e va'ai ai amioga ma fa'avasegaina fegalegaleaiga.

10.2. Fa'aopoopoina ma Mea Moni Fa'apitoa: Fa'atofuina fa'amatalaga mo le fa'auluina o tagata fa'atau.

10.3. Hyperpersonalization: Tuuina atu faʻamatalaga faʻapitoa faʻapitoa e faʻavae i luga o faʻamatalaga auʻiliʻili a tagata faʻatau.

Fa'ai'uga:

O le Sales Funnel ose meafaigaluega taua mo kamupani o loʻo saili e malamalama ma faʻamalieina a latou faʻagasologa o le liua o tagata faʻatau. E ala i le faʻavasegaina o le malaga a tagata faʻatau ma faʻailoa avanoa mo le faʻaleleia atili i laʻasaga taʻitasi, e mafai e faʻalapotopotoga ona faʻateleina a latou fua faʻaliliu ma faʻaleleia atili le poto masani a tagata faʻatau.

11. Fa'atinoga Fa'atino ole Fa'atauga Fa'atau:

11.1. Fa'afanua le Fa'agasologa o lo'o iai nei:

- Faʻailoa laasaga uma e aofia ai i le faʻatauga.

- Iloilo le tagata faʻatau paʻi i laʻasaga taʻitasi.

11.2. Fa'amatala Sini:

– Fa'atu ni sini manino mo la'asaga ta'itasi o le fa'ase'e.

– Fuafua KPI talafeagai (Key Performance Indicators).

11.3. Fausia o mea fa'apitoa:

– Fausia ni mea e talafeagai mo laʻasaga taʻitasi o le faga.

- Faʻaoga mea e aofia ai ma manaʻoga ma fesili a tagata faʻatau i laʻasaga taʻitasi.

11.4. Fa'atinoga o Faiga Mata'ituina:

- Faʻaaoga meafaigaluega CRM e siaki ai le alualu i luma o taʻitaʻi.

– Seti faiga mataala mo ta'ita'i e mana'omia le gauai.

12. Le Matafaioi a le Consumer Psychology i le Fa'atauga Fa'atau:

12.1. Fa'aoso fa'alagona:

– Fa'aaogā elemene e fa'atosina ai lagona o tagata fa'atau i la'asaga 'ese'ese.

– Malamalama i fa'aosofiaga i tua atu o fa'ai'uga fa'atau.

12.2. Fa'avae ole utiuti:

- Faʻaaoga auala e faʻatupu ai se lagona o le faanatinati ma le faʻapitoa.

12.3. Fa'amatalaga Fa'aagafesootai:

- Faʻatasi faʻamatalaga, iloiloga, ma tala manuia i totonu o le faʻatauga faʻatau.

13. Fa'atauga Fa'atau mo Fa'ata'ita'iga Pisinisi Eseese:

13.1. E-pisinisi:

- Taulai i le lafoaia o taavale toso ma auala toe faʻafeiloaʻi.

- Faʻaaogaina le toe maketiina e toe faʻafoʻi ai tagata asiasi.

13.2. B2B (Pisinisi-i-Pisinisi):

Ta'amilosaga fa'atauga uumi ma sili atu ona lavelave.

Fa'amamafa i le fausiaina o mafutaga ma fa'aalia le taua mo se taimi umi.

13.3. SaaS (Software as a Service):

- Faʻaaogaina faʻataʻitaʻiga saoloto ma faʻataʻitaʻiga e avea o se vaega taua o le faʻailoga.

- Taulai atu ile faʻaogaina lelei ma le faʻatumauina o tagata faʻatau.

14. Tu'ufa'atasiga o le Fa'atauga Fa'atau ma le Fa'atauina Fa'atau:

14.1. Manuia le Tagata Fa'atau:

- Ia mautinoa le faamalieina o tagata faatau pe a uma le faʻatau.

- Faailoa avanoa faʻatau ma fefaʻatauaʻiga.

14.2. Polokalama Fa'amaoni:

- Fa'atino ni ta'iala e fa'atumauina ai tagata fa'atau ma fa'amaoni.

14.3. Fa'aaliga Fa'aaliga:

- Fa'aaogā fa'amatalaga pe a mae'a fa'atauga e fa'aleleia ai la'asaga muamua o le fa'ase'e.

15. Su'esu'ega Maualuga ma Su'esu'ega Fa'amaumauga:

15.1. Taua o le olaga atoa (LTV):

- Fa'atatau le aofa'i o tau e fa'atupuina e le tagata fa'atau i la latou mafutaga ma le kamupani.

15.2. Fua Faatatau:

- Mataʻituina le tau o tagata faʻatau ma faʻamaonia mamanu.

15.3. Su'esu'ega a le vaega:

- Fa'avasegaina o tagata fa'atau e fa'atatau i uiga masani mo su'esu'ega sa'o.

16. Lu'itau Amiotonu ma Fa'alilolilo:

16.1. Tausi ma Tulafono Faatonutonu:

– Fetuuna'i fuafuaga ina ia tausisia tulafono e pei ole GDPR, CCPA, ma le LGPD.

16.2. Malamalama:

- Ia manino pe faʻafefea ona aoina ma faʻaogaina faʻamatalaga a tagata faʻatau.

16.3. Filifili i totonu ma alu ese:

- Ia tuʻuina atu i tagata faʻatau le pulea o latou faʻamatalaga ma fesoʻotaʻiga e fiafia i ai.

Fa'ai'uga Mulimuli:

Ole Fa'atauga Fa'atau e sili atu nai lo se fa'aaliga faigofie o le fa'atauga. Ose meafaigaluega fa'ata'ita'i, pe a fa'atinoina ma fa'atumauina sa'o, e mafai ona matua suia ai taunu'uga a le kamupani. E ala i le malamalama loloto i laʻasaga taʻitasi o le faʻafefe, e mafai e faʻalapotopotoga ona fatuina ni faʻamatalaga patino ma talafeagai mo a latou tagata faʻatau, faʻateleina avanoa e liua ai ma fausia ni mafutaga tumau.

A'o fa'atupula'ia amioga a tagata fa'atau ma fa'atupu mai tekonolosi fou, o le a fa'aauau pea ona fetuutuuna'i le manatu o le Sales Funnel. Kamupani e tumau le agile, fa'atau-taula'i, ma naunau e fa'afouina a latou fa'atauga ma faiga fa'atauga o le a sili atu ona fa'atulaga e ausia ai le manuia i le maketi fa'atauva i aso nei.

Mulimuli ane, o le Sales Funnel e le na'o le fa'aliliuina o ta'ita'i i tagata fa'atau, ae fa'atatau i le fa'atupuina o se malaga felagolagoma'i, fa'amatalaga, ma fa'amalieina tagata fa'atau e manuia uma ai le kamupani ma le tagata fa'atau. E ala i le faʻatinoina o taʻiala, meafaigaluega, ma faʻamatalaga o loʻo talanoaina i lenei tusiga, e mafai e faʻalapotopotoga ona fausia se faʻatauga lelei faʻatau e le gata ina maua ai taunuuga ae fausia ai foi se faavae mautu mo le tuputupu aʻe gafataulimaina ma le manuia umi.

Folasaga:

Cross-docking ose faiga fa'atauva'a fa'agasolo lea ua fa'ateleina le taua i le lalolagi fa'apisinisi, aemaise lava i vaega e fa'alagolago i se filifili fa'atauva'a ma lelei. O lenei metotia e faʻamoemoe e faʻaitiitia le taimi e faʻaalu ai le teuina ma le taulimaina o oloa, faʻavavevaveina le tufatufaina atu ma faʻaititia le tau o galuega. I totonu o lenei tusiga, o le a tatou suʻesuʻeina auʻiliʻili le manatu o le cross-docking, lona faʻatinoga, faʻamanuiaga, luʻitau, ma le aʻafiaga i faʻaonaponei logistics.

1. Fa'amatalaga ole Fa'asaga Fa'asaga:

Cross-docking ose faiga fa'atauga lea o oloa e maua i se nofoaga autu e tufatufaina atu po'o faleteuoloa e vave fa'afeiloa'i atu i ta'avale i fafo, e itiiti pe leai se taimi e teu ai. O le fa'amoemoe autu o le fa'aitiitia o le taimi e fa'aalu ai oloa i totonu o fale, fa'amalieina le tafe mai o oloa mai le amataga i le taunu'uga.

2. Talafa'asolopito ma le Evolution:

2.1. Amataga:

O le manatu o le cross-docking na muamua fausia e le alamanuia felauaiga nofoaafi i le Iunaite Setete i le amataga o le 20th seneturi.

2.2. Fa'alauiloa:

Na maua le lautele o le vaetamaina i le 1980s ina ua faʻaaogaina e Walmart le metotia i lana sapalai sapalai, faʻafouina lona faʻaogaina lelei.

2.3. Tekinolosi Evolution:

Faatasi ai ma le oʻo mai o tekonolosi suʻesuʻe ma faiga faʻatautaia o fale teu oloa, ua sili atu ona faʻapitoa ma lelei le faʻaogaina o fesoʻotaʻiga.

3. Ituaiga Fa'asaga Koluse:

3.1. Fa'asaga sa'o Koluse:

O oloa e faʻafeiloaʻi saʻo mai le taavale o loʻo sau i le taʻavale e alu ese, e aunoa ma se faʻaogaina vave.

3.2. Fa'asagaga Fa'asa'o Fa'asagaga:

O oloa e feagai ma se ituaiga o taulimaina (e pei o le fa'avasega po'o le toe fa'apipi'iina) a'o le'i utaina i luga o ta'avale i fafo.

3.3. Fa'asagaga Koluse Fa'apitoa:

E fa'aaogaina pe a tula'i mai se avanoa e le'i fuafuaina e fa'afeiloa'i sa'o atu ai oloa i lo latou taunu'uga mulimuli.

4. Fa'atinoga Fa'atinoga:

4.1. Fuafuaga:

Au'ili'iliga auiliili o tafega o oloa, voluma, ma manaoga faapitoa pisinisi.

4.2. Fuafuaga o Fale:

Fausia se fa'atulagaina lelei e fa'afaigofie ai le fe'avea'i vave o oloa.

4.3. Tekinolosi:

Fa'atinoina o faiga fa'afoe o faleteuoloa (WMS) ma fa'aoga tekonolosi.

4.4. Aoaoga:

Fa'aa'oa'oina le 'au ina ia fa'atino lelei i le faiga fou.

4.5. Fa'atasi ma Fa'atau ma Tagata Fa'atau:

Fa'atuina fa'asalalauga feso'ota'iga ma tulaga fa'apipi'i/fa'ailoga.

5. Fa'amanuiaga ole Fa'asaga Fa'asaga:

5.1. Fa'aitiitiga tau:

E fa'aitiitia ai tupe fa'aalu e feso'ota'i ma le teuina ma le tagofiaina o oloa.

5.2. Fa'ateleina le Saosaoa:

E faatelevaveina le taimi felauaiga o oloa mai le fa'atau oloa i le tagata fa'atau.

5.3. Fa'aleleia atili ile Pulega o Fa'amaumauga:

E fa'aitiitia ai le mana'oga e fa'atumauina fa'amaumauga tetele.

5.4. Oloa fou:

Aemaise le aoga mo oloa pala po'o mea e pu'upu'u le ola.

5.5. Faigofie:

E mafai ai ona vave tali atu i suiga i manaoga o maketi.

5.6. Fa'aitiitiga Fa'aletonu:

Fa'aitiitia le taulimaina o lona uiga e itiiti le avanoa e fa'aleagaina ai oloa.

6. Luitau ma Manatuga:

6.1. Fa'atasiga lavelave:

E manaʻomia ai le faʻamaopoopoina saʻo i le va o tagata faʻatau, ave, ma tagata faʻatau.

6.2. Tupe Teufaafaigaluega Muamua:

Atonu e mana'omia ni tupe fa'aalu tetele i atina'e tetele ma tekonolosi.

6.3. Fa'alagolago ile Fa'atau:

O le manuia e faʻalagolago i le faʻamaoni ma le taimi o le au faʻatau.

6.4. Fa'atapula'a o oloa:

E le o ituaiga uma o oloa e talafeagai mo le fa'alava fa'asaga.

6.5. Fa'alavelave Fa'atino:

E manaʻomia ai se tulaga maualuga o le faʻatulagaina ma le faʻaogaina lelei.

7. Tekinolosi Feso'ota'i ma Cross Docking:

7.1. Faiga Fa'atonu o Faleteuoloa (WMS):

Polokalama mo le fa'atonutonuina ma le fa'amalieina o fa'agaioiga faleteuoloa.

7.2. Leitio Fa'ailoa Fa'amatalaga (RFID):

Tekinolosi mo le siakiina o oloa otometi.

7.3. Barcodes:

Latou te faʻafaigofie le faʻamaonia vave ma le saʻo o oloa.

7.4. Faiga o Femalagaa'iga Fa'autometi:

Fu'u fe'avea'i ma faiga fa'avasega fa'apitoa mo le fa'atinoina lelei o oloa.

7.5. Initaneti o Mea (IoT):

Sensors ma masini feso'ota'i mo le mata'ituina o taimi moni.

8. Vaega e sili ona aoga:

8.1. Fa'atauloa:

Aemaise lava i supamaketi filifili ma faleoloa tele.

8.2. E-pisinisi:

Ina ia faʻafetaui le manaʻoga mo tiliva vave.

8.3. Alamanuia tau taavale:

I le puleaina o vaega ma vaega.

8.4. Alamanuia Taumafa:

Mo oloa fou ma pala.

8.5. Alamanuia tau vailaau:

Mo le tufatufaina lelei o vailaʻau.

9. Tulaga i le lumana'i:

9.1. A'oa'oga Fa'agaga ma Masini:

Fa'atinoina AI ma le ML e fa'amanino auala, va'ai mana'oga, ma fa'autometi fa'ai'uga fa'asaga.

9.2. Robotization:

Faʻateleina le faʻaogaina o robots ma taʻavale tutoʻatasi mo le felauaiga o oloa i totonu o nofoaga faʻapipiʻi.

9.3. Fa'asagaga Koluse Fa'apitoa:

Fa'aaogāina fa'afuainumera fa'akomepiuta e fa'amaopoopo ai le felauaiga o oloa e aunoa ma le mana'omia o se nofoaga fa'apitoa fa'apitoa.

9.4. Fa'atasi ma Blockchain:

Ia faʻaleleia le faʻaogaina ma le saogalemu o fefaʻatauaiga i totonu o le sapalai sapalai.

9.5. Fa'aauau:

Ia taula'i atu i faiga fa'alava fa'alava e fa'aitiitia ai tulagavae kaponi ma fa'aolaina ai le malosi.

10. Mafaufauga Mulimuli:

Cross-docking o loʻo faʻatusalia ai se suiga tele i mea faʻaonaponei faʻaonaponei, ofoina atu se fofo aoga i luitau o le tufatufaina vave ma lelei. E ui lava o loʻo faʻaalia ai le lavelave i lona faʻatinoga, o faʻamanuiaga e mafai ona faʻatatau i le faʻaititia o tau, faʻateleina le saoasaoa, ma le faʻaleleia atili o le puleaina o oloa e tele.

A'o aga'i i luma tekinolosi ma fa'aauau pea le fa'atupula'ia o mana'oga o maketi, e foliga mai o le a sili atu le fa'apitoa ma tu'ufa'atasia le fa'aogaina o feso'ota'iga i galuega fa'alelalolagi. Kamupani o loʻo faʻaaogaina lelei lenei taʻiala e mafai ona maua se avanoa faʻatauvaʻa taua, aemaise lava i vaega e taua tele le saoasaoa ma le lelei i le sapalai.

Ae ui i lea, e taua le fa'amamafa atu o le fa'alava fa'asaga e le'o se fofo e tasi-tutusa-uma. O lona fa'atinoga manuia e mana'omia ai le su'esu'eina ma le toto'a o mana'oga fa'apitoa tau pisinisi, fa'afaigaluegaina i atina'e talafeagai ma tekonolosi, ma se tu'ufa'atasiga fa'ale-aganu'u e fa'aolaina ai le agava'a ma le fetuutuuna'i.

I le fa'ai'uga, o le fa'alava fa'asaga e sili atu nai lo na'o se faiga fa'atau; ose faiga fa'ata'ita'i, pe a fa'atino sa'o, e mafai ona suia ai le fa'agaioiga lelei o le kamupani ma lona gafatia e fa'afetaui mana'oga o maketi fa'aonaponei. A'o fa'aauau pea le fa'alauteleina o fefa'ataua'iga i le lalolagi ma fa'atupula'ia le fa'amoemoega o tagata fa'atau mo tiliva vave, o le matafaioi o le fa'alava i luga o le sapalai fa'atauva'a ua na'o le fa'atupuina o le taua.

Black Friday o se faʻatauga faʻatau lea ua avea ma faʻailoga i luga o le kalena faʻatau pisinisi a le lalolagi. Na afua mai i le Iunaite Setete, o lenei aso faʻalauiloa ua maua faʻasalalauga faʻavaomalo, faʻatosina tagata faʻatau e naunau mo faʻaitiitiga ma ofo e le misia. I totonu o lenei tusiga, o le a matou suʻesuʻeina faʻamatalaga poʻo le a le Black Friday, lona talaʻaga, aafiaga tau tamaoaiga, fuafuaga tau maketi o loʻo aʻafia ai, ma pe faʻafefea ona faʻafetaui i le laufanua numera.

1. Uiga:

O le Aso Faraile uliuli e masani ona faia i le Aso Faraile pe a maeʻa le Aso Faʻafetai i le Iunaite Setete, e faʻailogaina ai le amataga le aloaia o le vaitau faʻatau Kerisimasi. O loʻo faʻaalia i le tele o faʻaitiitiga o loʻo ofoina mai e le au faʻatau oloa i luga o le tele o oloa, mai mea tau eletise i lavalava ma meafale.

2. Tala Fa'asolopito:

2.1. Faamaumauga Muamua:

O le faaupuga "Black Friday" o loʻo i ai faʻalavelave faʻapogai. Fai mai se tasi talitonuga e faasino i le aso na iu ai ina alu le aufaioloa mai le "mumu" (mau'u) i le "uliuli" (tupe mama) ia latou faamatalaga tau tupe.

2.2. Evolution i Amerika:

I le amataga o le aso e tasi, o le Black Friday ua faasolosolo malie ona faʻalauteleina, ma nisi faleoloa e tatalaina i le Aso Tofi Aso Tofi ma fefaʻatauaʻiga e faʻalautele i le faaiuga o le vaiaso.

2.3. Fa'alelalolagi:

Amata i le 2000s, o le manatu na salalau atu i le lalolagi atoa, o loʻo faʻaaogaina e atunuu eseese, taʻitasi e faʻafetaui ia latou pisinisi ma aganuu moni.

3. Aafiaga tau Tamaoaiga:

3.1. Feuaiga Tau Tupe:

Black Friday e maua ai le faitau piliona o faʻatauga i tausaga taʻitasi, e fai ma sui o se vaega taua o tupe maua faaletausaga mo le tele o faleoloa.

3.2. Fausia o Galuega Le tumau:

Ina ia faʻamalieina le manaʻoga, e tele kamupani faʻafaigaluegaina tagata faigaluega le tumau, e aʻafia ai le maketi o galuega.

3.3. Fa'aosofia le Tamaoaiga:

O le mea na tupu e fa'aosofia ai le taumafaina ma e mafai ona avea o se fua fa'atatau mo le soifua maloloina o le tamaoaiga ma le talitonuina o tagata fa'atau.

4. Fuafuaga Fa'atau:

4.1. Fa'atalitali ma Fa'aopoopo:

Ole tele o kamupani e amata fa'alauiloa le Aso Faraile ole Aso Faraile ole vaiaso a'o lumana'i ma fa'alautele fa'alauiloa mo aso po'o vaiaso pe a mae'a le aso aloaia.

4.2. Fa'aaliga Fa'amoemoe:

Fausiaina o faʻasalalauga e faʻatupu ai le faʻamoemoe ma le fiafia i tagata faʻatau, faʻamalosia i latou e gauai atu i ofo.

4.3. Ofo fa'apitoa ma fa'atapula'aina:

Fuafuaga e pei o le "a'o i ai sapalai" poʻo le "ofo e aoga mo nai itula muamua" e masani ona faʻaaogaina e faʻaosofia ai se lagona faanatinati.

4.4. Fa'atauga Fa'atele:

Fa'aoga tu'ufa'atasiga o ala feso'ota'iga eseese, e aofia ai le TV, leitio, fa'asalalauga fa'aagafesootai, ma imeli maketi.

5. Black Friday i le Siosiomaga Fa'atekinolosi:

5.1. E-pisinisi:

O le tuputupu aʻe o faʻatauga i luga ole laiga ua suia ai le Black Friday i se mea tutusa mamana i le siosiomaga numera.

5.2. Cyber ​​Aso Gafua:

Fausia e avea o se faʻaopoopoga i luga ole laiga ole Black Friday, faʻapitoa ile mea faʻaeletoroni.

5.3. Talosaga ma Tekinolosi:

Atinaʻeina o polokalame faʻapitoa mo le Aso Faraile Black, e ofoina atu faʻatusatusaga tau ma faʻamatalaga taimi moni.

6. Luitau ma Feeseeseaiga:

6.1. Osi ma le Saogalemu:

O faʻalavelave faʻafuaseʻi ma vevesi i faleoloa faʻapitoa ua mafua ai popolega i le saogalemu o tagata faʻatau ma tagata faigaluega.

6.2. Faiga Fa'asese:

O tu'ua'iga o le fa'atuputeleina o tau a'o le'i fa'aitiitiga po'o ofo pepelo e masani lava i lea vaitau.

6.3. Aafiaga ole Siosiomaga:

O le faitioina o le tele o tagata faatau ma lona aafiaga o le siosiomaga ua maua le malosi i tausaga talu ai nei.

7. Fetuunaiga i le lalolagi atoa:

7.1. Eseesega Aganu'u:

O atunu'u 'ese'ese ua latou fa'afetaui le Aso Faraile o le Black Friday i a latou mea moni, e pei o le "Singles Day" i Saina po'o le "White Friday" i nisi o atunu'u Arapi.

7.2. Tulafono Faatonutonu:

O nisi atunuu ua latou faʻatinoina tulafono faʻapitoa e puipuia ai tagata faʻatau i lenei vaitau o faʻatauga malosi.

8. Tulaga i le lumana'i:

8.1. Fa'asinomaga:

Faʻateleina le faʻaogaina o AI ma faʻamatalaga tetele e ofoina atu faʻaitiitiga faʻaitiitiga faʻavae i luga o faʻatauga faʻatau talaʻaga ma mea e fiafia i ai.

8.2. Aafiaga Immersive:

Tu'ufa'atasia mea moni ma fa'atuputeleina e fa'aleleia atili ai le fa'atauga i luga ole laiga.

8.3. Fa'aauau:

Fa'ateleina le ofoina atu o oloa gafataulimaina ma fuafuaga fa'aagafesootai fa'apisinisi.

Fa'ai'uga:

O le Aso Faraile o le Black Friday ua tupu mai i se faʻatauga faʻapitonuʻu i totonu o le Iunaite Setete i se tulaga faʻatau oloa i le lalolagi atoa. O lona a'afiaga e fa'alautele mamao atu i tua atu o fa'atauga, fa'aa'afia ai le tamaoaiga, amio fa'atau, ma faiga tau maketi i le lalolagi atoa. A'o fa'aauau pea ona fa'afetaui i suiga fa'atekonolosi ma mana'oga a tagata fa'atau, o lo'o tumau pea le Black Friday o se tasi o fa'atauga e sili ona fa'amoemoeina i le tausaga, e lu'itau ai kamupani e fa'afou i taimi uma a latou auala ma ofo.

Folasaga

Otometi fa'atauga ose manatu ua fa'atuputeleina le fa'atatau i le fa'afanua pisinisi fa'aonapo nei. I totonu o se lalolagi o loʻo taua tele ai le faʻaogaina ma le faʻapitoa i le manuia o fuafuaga tau maketi, o le masini e faʻaalia e avea o se meafaigaluega mamana e faʻaleleia ai faiga, faʻaleleia le faʻaogaina o tagata faʻatau, ma faʻateleina le tupe maua (ROI) o faʻasalalauga faʻatau.

Uiga

Otometi fa'atauga e fa'atatau i le fa'aogaina o polokalama fa'akomepiuta ma tekonolosi e fa'autometi ai galuega tau maketi faifaipea, fa'atauga tau galuega, ma le fuaina o fa'atinoga o fa'asalalauga. O lenei faiga e mafai ai e kamupani ona tuʻuina atu feʻau faʻapitoa ma talafeagai ia latou tagata faʻatau ma faʻamoemoega i luga o le tele o auala i se auala faʻapitoa, faʻavae i luga o amioga, mea e fiafia i ai, ma fegalegaleaiga muamua.

Vaega Autu ole Maketi Fa'atau

1. Fa'atauga imeli Fa'aautomate

- Fa'asologa o imeli e fa'avae i luga o fa'atinoga fa'apitoa a tagata fa'aoga

– Fa'apena fa'aaupuga fa'afailele

imeli feuiaiga fa'autometi (fa'atonuga o fa'amaumauga, fa'amanatu, ma isi)

2. Ta'ita'i Sikoa ma Fa'ailoga

- Fa'atonuina o togi e ta'ita'ia e fa'atatau i amioga ma uiga.

- Fa'ailoga ta'ita'i otometi mo le fa'amuamua taumafaiga fa'atau.

3. Vaevaega a le Aufaitaulaga

- Vaevae faʻapitoa o faʻamatalaga faʻafesoʻotaʻi i vaega e faʻavae i luga o tulaga faʻapitoa.

- Fa'asinomaga o anotusi ma ofo mo vaega eseese

4. Fa'atasiga CRM

- Otometi faʻamaumauga faʻamaumauga i le va o maketi maketi ma faiga CRM.

- Va'aiga tu'ufa'atasi tagata fa'atau mo maketi ma fa'atau

5. Tulaga Itulau ma Fomu

- Fausia ma faʻalelei o itulau faʻaleleia mo le puʻeina o taʻitaʻi.

- Fomu atamai e fetuutuunai e faʻatatau i tala faʻasolopito o tagata asiasi.

6. Fa'asalalauga Fa'asalalau Fa'asalalau

- Fa'atulagaina otometi o fa'asalalauga fa'asalalau lautele

- Mataʻituina ma auʻiliʻiliga o fesoʻotaʻiga i luga o faʻasalalauga lautele

7. Iloiloga ma Lipoti

Fausiaina otometi o lipoti faʻatinoga faʻasalalauga.

Dashboards taimi moni mo fua fa'atauga autu.

Fa'amanuiaga ole Fa'atauga Fa'atautoga

1. Lelei Fa'atino

- Faʻaitiitiga o galuega faʻapitoa ma faʻaauau

- Fa'asa'oloto le taimi o le 'au mo gaioiga fa'apitoa.

2. Fa'asinomaga ile Fua

- Tu'uina atu anotusi talafeagai i tagata ta'itasi po'o tagata fa'amoemoe.

- Faʻaleleia le poto masani o tagata faʻatau e ala i fegalegaleaiga faʻapitoa

3. Siitia ROI

- Fa'asalalauga fa'apitoa e fa'atatau i fa'amaumauga ma fa'atinoga.

- Sili atu le tuʻufaʻatasia o punaoa tau maketi

4. Fa'asoa i le va o Maketi ma Fa'atau

- Faʻaleleia le agavaa o le taʻitaʻi ma le faʻamuamua mo le au faʻatau.

- Va'aiga fa'atasi o le fa'atau fa'atau

5. Malamalamaga Fa'atatau i Fa'amatalaga

- Otometi aoina ma au'ili'ili fa'amaumauga o amioga a tagata fa'atau.

– E sili atu ona malamalama ma fa'ata'atia faiga fa'ai'uga

6. Fa'atasi i Feso'ota'iga

– Fa'atumauina se fe'au faifai pea i so'o se auala tau maketi.

- Faʻamautinoa e leai se taʻitaʻi poʻo se tagata faʻatau e le amanaiaina.

Luitau ma Manatuga

1. Faiga Fa'atasi

- Le manaʻoga e tuʻufaʻatasia meafaigaluega eseese ma faʻavae

- Faʻafitauli talafeagai ma faʻamaumauga faʻatasi

2. A'oa'oga Pipi

- E manaʻomia aʻoaʻoga mo 'au e faʻaoga lelei mea faigaluega.

- Taimi mo le fetuunaiga ma le faʻaleleia atili o faiga faʻapitoa

3. Tulaga lelei

Le taua o le faʻatumauina o faʻamaumauga mama ma faʻaonaponei mo le faʻaogaina lelei.

- Le mana'omia mo fa'amama fa'amaumauga masani ma faiga fa'atamaoaigaina.

4. Paleni i le va o Automation ma Human Touch

- Tulaga lamatia o le foliga mai e le o se tagata poʻo le robotic pe a le faʻatinoina saʻo.

- Le taua o le faatumauina o elemene o fegalegaleaiga a tagata i tulaga taua.

5. Tausia o Tulafono Faatonutonu

- Le manaʻoga e usitaʻia tulafono puipuia o faʻamatalaga e pei ole GDPR, CCPA, ma le LGPD.

- Puleaina o feso'ota'iga e fiafia i ai ma filifili i fafo

Fa'ata'ita'iga Sili mo le Fa'atinoga

1. Fa'amatalaga manino o Sini

– Fa'atuina ni sini fa'apitoa ma fuaina mo fa'aautometi fa'atino.

- Fa'afetaui sini fa'autometi ma fuafuaga fa'apisinisi atoa.

2. Fa'afanua o Malaga a Tagata Fa'atau

- Malamalama i tulaga eseese o le malaga a tagata faatau

- Fa'ailoa vaega taua mo le masini

3. Vaevaega Lelei

- Fausia vaega o le au maimoa e faʻavae i luga o faʻamaumauga o tagata, amio, ma mafaufauga.

- Faʻasinomaga anotusi ma feʻau mo vaega taʻitasi

4. Fa'aauau Su'ega ma Fa'atonuga

Fa'atino su'ega A/B e fa'amama fa'apolokalame fa'a otometi.

- Mataitu KPI i taimi uma ma fetuutuunai fuafuaga pe a manaʻomia.

5. Taulai atu ile Tulaga Tulaga

- Fausia mea talafeagai ma taua mo laasaga taʻitasi o le faʻafefe.

- Ia mautinoa o mea otometi e tausia se leo patino ma moni.

6. Aoaoga ma Atinae a le Au

Teu fa'afaigaluega i a'oa'oga ina ia fa'ateleina le fa'aogaina o meafaigaluega fa'a-otosina.

– Ia fa'aleleia se aganu'u o le fa'aauauina o le a'oa'oina ma le fetuutuuna'i.

Fua'iga i le lumana'i i le Maketi Otometi

1. A'oa'oga Fa'agaga ma Masini

Fa'atinoga ole AI algorithms e va'ai ai amio a tagata fa'atau.

- Faʻaaogaina aʻoaʻoga masini mo le faʻaauauina o faʻasalalauga

E sili atu talatalanoaga faʻapitoa ma fesoasoani faʻapitoa mo tagata faʻatau auaunaga.

2. Hyperpersonalization

- Faʻaaogaina faʻamatalaga faʻamatalaga mo le faʻavasegaina sili ona manino.

– Fa'atonu mea e fa'afetaui vave i le fa'amatalaga a le tagata fa'aoga.

Fautuaga o oloa/au'aunaga fa'avae AI

3. Omnicchannel Marketing Automation

Tu'ufa'atasiga lelei ile va ole laiga i luga ole laiga ma alaleo tuusao.

Fa'amatalaga fa'apitoa ma fa'apitoa i fa'afeso'ota'iga uma.

Su'esu'ega fa'apitoa ma fa'atagaga mo se va'aiga atoa o le malaga a tagata fa'atau.

4. Otometi i totonu

- Otometi fa'atupu mea e fa'aaoga ai AI

- Otometi curation ma tufatufaina o mataupu talafeagai

Taimi moni, fa'atatau ile fa'atinoga o mea e fa'atino

5. Leo Maketi Automation

Faʻatasi ma fesoasoani leo pei ole Alexa ma Google Fesoasoani.

– Leo-fa'agaoioia fa'atauga fa'atauga

Su'esu'ega lagona leo mo ni malamalamaaga loloto.

6. Va'aiga Otometi

Fa'atalitali mana'oga o tagata fa'atau a'o le'i fa'ailoa mai.

Fa'asagaga fa'apitoa e fa'atatau i au'ili'iliga fa'apitoa.

- Fa'amalieina le taimi e fa'atau atu ai fe'au.

7. Fa'atauga Otometi fa'atasi ai ma le Fa'aopoopoina ma le Moni Moni

Otometi fa'ata'ita'iga oloa fa'akomepiuta

– Fa'aliga fa'atauva'a fa'atofu fa'apitoa

- Aʻoaʻoga a tagata faʻatau ma luga o le faʻaogaina o le AR / VR

Fa'ai'uga

O lo'o fa'aauau pea ona fa'avavevave le fa'aogaina o masini fa'atau, suia le auala e fegalegaleai ai kamupani ma a latou tagata fa'atau ma fa'amoemoega. A'o aga'i i luma tekinolosi, o avanoa mo le fa'avasegaina, lelei, ma su'esu'ega fa'amaumauga e fa'alauteleina, e ofoina atu avanoa e le'i tupu muamua mo fa'alapotopotoga e iloa le fa'aogaina o le gafatia atoatoa o nei meafaigaluega.

Ae ui i lea, e taua tele le manatua o le maketiina o masini e le o se pulu faʻataulāitu. O lona manuia e faʻalagolago i se fuafuaga fuafuaina lelei, tulaga lelei, faʻamaumauga saʻo, ma sili atu i mea uma, o se malamalamaga loloto o manaʻoga ma mea e fiafia i ai tagata. Kamupani o loʻo faʻatautaia le faapaleniina o le malosi o le masini ma le paʻi a le tagata e manaʻomia e fausia ai sootaga moni o le a sili ona aoga mai lenei suiga tau maketi.

A o tatou agai atu i se lumanaʻi faʻateleina numera ma fesoʻotaʻi, o le a le naʻo le faʻatauvaʻa faʻatauvaʻa, ae o se mea e manaʻomia mo kamupani o loʻo manaʻo e tumau le talafeagai ma lelei i a latou fuafuaga faʻatau. O le lu'itau ma le avanoa o lo'o taoto i le fa'aogaina o nei mea faigaluega i le amio lelei, fatufatua'i, ma fa'atasi ai ma le fa'aogaina o tagata fa'atau, fa'amoemoe i taimi uma e tu'uina atu le taua moni ma aafiaga anoa.

I le lalolagi fa'apisinisi, e masani ona vaevaeina galuega a le kamupani i ni vaega autu se lua: ofisa i luma ma le ofisa tua. O lenei eseesega e taua tele i le malamalama pe faʻapefea ona faʻatulagaina e faʻalapotopotoga a latou galuega, faʻasoa punaoa, ma fegalegaleai ma tagata faʻatau ma paaga. O lenei tusiga o loʻo suʻesuʻeina auʻiliʻili manatu o le ofisa i luma ma le ofisa i tua, o latou galuega, taua, ma pe faʻafefea ona faʻaoga e le tasi le isi e faʻamautinoa ai le manuia ma le lelei o le kamupani.

1. Ofisa Luma: O le Va'aia o le Kamupani

1.1 Fa'amatalaga

O le ofisa i luma e faasino i vaega o se kamupani e fegalegaleai saʻo ma tagata faʻatau. O le "laina pito i luma" o le faʻalapotopotoga, e nafa ma le faʻatupuina o tupe maua ma le puleaina o fesoʻotaʻiga a tagata faʻatau.

1.2 Galuega Autu

- Auaunaga Fa'atau: Taliina o fesili, fo'ia fa'afitauli, ma tu'uina atu le lagolago.

- Fa'atauga: Su'esu'eina tagata fou ma fa'ai'uga fa'atau.

- Maketi: Fausia ma le faʻatinoina o taʻiala e faatosina ma taofi ai tagata faʻatau.

- Pulega o Fegalegaleaiga a le Tagata Fa'atau (CRM): Fa'amauina ma fa'aleleia le va ma tagata fa'atau o lo'o iai.

1.3 Uiga Ofisa Luma

– Taulai Tagata Fa'atau: Fa'amuamua le fa'amalieina o tagata fa'atau ma le poto masani.

- Tomai Fa'afeso'ota'i: Mana'omia feso'ota'iga malosi ma tomai fa'atalanoa.

- Va'aia: Fa'atusalia ata fa'alaua'itele a le kamupani.

- Dynamism: Fa'agaoioi i se si'osi'omaga fa'avavevave, fa'atatau i taunu'uga.

1.4 Tekinolosi Fa'aaogaina

CRM Faiga

Meafaigaluega otometi maketi

Tulaga o auaunaga a tagata faatau

Polokalama fa'atauga tau pulega

2. Ofisa i tua: O le Fa'agaioiga Loto a le Kamupani

2.1 Fa'amatalaga

O le ofisa i tua e aofia ai galuega ma matagaluega e le fegalegaleai saʻo ma tagata faʻatau, ae e taua mo le faʻagaioiga a le kamupani. E nafa ma le pulega ma le fa'agaioiga lagolago.

2.2 Galuega Autu

- Tagata Faigaluega: Faʻafaigaluegaina, aʻoaʻoga, ma le pulega o tagata faigaluega.

– Tupe ma Tausitusi: Pulega tau tupe, lipoti, ma le tausisia o lafoga.

- IT: Faʻaleleia o faiga, puipuiga o faʻamatalaga, ma lagolago faʻapitoa.

Logistics ma Fa'agaioiga: Fa'atonuga o fa'amaumauga, sapalai filifili, ma le gaosiga.

Fa'aletulafono: tausisia fa'aletulafono ma pulega fa'akonekarate.

2.3 Uiga Ofisa i tua

- Fa'asologa Fa'asologa: Taulai i le lelei ma le fa'avasegaina.

- Suʻesuʻega ma le Saʻo: Manaʻomia le gauai atu i auiliiliga ma auʻiliʻili tomai.

Lagolago Taua: Tuuina atu aseta talafeagai mo galuega i luma ofisa.

Faʻaitiitia le Vaʻaia: Faʻatino i tua o vaaiga, e itiiti ni fegalegaleaiga tuusaʻo ma tagata faʻatau.

2.4 Tekinolosi Fa'aaogaina

– Faiga ERP (Fuafuaga o Punaoa Tau Pisinisi)

Polokalama fa'atonu a tagata faigaluega

Mea faigaluega su'esu'e tau tupe

Faiga fa'atonutonuina o fa'amaumauga

3. Tu'ufa'atasiga i le va o le Front Office ma le Back Office

3.1 Taua o le Tuufaatasi

O le felagolagomai i le va o le ofisa i luma ma le ofisa i tua e taua tele mo le manuia o le faalapotopotoga. O le tu'ufa'atasiga lelei e mafai ai ona:

Fa'aauau pea o fa'amatalaga

E sili atu le malamalama i le faia o faaiuga

- Sili atu le poto masani a tagata faatau

Sili atu le fa'agaioiga lelei

3.2 Lu'itau i le Tuufaatasi

- Faʻamatalaga faʻamatalaga: Faʻamaumauga tuʻufua i matagaluega eseese.

– Eseesega Fa'ale-aganu'u: Tu'ufa'atasi mafaufauga i le va o 'au a le ofisa i luma ma tua.

– Fa'atekonolosi Le fetaui: Faiga e le lelei feso'ota'iga.

3.3 Ta'iala mo le Tu'ufa'atasiga Lelei

- Faʻatinoina o Faiga Faʻatasi: Faʻaaogaina o faʻasalalauga e faʻafesoʻotaʻi vaega uma o le kamupani.

- Aganuu Faʻalapotopotoga Faʻatasi: Faʻalauiloaina o fesoʻotaʻiga ma le galulue faʻatasi i le va o matagaluega.

– Cross-training: Fa'amasani tagata faigaluega i fa'agaioiga o vaega uma e lua.

- Fa'agasologa Fa'agasologa: Fa'aaogaina o tekonolosi e fa'avave ai le tu'uina atu o fa'amatalaga.

4. Fa'asologa o le Lumana'i ile Ofisa Luma ma le Ofisa Tua

4.1 Otometi ma Faʻamatalaga Faʻamatalaga

Chatbots ma fesoasoani faʻapitoa i le ofisa pito i luma.

– Otometi o faiga faifaipea i tua ofisa

4.2 Su'esu'ega o Fa'amaumauga ma Fa'amatalaga Pisinisi

- Faʻaaogaina faʻamatalaga tetele mo le faʻapitoa i le ofisa i luma

Au'ili'iliga fa'atatau mo le fa'asilisiliina o fa'agasologa i tua.

4.3 Galuega Mamao ma Fa'asoa

O auala fou e fegalegaleai ai ma tagata fa'atau ile ofisa i luma.

- Puleaina o 'au faʻapitoa i le ofisa i tua

4.4 Taulai ile Aafiaga o Tagata Fa'atau

- Omnicchannel i luma o le ofisa

- Faʻamaumauga tuʻufaʻatasia mo se vaaiga 360 ° a le tagata faʻatau.

Fa'ai'uga

A'o fa'aauau pea ona fa'atupula'ia kamupani i le si'osi'omaga fa'atekinolosi, o le eseesega i le va o le ofisa pito i luma ma le ofisa i tua e ono fa'aitiitia le manino, fa'atasi ai ma tekinolosi e mafai ai ona loloto ma sili atu le fa'aogaina o le tu'ufa'atasiga i le va o vaega e lua. Peita'i, e tumau pea le tāua o le malamalamaga fa'avae i matafaioi ma matafaioi a vaega ta'itasi mo le manuia o fa'alapotopotoga.

O le lumanaʻi o luma ma tua o ofisa o le a faʻailogaina i le tele o fesoʻotaʻiga, faʻamalosia e le alualu i luma faatekinolosi e pei o le atamai faʻapitoa, masini, ma faʻamatalaga faʻamatalaga taimi moni. O lenei suiga o le a mafai ai e kamupani ona ofoina atu faʻamatalaga faʻapitoa ma lelei tagata faʻatau aʻo faʻamalosia a latou galuega i totonu.

O faʻalapotopotoga e mafai ona faʻapaleni lelei le faʻaogaina o le ofisa i luma ma tua, faʻaogaina le fesoʻotaʻiga i le va o le lua, o le a sili atu ona lelei le tulaga e feagai ai ma luitau o le maketi faʻavaomalo ma numera. O lenei mea e aofia ai e le gata i le faʻaaogaina o tekonolosi, ae faʻapea foʻi le atinaʻeina o se aganuu faʻalapotopotoga e faʻatauaina uma le lelei i le auʻaunaga faʻatau ma le faʻaogaina lelei.

Mulimuli ane, o le manuia o se kamupani e faalagolago i le lotogatasi i le va o le ofisa i luma ma le ofisa i tua. E ui o le ofisa i luma o loʻo tumau pea le vaʻaia o foliga vaaia o le kamupani, fausia sootaga ma maua ai tupe maua, o le ofisa i tua o loʻo tumau pea le faʻatinoina o galuega, faʻamautinoa e mafai e le kamupani ona faʻataunuʻuina ana folafolaga ma faʻagaioiga lelei ma tausisia.

A o tatou agai atu i se lumanaʻi faʻateleina numera ma fesoʻotaʻiga, o le mafai e se faʻalapotopotoga e tuʻufaʻatasia lelei ana galuega i luma ma tua o le a le gata ina avea ma avanoa faʻatauvaʻa ae o se manaʻoga mo le ola ma le tuputupu aʻe i le maketi o le lalolagi.

I le faaiuga, o le malamalama, faʻatauaina, ma le faʻamalieina o le ofisa i luma ma le ofisa i tua e taua mo soʻo se kamupani o loʻo taumafai e ausia ma faʻamautu le manuia i le tulaga faʻatautaia pisinisi ma luitau o le 21st seneturi. O faʻalapotopotoga o loʻo faʻatautaia le faʻatupuina o fesoʻotaʻiga lelei i le va o nei vaega e lua o le a faʻatulaga lelei e ofoina atu le tau faʻapitoa i a latou tagata faʻatau, faʻagaioi ma le maualuga maualuga, ma faʻafetaui vave i suiga o maketi.

Uiga

ERP, fa'apuupuu mo Enterprise Resource Planning, ose polokalama fa'akomepiuta atoatoa e fa'aogaina e kamupani e pulea ma tu'ufa'atasia a latou faiga fa'apisinisi autu. O le ERP o lo'o tu'ufa'atasia fa'amatalaga ma fa'agaioiga mai matagaluega eseese i luga o se fa'avae e tasi, e fa'atagaina ai se va'aiga atoa, fa'a-taimi o le pisinisi.

Talafaasolopito ma le Evolution

1. Origins: O le manatu o le ERP na tupu mai i le MRP (Material Requirements Planning) faiga o le 1960s, lea na taulaʻi muamua i le puleaina o suʻesuʻega.

2. 1990s: O le faaupuga "ERP" na faia e le Gartner Group, faʻailogaina le faʻalauteleina o nei faiga i tua atu o le gaosiga e aofia ai tupe, tagata faigaluega, ma isi vaega.

3. ERP fa'aonaponei: Fa'atasi ai ma le o'o mai o fa'aputuga o ao, o faiga ERP ua sili atu ona faigofie ma fetu'una'i, fa'afetaui i kamupani o lapo'a eseese ma vaega.

Vaega Autu ole ERP

1. Tupe ma Tausitusi: Puleaina o aitalafu totogi atu ma tupe maua, tusi faitau lautele, paketi.

2. Tagata faigaluega: Totogi, fa'afaigaluegaina, a'oa'oga, iloiloga o galuega.

3. Gaosiga: Fuafuaga o gaosiga, pulega lelei, tausiga.

4. Sapalai Chain: Fa'atauga, fa'atonuga o fa'amaumauga, fa'atauga.

5. Faʻatauga ma Maketi: CRM, faʻatonuga faʻatonuga, faʻatauga faʻatau.

6. Puleaina o Poloketi: Fuafuaga, fa'asoaina o punaoa, mata'ituina.

7. Fa'amatalaga Pisinisi: Lipoti, iloiloga, dashboards.

Fa'amanuiaga ole ERP

1. Faʻasalalauga Faʻamaumauga: Faʻaumatia faʻamatalaga faʻamatalaga, tuʻuina atu se vaʻaiga autasi o le pisinisi.

2. Galue Fa'atino: Fa'autometi faiga faifaipea ma fa'aitiitia mea sese i le tusi lesona.

3. Fa'aleleia le Faia o Fa'ai'uga: E ofoina atu fa'amatalaga fa'a-taimi mo fa'ai'uga sili atu ona malamalama.

4. Tausi ma Pulea: Fa'afaigofie le usita'ia o tulafono ma tulaga fa'ata'atia.

5. Scalability: Fetuunai i le tuputupu ae o kamupani ma manaoga pisinisi fou.

6. Fa'aleleia le galulue fa'atasi: Fa'afaigofie feso'ota'iga ma fa'amatalaga fa'asoa i le va o matagaluega.

7. Faʻaitiitiga o tau: I le taimi umi, e mafai ona faʻaitiitia ai le faʻaogaina ma le tau IT.

Lu'itau ile Fa'atinoga ole ERP

1. Tau Muamua: O le fa'atinoina o se faiga ERP e mafai ona avea ma tupe fa'afaigaluega taua.

2. Lavelave: Manaomia le fuafuaina lelei ma e mafai ona avea ma se faagasologa e alu ai le taimi.

3. Tetee i Suiga: E mafai e tagata faigaluega ona teena le faʻaaogaina o faiga fou ma faiga.

4. Customization vs. Standardization: Faʻapaleni manaʻoga faʻapitoa o le kamupani faʻatasi ai ma faiga sili ona lelei.

5. Aʻoaʻoga: E manaʻomia aʻoaʻoga lautele mo tagata faʻaoga i laʻasaga uma.

6. Femalaga'iga o Fa'amatalaga: O le fa'aliliuina o fa'amatalaga mai faiga fa'aleaganu'u e mafai ona lu'itau.

Ituaiga o le ERP Fa'atinoga

1. Ile-Premise: O loʻo faʻapipiʻi le polokalama ma faʻaogaina i luga o sapalai a le kamupani.

2. Cloud-Based (SaaS): O le polokalama e maua i luga ole initaneti ma pulea e le kamupani.

3. Hybrid: Tu'ufa'atasi elemene o fa'atinoga i luga ole fale ma ao.

Tulaga i le taimi nei i le ERP

1. Fa'ata'ita'i Fa'ata'ita'i ma le A'oa'oina o Masini: Mo fa'aautomatika fa'apitoa ma fa'amatalaga va'ai.

2. Initaneti o Mea (IoT): Faʻatasi ma masini fesoʻotaʻi mo le aoina o faʻamaumauga i taimi moni.

3. Mobile ERP: Avanoa i galuega faatino a le ERP e ala i masini feavea'i.

4. Aafiaga Tagata (UX): Taulai i luga o fesoʻotaʻiga sili atu ona faʻaogaina ma faʻaoga.

5. Fa'apenaina Fa'afaigofie: Mea faigaluega maualalo-code/leai-code mo le fa'afaigofieina o fa'asalalauga.

6. Su'esu'ega A'oa'oga: Fa'aleleia le poto fa'apisinisi ma tomai fa'apitoa.

Filifilia o se ERP System

Pe a filifilia se faiga ERP, e tatau i kamupani ona mafaufau:

1. Mana'oga fa'apitoa tau pisinisi

2. System scalability ma fetuutuunai

3. Aofa'iga o le Tau o le Pulea (TCO)

4. Fa'afaigofie ona fa'aoga ma vaetamaina e tagata fa'aoga

5. Lagolago ma le tausiga o loʻo ofoina mai e le faʻatau.

6. Tu'ufa'atasi ma faiga o iai

7. Saogalemu ma le tausisia o tulafono faatonutonu

Manuia le Faatinoga

Mo se faʻatinoga manuia o le ERP, e taua tele le:

1. Maua le lagolago mai le pulega sinia.

2. Fa'amatala fa'amoemoega manino ma fua.

3. Fausia se vaega o galuega faatino e tele a'oa'iga.

4. Fuafua ma le faaeteete le femalagaiga o faamatalaga.

5. Teu fa'afaigaluega i a'oa'oga atoatoa.

6. Puleaina o suiga fa'alapotopotoga

7. Faʻaauau le mataʻituina ma fetuunai pe a uma ona faʻatinoina.

Fa'ai'uga

O le ERP o se meafaigaluega mamana e mafai ona suia le auala e faʻagaioi ai se kamupani. E ala i le tuʻufaʻatasia o faʻagasologa ma faʻamaumauga i totonu o se faʻavae e tasi, e ofoina atu e le ERP se vaʻaiga autasi o le pisinisi, faʻaleleia atili le lelei, faia o filifiliga, ma le tauvaga. E ui o le faʻatinoga e mafai ona luʻitau, o faʻamanuiaga umi o se faiga ERP faʻatinoina lelei e mafai ona tele.

Affiliate marketing o se ituaiga o faʻatauga faʻavae e faʻatau ai e se pisinisi se tasi pe sili atu soʻotaga mo tagata asiasi taʻitasi poʻo tagata faʻatau e aumai e ala i taumafaiga tau maketi a le soʻotaga. Ose ta'iala ta'uta'ua ma aoga i le lalolagi o fa'atauga fa'akomepiuta, e ofoina atu fa'amanuiaga i pisinisi uma ma fa'atasi.

Fa'amatalaga ma le Fa'atinoga

I fa'atauga fa'atasi, e fa'alauiloa e le so'otaga oloa po'o tautua a se kamupani e fa'afesuia'i mo se komisi mo fa'atauga ta'itasi, ta'ita'i, po'o le kiliki na faia e ala ia latou taumafaiga tau maketi. O le faagasologa e masani ona galue e pei ona taua i lalo:

1. O se kamupani (fa'asalalauga) e faia se polokalame fa'atasi.

2. Tagata ta'ito'atasi po'o isi kamupani (aufa'atasi) resitala mo le polokalame.

3. E maua e le au fa'atasi so'otaga fa'apitoa po'o tulafono fa'atonutonu.

4. O lo'o fa'alauiloa e le aufaipisinisi oloa po'o tautua e fa'aaoga ai nei so'oga.

5. A fa'atau e se tagata fa'atau e fa'aoga le so'otaga a le so'otaga, e maua e le lala so'o se komisi.

Ituaiga Komiti

E tele faʻataʻitaʻiga komisi i fefaʻatauaʻiga vavalalata:

1. Totogi i le Fa'atauga (PPS): E maua e le lala so'o se pasene o fa'atauga ta'itasi.

2. Totogi i le Ta'ita'i (PPL): E totogi le paaga mo ta'ita'i agavaa ta'itasi.

3. Totogi i le Kiliki (PPC): E maua e le lala so'o se totogi mo kiliki ta'itasi i luga ole so'oga fa'atasi.

4. Totogi i le Fa'apipi'i (PPI): Ua totogi le Komisi mo fa'apipi'i ta'itasi o se talosaga.

Auala Fa'alauiloa

E mafai e paaga ona faʻalauiloa oloa ma tautua e ala i auala eseese:

1. Blogs ma uepisaite

2. Fesootaiga lautele

3. Email maketiina

4. YouTube Vitio

5. Podcasts

6. Fa'asalalauga totogi

Tulaga lelei mo Kamupani

1. Tau-faamanuiaga: E na'o kamupani e totogi pe a iai ni fa'ai'uga.

2. Fa'alautele le a'afia: Avanoa i tagata fou e ala i fa'alapotopotoga.

3. La'ititi tulaga lamatia: Fa'aitiitia le fa'afaigaluegaina muamua i le maketiina.

4. Faʻateleina le vaʻaia o faʻailoga: E toʻatele tagata e iloa le faʻailoga.

Fa'amanuiaga mo Pa'aga

1. Tupe maua pasi: Avanoa e maua ai tupe 24/7.

2. Fa'atauva'a muamua: E leai se mana'oga e fai au lava oloa.

3. Fetuuna'i: Galue mai so'o se mea, so'o se taimi.

4. Diversification: Le avanoa o le faʻalauiloaina o oloa e tele.

Luitau ma Manatuga

1. Fa'atauvaga: E mafai ona fa'atauva'a le maketi fa'atauva'a fa'atauva'a.

2. Fa'alagolago i tagata fa'atau: E taua tele le fa'atumauina o le fa'amaoni pe a fautuaina oloa.

3. Suiga i algorithms: Platforms pei o Google e mafai ona afaina ai feoaiga.

4. Komisi fesuia'i: O nisi kamupani e mafai ona fa'aititia le tau o komisi.

Fa'ata'ita'iga Sili

1. Filifili oloa e fetaui ma lau au maimoa.

2. Ia manino e uiga i au sootaga vavalalata.

3. Fausia mea taua, ae le na o faʻasalalauga.

4. Fa'ata'ita'i ta'iala 'ese'ese ma fa'aauau ona fa'amalieina.

5. Fausia ni mafutaga umi ma lau aofia.

Tulafono Faatonutonu ma Amio Taualoa

Fa'atauga fa'atasi e fa'atatau i tulafono fa'atonutonu i le tele o atunu'u. I totonu o le US, mo se faʻataʻitaʻiga, e manaʻomia e le Federal Trade Commission (FTC) soʻotaga e faʻaalia manino a latou sootaga ma tagata faʻasalalauga. O le mulimulita'i i ta'iala fa'aletulafono e mana'omia e fa'atumauina ai le fa'atuatuaga lautele ma 'alofia fa'asalaga.

Meafaigaluega ma Fa'avae

E tele meafaigaluega ma faʻavae e faʻafaigofie ai fefaʻatauaʻiga faʻatau:

1. Feso'ota'iga feso'ota'iga (fa'ata'ita'iga, Amazon Associates, ClickBank)

2. Su'e tulaga (fa'ata'ita'iga, Post Affiliate Pro, Everflow)

3. Meafaigaluega SEO ma au'ili'ili upu autu

4. Faʻapipiʻi mo WordPress ma isi faʻasalalauga blog

Tulaga i le Lumanai

O loʻo faʻaauau pea ona faʻaleleia le maketi faʻapisinisi. O nisi faiga e aofia ai:

1. E sili atu le taula'i atu i mea fa'apitoa ma nano

2. Faʻateleina le faʻaogaina o AI ma aʻoaʻoga masini

3. Faʻateleina fefaʻatauaʻiga faʻasalalauga e ala i ata vitio ma leo.

4. Fa'amamafa tele i le fa'avasegaina ma le fa'avasegaina.

Fa'ai'uga

Affiliate marketing o se fuafuaga mamana i le auupega o maketi faʻaonaponei faʻaonaponei. E ofoina atu avanoa taua mo pisinisi ma tagata taʻitoʻatasi, faʻatagaina mo faiga faʻapaʻaga felagolagomai. Ae ui i lea, e pei o soʻo se ituaiga maketi, e manaʻomia ai le fuafuaina ma le faʻaeteete, faʻatinoga faʻapitoa, ma faʻaauau le fetuunaiga i suiga o maketi. A fa'atinoina sa'o, e mafai ona avea fefa'ataua'iga fa'atasi ma se fa'apogai taua o tupe maua ma le tuputupu a'e mo vaega uma o lo'o a'afia ai.

Fa'amatalaga o le atamai fa'aartificial:

Artificial Intelligence (AI) o se lala o komepiuta faasaienisi e taulaʻi i le fatuina o faiga ma masini e mafai ona faʻatino galuega e masani ona manaʻomia ai le atamai o le tagata. E aofia ai le a'oa'oina, fo'ia fa'afitauli, iloa o mamanu, malamalama i le gagana fa'anatura, ma le faia o fa'ai'uga. AI saili e le gata e faʻataʻitaʻi amio a le tagata ae faʻapea foʻi le faʻaleleia atili ma sili atu le malosi o tagata i nisi o galuega.

Tala'aga o AI:

O le manatu o AI na i ai talu mai le 1950s, faatasi ai ma le galuega paionia a saienitisi e pei o Alan Turing ma John McCarthy. I le tele o tausaga, na uia e AI le tele o taamilosaga o le faʻamoemoe ma "taumalulu," vaitaimi o le itiiti ifo o le tului ma le faʻatupeina. Ae ui i lea, i tausaga talu ai nei, ona o le alualu i luma i le faʻaogaina o le malosi, maua o faʻamatalaga, ma sili atu algorithms faʻapitoa, AI ua oʻo i se toe faʻafouina taua.

Ituaiga AI:

1. Vaivai (po'o Vaapiapi) AI: Fa'atulagaina e fa'atino ai se galuega fa'apitoa.

2. Malosi AI (po'o General AI): E mafai ona fa'atino so'o se galuega fa'ale-mafaufau e mafai e se tagata soifua ona fai.

3. Super AI: O se fa'ata'ita'iga AI e sili atu i le atamai o tagata i so'o se itu.

AI Techniques ma Subfields:

1. Masini A'oa'oga: Faiga e a'oa'o mai fa'amaumauga e aunoa ma le fa'apolokalame manino.

2. A'oa'oga loloto: Ose faiga fa'apitoa o le a'oa'oina o masini e fa'aoga ai feso'ota'iga neural fa'akomepiuta.

3. Fa'asologa o Gagana Faanatura (NLP): Fa'atagaina masini e malamalama ma fegalegaleai i le fa'aogaina o le gagana a le tagata.

4. Vaaiga Komipiuta: Fa'atagaina masini e fa'amatala ma fa'agasolo fa'amatalaga va'aia.

5. Robotics: Tu'ufa'atasi AI ma fa'ainisinia fa'ainisinia e fatu ai masini tuto'atasi.

Fa'aoga Fa'amatalaga Fa'atino ile E-pisinisi:

E-pisinisi, poʻo pisinisi faʻaeletoroni, e faʻatatau i le faʻatau ma le faʻatau atu o oloa ma auaunaga i luga ole initaneti. O le faʻaogaina o le AI i le e-commerce ua suia ai le faʻaogaina o pisinisi i luga ole laiga ma fegalegaleai ma a latou tagata faʻatau. Se'i o tatou su'esu'eina nisi o talosaga autu:

1. Fa'asinomaga ma Fautuaga:

AI su'esu'e amio su'esu'e, fa'atau tala'aga, ma mana'oga fa'aoga e ofo atu ai fa'atonuga o oloa fa'apitoa. O lenei mea e le gata ina faʻaleleia ai le poto masani a tagata faʻatau ae faʻateleina foi avanoa e fefaʻatauaʻi ai ma faʻatau atu.

Fa'ata'ita'iga: Fa'atonuga a Amazon, lea e fa'ailoa mai ai oloa e fa'atatau i le fa'atauga a le tagata fa'atau ma le va'aiga tala'aga.

2. Chatbots ma Fesoasoani Fa'apitoa:

AI-powered chatbots e mafai ona tuʻuina atu 24/7 lagolago tagata faʻatau, tali fesili e masani ona fesiligia, fesoasoani i luga o upega tafaʻilagi, ma e oʻo lava i le faʻatonuina o poloaiga. E mafai ona latou malamalama i le gagana masani ma faʻaauau pea ona faʻaleleia a latou tali e faʻatatau i fegalegaleaiga.

Faataitaiga: Sephora's virtual fesoasoani, lea e fesoasoani i tagata faatau e filifili mea matagofie ma tuuina atu fautuaga patino.

3. Fa'atonuga Fa'amatalaga ma Fa'amaumauga o Fa'amaumauga:

AI algorithms e mafai ona suʻesuʻeina faʻamatalaga faʻatauga faʻasolopito, taimi masani, ma mea i fafo e vaʻai ai manaʻoga i le lumanaʻi ma sili atu le saʻo. E fesoasoani lea i kamupani e fa'amalieina a latou su'esu'ega tulaga, fa'aitiitia tau ma aloese mai fa'asili o oloa po'o le le lava.

4. Tau fa'aolaola:

AI e mafai ona fetuutuunai tau i le taimi moni e faʻavae i luga o manaʻoga, tauvaga, suʻesuʻega avanoa, ma isi mea, faʻateleina tupe maua ma tauvaga.

Fa'ata'ita'iga: E fa'aoga e le kamupani va'alele AI e fetu'una'i pea tau o tiketi e fa'atatau i mea eseese.

5. Su'esu'ega Fa'asese:

AI faiga e mafai ona iloa ai faiga masalosalo i fefaʻatauaiga, fesoasoani e puipuia le taufaasese ma puipuia uma tagata faʻatau ma pisinisi.

6. Vaega o Tagata Fa'atau:

E mafai e AI ona suʻesuʻeina le tele o faʻamaumauga o tagata faʻatau e faʻamaonia ai vaega taua, faʻamalosia atili faʻatatau ma lelei fuafuaga tau maketi.

7. Su'esu'e Su'e Inisinia:

AI algorithms faʻaleleia galuega suʻesuʻe i luga o upega tafaʻilagi e-pisinisi e ala i le malamalama atili i le faʻamoemoe o tagata faʻaoga ma tuʻuina atu faʻamatalaga talafeagai.

8. Moni Fa'aopoopo (AR) ma Mea Moni Fa'apitoa (VR):

AI tu'ufa'atasia ma AR ma VR e mafai ona fa'atupu fa'atofu fa'atauga, fa'atagaina tagata fa'atau e toetoe lava "taumafai" oloa a'o le'i fa'atau.

Fa'ata'ita'iga: Le IKEA Place app, lea e mafai ai e tagata fa'aoga ona va'ava'ai pe fa'afefea ona va'ai meaafale i totonu o latou fale e fa'aaoga AR.

9. Su'esu'ega o lagona:

E mafai e AI ona suʻesuʻeina faʻamatalaga a tagata faʻatau ma iloiloga e malamalama ai i lagona ma manatu, fesoasoani i kamupani e faʻaleleia a latou oloa ma auaunaga.

10. Logistics ma Tiliva:

E mafai e AI ona faʻamalieina auala e tuʻuina atu ai, vaʻai taimi e tuʻuina atu ai, ma fesoasoani foi i le atinaʻeina o tekonolosi tutoʻatasi.

Lu'i ma Manatu Fa'atatau:

Aʻo ofoina atu e AI le tele o faʻamanuiaga mo le e-fefaʻatauaʻiga, e faʻaalia ai foʻi luitau:

1. Fa'alilolilo Fa'amatalaga: O le aoina ma le fa'aogaina o fa'amatalaga patino mo le fa'avasegaina e fa'atupu ai popolega fa'alilolilo.

2. Algorithmic Bias: AI algorithms e mafai ona faʻaauau pe faʻateleina faʻaituau o loʻo iai, e oʻo atu ai i fautuaga le talafeagai poʻo faaiuga.

3. Malamalama: O le lavelave o faiga AI e mafai ona faigata ai ona faʻamatalaina pe faʻapefea ona faia ni faʻaiʻuga, e mafai ona faʻafitauli i le tulaga o le faʻatuatuaina o tagata faatau ma le tausisia o tulafono faatonutonu.

4. Fa'alagolago Fa'atekonolosi: A'o fa'alagolago tele kamupani ile faiga ole AI, e ono tula'i mai fa'aletonu pe a tula'i mai fa'aletonu fa'apitoa po'o osofa'iga i luga ole laiga.

5. Aafiaga i Galuega: Otometi e ala i AI e mafai ona taʻitaʻia ai le faʻaitiitia o nisi o matafaioi i le vaega e-fefaʻatauaʻiga, e ui lava e mafai foi ona fatuina ni ituaiga galuega fou.

Le Lumanai ole AI ile E-pisinisi:

1. Fesoasoani Fa'atauga Fa'apitoa: Fesoasoani fa'atauva'a sili atu e le gata e taliina fesili ae fesoasoani fa'amalosi tagata fa'atau i le faagasologa atoa o le fa'atauga.

2. Hyper-Personalized Shopping Experiences: O itulau o oloa ma faʻasologa o faleoloa i luga ole laiga e faʻafetaui lelei i tagata taʻitoʻatasi.

3. Fuafuaga Logistics: Faiga e faʻamoemoeina manaʻoga o tagata faʻatau ma oloa muaʻi tuʻuina mo le tuʻuina atu vave.

4. Tu'ufa'atasi ma IoT (Initaneti o Mea): Masini atamai fale e otometi ona tu'u fa'atonu pe a le lava sapalai.

5. Fa'atauga leo ma Ata: Fa'atekonolosi fa'alauiloa leo ma ata e fa'afaigofie ai fa'atauga e ala i fa'atonuga leo po'o le fa'auluina o ata.

Fa'ai'uga:

O le Artificial Intelligence o loʻo matua suia le faʻafanua e-commerce, ofoina atu avanoa e leʻi tupu muamua e faʻaleleia ai le poto masani o tagata faatau, faʻamalieina gaioiga, ma faʻateleina le tuputupu aʻe o pisinisi. A'o fa'aauau pea ona fa'atupuina le tekonolosi, e mafai ona tatou fa'amoemoe e sili atu fa'afouga fou e toe fa'avasega ai le auala tatou te fa'atau ma fa'atau atu i luga ole laiga.

Ae ui i lea, e taua tele le faʻatinoina e kamupani e-pisinisi faʻataʻitaʻiga AI i le amio pulea ma le faʻamaoni, faapaleniina o aoga o tekinolosi ma le puipuia o tagata faʻatau ma faʻamautinoa faiga saʻo ma manino. O le manuia i le lumanaʻi i le e-fefaʻatauaʻiga o le a faʻalagolago e le gata i le faʻaaogaina o tekonolosi AI, ae faʻapea foʻi i le mafai ona faʻaaogaina i se auala e fausia ai le faʻatuatuaina ma le faʻamaoni o tagata faatau.

A o tatou agai i luma, o le tuʻufaʻatasia o AI i le e-fefaʻatauaʻiga o le a faʻaauau pea ona faʻanenefu laina i le va o fefaʻatauaʻiga i luga ole laiga ma luga ole laiga, faʻatupuina le faʻateleina o faʻatauga faʻapitoa ma faʻapitoa. Kamupani e mafai ona faʻaogaina lelei le malosi o AI aʻo faʻatautaia ma le faʻaeteete luitau faʻatatau ma faʻatinoga faʻatatau o le a lelei le tulaga e taʻitaʻia ai le isi vaitau o le e-commerce.