O le fa'alauiloa aloa'ia lata mai o TikTok Shop i Pasila e le na'o se isi fa'ailoga e-pisinisi; ose taaloga-sui e mafai ona toe faauigaina le auala e fegalegaleai ai tagata faatau Pasila ma oloa ma ituaiga. O loʻo faʻalagolago le faʻavae i luga o le fefaʻatauaʻiga faʻaagafesootai , lea e tuʻufaʻatasia ai le faʻatauga faʻatau saʻo i totonu o mea faʻaagafesootai, faʻatagaina tagata faʻatau e suʻe ma faʻatau oloa e aunoa ma le tuʻua o fesoʻotaʻiga lautele.
Faatasi ai ma le sili atu i le 111 miliona tagata faʻaoga i le atunuʻu, o TikTok ua tauva saʻo nei ma tagata taʻalo mautu. O le iʻuga, o vitio, faʻasalalauga ola, ma pou e le gata o faʻafiafiaga, ae faʻapea foʻi avanoa pisinisi. O lenei faʻataʻitaʻiga faʻatau e fesoʻotaʻi saʻo ma le manatu o le Direct Sales , aua e mafai ai e le au faʻatau ma tagata faʻamalosi ona faʻaogaina a latou fesoʻotaʻiga lautele e fegalegaleai ai ma a latou au maimoa, faʻalauiloa ma faʻatau atu oloa tuusao ma patino. O le mea lea, TikTok Shop faʻaleleia le gafatia o tagata faʻatau e faʻafesoʻotaʻi ma a latou tagata faʻatau i se auala e sili atu ona faʻaogaina ma lelei.
E tusa ai ma se suʻesuʻega a Santander, e mafai e le faʻavae ona puʻeina le 9% o Pasila e-pisinisi i le 2028, faʻatupuina le GMV (Gross Merchandise Volume) e oʻo atu i le R $ 39 piliona. O lo'o fa'amalosia fo'i e le fa'avae lana tautinoga i le saogalemu, fa'aagaga toeitiiti atoa le $1 piliona i mea e tete'e ai i faiga tau fa'asese ma tagata fa'atau.
O lenei faʻaaliga fou e tatala ai faitotoʻa i avanoa sili, aemaise lava mo le Direct Sales and relationship sector, lea o le ABEVD ( Brazilian Association of Direct Sales Companies ) , o loʻo faʻatusalia e lona pule sili Adriana Colloca, o loʻo i ai se vaʻaiga mamao. "O kamupani a le ABEVD o loʻo amata ona faʻafetaui i lenei mea moni fou, suʻesuʻeina ituaiga fou o faʻasalalauga ma tufatufaina atu, faʻafetaui i latou lava ma faʻasologa o maketi numera ma manaoga o tagata faatau," o le tala lea a le peresetene.
O le faʻataʻitaʻiga a le TikTok Shop, lea e faʻamalosia ai tagata e faia mea ma ofo atu se auala tuusaʻo mo le faʻatau atu o oloa, e faʻaalia ai mataupu faavae o la tatou maketi: o le malosi o fautuaga a le tagata lava ia ma le malosi o nuʻu. Mo tagata faʻatau, o le faʻavae e avea ma meafaigaluega sili ona aoga, faʻatagaina i latou e faʻalauteleina lo latou aapa atu, faʻamalosia a latou mafutaga, ma faʻatupuina faʻatauga fou i se auala fou ma faatosina.
"O le faʻalauiloaina o le TikTok Shop o se faʻamaoniga le mafaamatalaina o le faʻatupulaia o le taua o fefaʻatauaʻiga faʻaagafesootai ma le tamaoaiga o le tagata. matou, ma le TikTok Shop e ofoina atu se siosiomaga talafeagai mo lenei mea, faʻafaigofie le malaga a le tagata faʻatau saʻo i le siosiomaga numera, "na ia faʻamalosia.
O le faʻaogaina o nei faʻavae ua mafai ai ona faʻafesoʻotaʻi tuusaʻo ma faʻapitoa ma tagata faʻatau, faʻatupuina se siosiomaga faʻatauga sili atu le malosi ma fefaʻatauaʻiga. I lenei tulaga, o le numera o le numera o se paaga autu i le faʻalauteleina o auala tufatufa ma faʻateleina le oʻo atu o faʻatauga tuusaʻo, faʻaopoopo i le ofoina atu o avanoa fou mo fegalegaleaiga ma le tuputupu aʻe mo tagata faʻatau ma a latou fesoʻotaʻiga faʻatau.