O le 2025 Black Friday vaitau ua faʻatuina se mamanu fou i Pasila e-pisinisi: faʻatauga tumau malosi i le tumutumu, ae o le faʻatinoga sili ona taua e tupu ia Novema. Pasila e-fefaʻatauaʻiga na oʻo atu i le R $ 10 piliona i faʻatauga i luga ole laiga ile Black Friday 2025 (i le va o Novema 28th ma Tesema 1st), e tusa ai ma faʻamatalaga mai le Confi Neotrust. Abiacom (Pasila Faʻalapotopotoga o Artificial Intelligence ma E-pisinisi) faʻatatauina le tuputupu aʻe o le 14.74% i luga o le 2024, faʻatasi ai ma tupe maua e sili atu i le R $ 13 piliona, peitaʻi, o faʻatauga e leʻi faʻamalosia naʻo le faaiuga o le vaiaso mulimuli o le masina.
"O le Aso Faraile o le Aso Faraile ua tupu aʻe i se faʻataʻitaʻiga faʻapitoa i luga o le kalena faʻatau numera. O tagata faʻatau e sili atu le faʻamoemoe, logoina, ma saunia e faʻatau - ma ua tali atu le au faʻatau oloa i ni faʻamatalaga sili atu ona malosi, sili atu le faʻaogaina, ma fesoʻotaʻiga uma, "o le tala lea a Fernando Mansano , peresitene o ABIACOM.
Black Novema na maua ai le R$ 30 piliona i le va o Novema 1st ma 23rd, faʻamaonia le malosi o faʻasalalauga faʻalautele. O tagata fa'atau a Edrone i Pasila oe na fa'aogaina muamua fa'alauiloa na maua ai le R$ 187,592,385 - o se si'itaga e 61% fa'atusatusa i le 2024 - a'o fa'atuputeleina le aofa'i o poloaiga i le 60%. Black Week, i le isi itu, na tumau pea lona tulaga taʻutaʻua ma faʻamauina iʻuga 128% maualuga atu nai lo le averesi vaiaso i le 2025, faʻatasi ai ma le vaega o le Soifua Maloloina ma le Lalelei o loʻo tu i luga, faʻatino faʻatusa i luga atu o lona masani masani. Ia Novema, o faʻatauga e ala i masini ma nusipepa na aʻafia ai le 11% o faʻatauga e-pisinisi, faʻateleina le R $ 21 miliona i tupe maua faaopoopo mo le masina, ma le 8% e ala i SMS ma 6% e ala i WhatsApp.
O le fa'atupula'ia o feso'ota'iga tele-channel o se fa'asologa mo suiga maualuga. O le imeli e tumau pea ona avea ma pou ona o lona aapa atu ma le fua, ae o SMS ma WhatsApp ua maua le taua o se "faʻaleleia" i taimi faigata, pe a faʻanatinati ma faʻafouina le faʻamoemoe e faia ai se eseesega. O se faʻataʻitaʻiga o lenei tuʻufaʻatasiga o Muzazen , o se kamupani e-pisinisi faʻapitoa i mea teuteu semi-taumafa, lea na faʻatulagaina se fuafuaga faʻapitoa i imeli, SMS, ma WhatsApp e toe faʻaleleia ai faʻatau faʻatau, toe faʻafeiloaʻi lona tulaga faʻatau, ma faʻaauau fesoʻotaʻiga i taimi maualuga. I lenei vaitau, o le faʻailoga na maua ai le sili atu i le R$ 34,000 i tupe maua mai masini , faʻaopoopo i le R$ 9,000 e ala i le nusipepa , faʻatasi ai ma le sili atu le malosi i auala vave: R$ 15,199.55 i SMS ma R $ 14,204.22 i WhatsApp .
"E fesoasoani tele Edrone! Na mafai ona matou toe faʻaleleia le tele o tagata faʻatau e le o toaaga, ma o lenei mea na atagia saʻo mai ia matou tupe maua, aemaise lava i le Black Friday, ina ua matou maua se faʻaopoopoga tele, "o le tala lea a Isabel Albach , paaga faʻavae a Muzazen.
O faʻamatalaga e taʻu mai ai, e oʻo atu i le 2026, o le manumalo ia Novema e tatau ona faʻalagolago i le "tasi le gaioiga i le aso" ma sili atu i le faʻaauau pea o le faʻataunuʻuina: faʻalautele kalena, masini, ma fesoʻotaʻiga tuʻufaʻatasia - faʻatasi ai ma imeli e lagolagoina le tele ma SMS ma WhatsApp faʻavaveina suiga pe a sili atu ona filifili le tagata faʻatau.
