Corebiz, o se taʻutaʻua o loʻo tuʻuina atu auaunaga e-pisinisi i Amerika Latina, ua uma ona suʻesuʻeina le gafatia o le TikTok Shop, le maketi fou a le faʻavae lea e folafola mai e toe faʻafouina e-pisinisi i Pasila. E mafai e fa'ailoga ona su'esu'e avanoa o lenei fa'atauga fou, fa'aaoga ta'iala fa'apitoa e fa'ateleina ai suiga.
TikTok Shop e mafai ai e pisinisi ona lisi saʻo oloa i luga o le tulaga, tuʻufaʻatasia faʻafiafiaga ma faʻatauga e ala i vitio pupuu, faʻasalalau ola, ma fefaʻatauaʻiga faʻatau. O le meafaigaluega, lea na maua ai le US $ 32.6 piliona i le lalolagi atoa i le 2024, o loʻo faʻatusalia ai se avanoa taua mo faʻailoga Pasila o loʻo taumafai e faʻafesoʻotaʻi ma tagata faʻatau i se auala fou.
Corebiz ma TikTok Shop
Faatasi ai ma le faʻatupulaia o le vaetamaina o fefaʻatauaʻiga faʻaagafesootai, ua tuʻuina atu e Corebiz ia lava o se paaga faʻapitoa mo kamupani o loʻo vaʻavaʻai e tuʻufaʻatasia le TikTok Shop i se auala faʻatulagaina. O loʻo tuʻuina atu e le kamupani le lagolago atoatoa mo le faʻatupuina o faʻasalalauga, tuʻufaʻatasia o faleoloa, ma le atinaʻeina o faʻasalalauga faʻafuainumera e taulaʻi i le liua.
"TikTok Shop o le a suia e-fefaʻatauaʻiga e ala i le tuʻufaʻatasia o le faʻaogaina ma le faʻatauga faʻatau. O le tuʻufaʻatasia ma faʻauluuluga ma fefaʻatauaʻiga fefaʻatauaʻiga e matua faʻalauteleina ai le gafatia o le liua. Ua matou sauni e taʻitaʻia faʻailoga i lenei faigamalaga ma faʻateleina a latou taunuʻuga i totonu o le tulaga, "o le tala lea a Felipe Macedo, co-CEO ma le Faʻavae o Corebiz.
Tulaga ma suiga
I le Iunaite Setete, 45% o tagata faʻatau e faʻaaoga TikTok Shop faʻatau mea lavalava, ae 44% faʻatau mea matagofie ma tausiga a le tagata lava ia. I le taimi o le Black Friday 2023, na maua ai e le tulaga le tusa ma le $ 100 miliona i faʻatauga i le aso e tasi, faʻatoluina iʻuga o le tausaga talu ai.
I Pasila, lea e sili atu i le 50% o le faitau aofaʻi o loʻo faʻaaogaina TikTok, e maualuga le faʻamoemoe. O le a maua e le aufaipisinisi laiti ma feololo se avanoa faʻapitoa e faʻalautele ai a latou faʻatau. O le faʻaaogaina o le meafaigaluega o le a faʻasolosolo malie, amata mai i ituaiga filifilia ma faʻatau ma faʻalauteleina i le tele o tagata faʻaoga i masina a sau.
E fa'afefea ona galue TikTok Shop?
O le meafaigaluega e maua ai se faʻamatalaga tuʻufaʻatasia faʻatau, faʻatasi ai ma le tele o mea e faʻaleleia ai faʻatau:
1. Faleoloa tuʻufaʻatasia: e mafai ona maua oloa i le faʻatauga faʻatau, i vitio, faʻasalalauga ola, ma luga o le faʻailoga faʻailoga;
2. Fa'atauga ola: fa'atau fa'atau fa'asalalauga fa'asalalau e tu'uina atu oloa, tali fesili ma fa'amalosia fa'atau i le taimi moni;
3. Fa'apa'aga ma tagata fa'aoso: e mafai e tagata foafoa ona fa'alauiloa oloa ma maua komisi i fa'atauga e ala i le polokalame fa'atasi;
4. Fa'afaigofie le pulega: o lo'o tu'uina atu e le fa'avae meafaigaluega mo le fa'atonutonuina o su'esu'ega, fa'atonuga, ma fa'asalalauga tau maketi;
5. Tu'ufa'atasiga fa'atasi ma fa'asalalauga e-pisinisi: lagolago mo Shopify ma isi fofo e ala i le API, fa'aagaaga lelei fa'agaioiga omnicchannel.