O le lalolagi o e-pisinisi o loʻo feagai ma se suiga tele, faʻamalosia e le faʻateleina o le faʻaogaina o masini feaveaʻi. Faatasi ai ma le faʻateleina o le faʻaogaina o smartphones ma tablets, o loʻo faʻaaogaina e kamupani se auala "mobile-first" ma faʻatupeina tele i talosaga e-pisinisi. O lenei suiga e le na'o se fa'agasolo, ae o se tali fa'atatau i suiga fa'avae i amioga fa'atau ma fa'amoemoega fa'atau i luga ole laiga.
Le tula'i mai o le Mobile-Muamua:
1. Fa'amaumauga fa'aoga: E silia ma le 50% o fefa'ataua'iga e-fefa'ataua'iga ua sau nei mai masini feavea'i.
2. Su'ega fa'ata'ita'iga: Mai le "fe'avea'i-fa'auoga" i le "telefoni-muamua" ile mamanu ma le atina'e.
3. Aʻafiaga i luga o faʻatauga: Faʻateleina le faʻateleina o suiga feaveaʻi i tausaga talu ai nei.
Tulaga lelei o Talosaga E-pisinisi:
1. Fa'aleleia le poto masani a le tagata fa'aoga: Fa'afeso'ota'i fa'alelei mo masini feavea'i.
2. Avanoa vave: Amata vave fa'atusatusa ile su'esu'ega i luga ole laiga.
3. Fa'atino galuega fa'ale-natura: Fa'aaogāina o meafaitino (meapueata, GPS, fa'amatalaga tulei).
4. Fa'amaoni tagata fa'atau: Fa'atasi pea i luga o le masini a le tagata fa'aoga.
5. Fa'asinomaga fa'apitoa: Ofo ma fautuaga e fa'atatau i amioga a tagata fa'aoga.
Elemene Autu o se Talosaga E-pisinisi manuia:
1. Faʻamatalaga faʻaogaina ma tali mai: Faʻaoga faʻaoga faʻaoga i luga ole lapopoa eseese.
2. Fa'afaigofie le folauga: Fa'amama menus ma su'esu'ega lelei.
3. Fa'atauga fa'alelei: O se fa'atauga vave ma le fa'aletonu.
4. Tu'ufa'atasiga totogi feavea'i: Lagolago mo Apple Pay, Google Pay, ma isi.
5. Fa'asalalauga fa'a'oa'oga: Ata ma vitiō sili ona lelei mo le telefoni feavea'i.
6. Fa'asinomaga: Fautuaga e fa'atatau i le su'esu'eina ma le fa'atauga o tala fa'asolopito.
7. Fa'aagafesootai: Fa'asoa faigofie ma fa'atasi ma feso'ota'iga lautele.
Lu'itau i le Fa'atinoina o se Fe'avea'i-Muamua Ta'iala:
1. Atina'e fa'alavalava: Fausia o polokalame mo iOS ma le Android.
2. Fa'aauau le tausiga: Fa'afouga faifaipea e fa'aauau ai faiga fou ma masini.
3. Saogalemu: Puipuiga o faʻamatalaga tagata faʻaoga ma faʻamautu fefaʻatauaiga i luga o masini feaveaʻi.
4. Faʻatinoga: Faʻamautinoa le saoasaoa ma le mautu i lalo o tulaga eseese o fesoʻotaiga.
5. Fa'atasi ma faiga o iai: Fa'atasi ma fa'amaumauga, CRM, ma isi faiga i tua.
Fa'asolo a'e i luga ole polokalame e-pisinisi:
1. Moni Fa'aopoopo (AR): Va'aiga o oloa i totonu o si'osi'omaga moni.
2. Artificial Intelligence (AI): Fesoasoani faʻatauga faʻapitoa ma fautuaga faʻapitoa.
3. Fefa'ataua'iga Leo: Fa'atasi ma fesoasoani leo mo fa'atauga leo-poloaiga.
4. Gamification: Elemene taʻaloga e faʻateleina ai le faʻaogaina o tagata.
5. Fefa'ataua'iga Fa'aagafesootai: Fa'atasiga loloto ma fa'asalalauga fa'asalalauga lautele.
Fuafuaga Fa'atauga mo le E-commerce Apps:
1. App Store Optimization (ASO): Fa'atonuga mo le sili atu ona iloa i faleoloa app.
2. Fa'aupuga fa'atosina a tagata fa'aoga: Fa'asalalauga e fa'atatau ile la'uina o app.
3. Toe fai fa'atasi: Fa'aaogā fa'amatalaga tulei ma imeli e toe fa'afo'i ai tagata fa'aoga i le app.
4. Polokalama fa'amaoni: Totogi fa'apitoa mo tagata fa'aoga app.
5. Anotusi fa'apitoa: O ofo ma oloa e maua na'o le app.
Fuafuaga Autu mo le Iloiloina o le Manuia o App:
1. Fa'apipi'i fua ma le fa'amauina o tagata
2. Fa'auiga (taimi fa'aalu i le app, taimi fa'aoga)
3. Fa'aliliuga feavea'i fua faatatau
4. Fa'atauga averesi e ala ile app
5. Tupe maua mai le talosaga
Tala manuia:
1. Amazon: App ma se atinaʻe faʻapitoa ma foliga e pei o le "1-kiliki faʻatau".
2. ASOS: Fa'aaogaina AI mo fa'atonuga fa'apitoa fa'apitoa.
3. Sephora: tu'ufa'atasiga AR mo fa'ata'ita'iga fa'atau oloa.
4. Manao: Gamification ma ofo fa'apitoa e fa'ateleina ai le fa'auiga.
Le Lumana'i o Fefa'ataua'iga Fe'avea'i:
1. 5G: Saosaoa ma sili atu mea e maua i mea i totonu.
2. IoT (Initaneti o Mea): Faʻatasi ma masini fale atamai mo faʻatau faʻatau.
3. Blockchain: Sili atu le saogalemu ma le manino i fefaʻatauaiga.
4. Mea Moni (VR): Fa'atofu fa'atauga.
O le fa'aaogaina o le telefoni feavea'i ma le atina'eina o talosaga e-pisinisi malosi e le o toe filifili mo kamupani o lo'o manana'o e tumau le fa'atauva i le maketi numera. Faatasi ai ma tagata faʻatau faʻalagolago i a latou masini feaveaʻi mo itu uma o le olaga, e aofia ai faʻatauga, e tatau i faʻatauga ona faʻamuamua le fatuina o faʻamatalaga feaveaʻi faʻapitoa.
O le manuia i le telefoni feavea'i e-fefa'ataua'iga e mana'omia ai se tu'ufa'atasiga o le fa'ata'ita'iga fa'apitoa, fa'agaioiga fa'atino, fa'asinomaga, ma se malamalamaga loloto i le amio a tagata fa'aoga feavea'i. Kamupani o loʻo faʻatautaia lenei faʻataʻitaʻiga o le a le gata ina faʻateleina a latou faʻatau ae faʻapea foi ona fausia ni mafutaga tumau.
