Ehara i te kupu noa iho te kaupapa. He uara pono kei ngā kamupene angitu e ārahi ana i ā rātou pakihi, e whakaputa ana i te pānga pāpori pai, e hanga ana i te pono o ngā kiritaki, e whakanui ana hoki i ā rātou hua. He mea nui kia mōhiotia kāore te kaupapa o te kamupene i rite ki tana kaupapa: ahakoa e pā ana te kaupapa ki te uara o te whakahaere, ā, e titiro ana ki waho, ki te taiao o waho, ka titiro te kaupapa ki roto, e whakaū ana i te whakaaro, ngā uara, me te ahurea o te whakahaere. Ko te kaupapa he wāhanga matua o te tuakiri me te rautaki pakihi, nā te mea koinei tonu te mea e toe ana, ahakoa ngā wero nui.
E ai ki a Alexandre Slivnik , he tohunga rongonui mō te hiranga ratonga me te tumuaki tuarua o te Brazilian Association for Training and Development (ABTD), kua mōhio kē ngā waitohu kāore e ranea te tūhura i ngā āhuatanga mahi, whakaaro nui, me te hangarau hei pupuri i te kamupene kia ora tonu. "Kei te piki haere te wāhi o ngā āhuatanga kare ā-roto, kare ā-roto, kare ā-roto, matatika, matatika, me te wairua i roto i ngā whakahaere, e whakatairanga ana i te whakaaro me ngā āhuatanga kore e taea te huna e mahi ana i te hinengaro huna," tana whakamārama.
Ki a ia, ko te kaupapa te mura e mura ana e pupuri ana i te kamupene ki te huarahi tika, inā koa i ngā wā pōuri. Ka whakahihiko i ngā kaimahi, ka ārahi i ngā whakataunga rautaki, ā, ka wehewehe i te kamupene i te mākete.
"He tauira mārama te kōrero mō Dona Rose mō tēnei ariā. Mō ngā tau 50, i mahi ia ki Disney, me te mahi i te mahi kotahi tonu, te kohikohi tīkiti me te menemene tonu. I te pātaihia mō te roa o te wā e noho ana i te tūranga kotahi, ka whakahoki ia ehara tana mahi i te mahi kohikohi tīkiti anake, engari he whai wāhi ki te hoatu i tā rātou menemene tuatahi ki ia manuhiri, me te hanga i tētahi pānga pai mai i te whakapā tuatahi," te kī a te tohunga, e mōhiotia ana ko ia te tangata tuatahi o Brazil i karangatia e Disney ki te toro atu ki ana papa me ana tari katoa huri noa i te ao.
I te ao pakihi, ko te mārama he nui ake te kaupapa i te hua i te mea e hiahiatia ana, he mea nui ki te angitu o tētahi kamupene. Ko ngā kamupene e whai ana i tō rātou mauri pono, ka taea te whakarerekē i ā rātou pakihi, te whai pānga pai ki te hapori, me te whakatutuki i ngā hua pumau mō te wā roa.
Ko te kaupapa pakihi pono e ahu mai ana i ngā huānga pakari e ārahi ana i ngā whakataunga me ngā mahi a te whakahaere. Mai i tēnei kaupapa ka taea te tautuhi i ngā KPI, te waihanga rautaki, me te whakaputa hua. Ka whakaratohia he aronga mārama me te tikanga hohonu ki te mahi kua oti. Ina kitea e te kamupene tana kaupapa, ka whai turanga mō ngā rāngai katoa, ka hono atu ki te ahurea, te kaiārahi, te hokohoko, me te hoko.
"Hei tāpiri atu, ina he kaupapa mārama kua tautuhia e te kaiārahi, ka taea te whakahihiko me te whakauru i ngā kaimahi, ka hua ake he hua nui ake, he auahatanga, me te pono," te tāpiri a Alexandre. Mā te ariā anō hoki e wehewehe te kamupene i roto i te mākete, e kukume ana i ngā kaihoko e whai uara ōrite ana. Ka kukume noa ngā tohunga ngaio ki ngā pakihi e pai ana te tūhono, e whai wāhi ana ki te kukume me te pupuri i ngā taranata kounga.
