Noheri yerekana amahirwe akomeye mubucuruzi, kubera kwiyongera kwimpano hamwe numwuka wo kwishimira utera kurya. Biteganijwe ko ikiruhuko kizinjiza miliyari 69.7 z'amadolari y'Amerika yo kugurisha, nk'uko bitangazwa n'ishyirahamwe ry'igihugu ry'ubucuruzi ry'ibicuruzwa, serivisi n'ubukerarugendo (CNC).
Benshi mururu rugendo ruteganijwe kwibanda kuri e-ubucuruzi, kuko abantu benshi bakunda kugura kumurongo bitewe nuburyo bworoshye, amahitamo atandukanye, hamwe nuburyo bwo kubona ibiciro byiza.
Muri ubu buryo, e-ubucuruzi buhinduka umuyoboro wibikorwa byamasosiyete, ishoboye kwagura ibikorwa byayo no kongera ibicuruzwa. Nigihe cyingenzi cyo kwunguka no kunguka.
Kugirango winjire neza mubucuruzi bwa e-ubucuruzi, ni ngombwa kugira ibikoresho bishyigikira inzira zose, uhereye kubicuruzwa na serivisi byamamaza kugeza serivisi zabakiriya ndetse ninkunga yo kugurisha. Hasi, ndasangira inama nizera ko ari ingenzi kubantu bose bashaka ibisubizo birenze kugurisha gakondo.
1 - Koresha ibisubizo byiza byikoranabuhanga
Ibikoresho biboneka kubacuruzi uyumunsi biremera serivisi zabakiriya byihuse, kurugero. Tekereza urubuga rugwa hagati yikigereranyo cyo kugurisha, cyangwa umukiriya utegereje amasaha yo gusubiza muganira. Ibi ntibitera ikirango gusa gutakaza abakiriya, ariko birashobora no guhindura izina ryacyo. Kandi kugarura ikizere cyumukiriya wacitse intege ntabwo ari umurimo woroshye.
Ibindi bikoresho, nka sisitemu yo gucunga no gukoresha ibicuruzwa byamamaza, nabyo birashobora guhinduka inshuti nyayo mururwo rugendo. Bafasha kwirinda ibibazo bya kera: ibicuruzwa bitaboneka hamwe nubukangurambaga bugamije nabi.
2 - Koresha imiyoboro ya serivisi yabakiriya nkinshuti.
Umwe mu bafatanyabikorwa bakomeye ku masosiyete muri iki gikorwa cyo gutera imbere binyuze kuri interineti ni APIs z’imiyoboro ya serivisi y’abakiriya, byagaragaye ko hari iterambere ryinshi mu gusobanukirwa no kwemerwa n’amasosiyete afite ubunini n’ibice bitandukanye mu gihugu.
API isobanura Porogaramu Isohora. Ni sisitemu yemerera guhuza itumanaho riva mumiyoboro itandukanye, nka WhatsApp, Instagram, na Facebook, byorohereza guhanahana ubutumwa namakuru muburyo bworoshye, bwihuse, kandi bwihariye hamwe nabaguzi binyuze mubiganiro. Amakuru ya vuba yerekana ko porogaramu nka WhatsApp na Instagram zisanzwe ari uburyo bwatoranijwe bwa serivisi zabakiriya kuri 64% byabakiriya ba Berezile, bishimangira uruhare rukomeye rwibikorwa bya sisitemu.
3 - Sobanukirwa n'umukiriya wawe
Kugira sisitemu yo gucunga abakiriya ni ngombwa. Sisitemu nkiyi itegura ibintu byose: amateka yimikoranire, ibyo ukunda, ndetse nubuguzi bwabanje. Ihuza na APIs, ikemeza ko nta makuru yatakaye. Ibi bituma bishoboka gukora uburambe bwihariye, bujyanye nuburyohe nibikenewe bya buri mukiriya muburyo budasanzwe kandi bunoze.
Igisubizo? Kwimenyekanisha cyane, kwiyamamaza kugamije, hamwe no gutumanaho neza hamwe nabakiriya bawe. Kandi, nyizera, kuri Noheri, iyo sano ikora itandukaniro ryose!
Mubidukikije nkibi, kugira umufatanyabikorwa wa Meta BSP (Business Solution Provider) ni ngombwa kugirango habeho uburambe bwizewe kandi bwizewe kubucuruzi ndetse nabakiriya. Aba bafatanyabikorwa, bemejwe na Meta, batanga ibisubizo byemeza kurinda amakuru, gukora neza, inkunga idahwema, hamwe namakuru agezweho. Ibi bituma ingamba zawe za digitale zihuza nibikorwa byiza no guhanga udushya ku isoko, gushimangira ibisubizo no kubaka ikizere mubikorwa byose. Kugira ikoranabuhanga ryiza birashobora kuba urufunguzo rwo kongera ibicuruzwa, kubaka ubudahemuka bwabakiriya, no gusiga amarushanwa inyuma.
