Ubushakashatsi bwakozwe n’abaguzi ibihumbi bibiri bo muri Berezile bugaragaza ko vendredi yirabura ari Noheri nyayo yo gushushanya amazu hamwe n’ibicuruzwa byo mu rugo . Nicyiciro cya mbere cyubushakashatsi bwimyitwarire yo kugura ibicuruzwa kubicuruzwa byo murugo, byakozwe na IEMI - Isoko ryubwenge, ryihariye kuri ABCASA, ryerekana ibisubizo byibyo baguzi baguze muri Berezile mugihe cyumwaka urangiye, harimo amatariki ajyanye no kugurisha ibicuruzwa byaho: vendredi yumukara, Noheri, nimugoroba.
Nk’uko ubushakashatsi bubigaragaza, 82% by’ababajijwe bavuga ko bafite ubushake bwo gukoresha amahirwe yo guhaha muri aya matariki atatu. Nyamara, hamwe nibisubizo 79%, vendredi yumukara nigihe cyo gukundwa cyane kugura ibicuruzwa byo murugo, hagakurikiraho Noheri (8%) no kugurisha Mutarama (5%). Ubushakashatsi bugaragaza kandi ko igice cy’abaguzi (7%) kitaramenyekana igihe bazagurira muri uru rwego.
"Ku wa gatanu w'umukara wigaragaje nk'itariki nyamukuru yo kugura ibicuruzwa byo mu rugo, ndetse birenze Noheri. Iki kintu gishobora guterwa no kugabanuka kwinshi no kumenyekana cyane muri iki gihe, kikaba cyarabaye umuco mu kirangaminsi cyo kugurisha muri Berezile, byerekana ko impinduka z’imyitwarire y'abaguzi, hamwe n'abaguzi bashaka amahirwe menshi yo kugura. Ibyifuzo byo ku wa gatanu w’umukara bishobora no kwerekana ko abantu bazamuka mu bukungu, muri rusange.
Nk’uko byatangajwe na Anderson Passos, umuyobozi mukuru wa ABCasa, ku wa gatanu w’umukara ni amahirwe akomeye yo kuzamura ibicuruzwa no gukurura abakiriya bashya ku bintu byo mu rugo no mu mitako, ndetse no kugumana ibyagezweho. Ati: "Ibi birasaba ibigo kwitondera ibyo abakiriya bategereje, ntibitanga gusa kugabanuka ahubwo binatanga uburambe bwiza kandi butandukanye bwo guhaha. Kubwibyo rero, ni ngombwa ko urwego rw’ibicuruzwa byo mu rugo rukomeza guhanga udushya no guhuza ingamba zarwo kugira ngo rukemure ibyifuzo by’abaguzi. Guhuza imiyoboro ya sisitemu n’umubiri, kumenyekanisha ibyifuzo, no kunoza imitangire ya serivisi n’abakiriya bizaba urufunguzo rwo gutsinda muri aya matariki akomeye ndetse no mu gihe kizaza."
Umwirondoro w'Abaguzi:
Abenshi mu baguzi bateganya kugura ibicuruzwa byo mu rugo ni abagore (60%), byerekana inzira rusange yo kubona ibintu muri iki gice. Ku bijyanye n'imyaka, abumva cyane kuri ibyo bicuruzwa bari mu kigero cy'imyaka 25-44, bahagarariye 62% by'abaguzi - abo hejuru ya 45 bangana na 23%, naho abari hagati ya 18 na 24 bahagarariye 15%.
Intara y’amajyepfo yuburasirazuba igaragara hamwe na 46% byabaguzi, mugihe amajyaruguru yuburasirazuba bugereranya 22% naho amajyepfo akagira 20%. Uturere two mu majyaruguru no hagati-Uburengerazuba hamwe hamwe hamwe 12%. Kubireba urwego rwimibereho, itsinda A / B, ririmo abaguzi bafite imbaraga zo kugura, bahagarariye 44% byabaguzi bose. Itsinda C, ririmo icyiciro cyo hagati, ryibanda kuri 43% byabaguzi. Hanyuma, itsinda D / E ryerekana 14% byabaguzi.
Mu isesengura ry’uburinganire, 85% by’abagore na 78% by’abagabo barashaka kugura ibicuruzwa byo mu rugo mu mpera za 2024. Ukurikije imyaka, itsinda ry’imyaka 18-34 rifite intego yo kugura byinshi (87% kugeza 88%). Ku baguzi bafite imyaka 35 nayirenga, nubwo ubushake bwo kugura buri hasi gato (83% hagati yimyaka 35 na 44 na 72% mugihe cyimyaka 45), byerekana kugabanuka gahoro gahoro uko imyaka igenda yiyongera.
Mu turere twose, umugambi wo kugura ibicuruzwa byo murugo mu mpera zumwaka uri hagati ya 79% na 85%. Mu majyepfo, ni 79%; mu majyepfo y'uburasirazuba, 82%; mu majyaruguru y'uburasirazuba, 84%; no mu majyaruguru no hagati-Iburengerazuba hamwe, 85%. Itsinda A / B ryerekana intego yo kugura cyane (84%), byerekana ko abaturage muriki gice bashishikajwe cyane no kugura, mugihe mumasomo C (82%) na D / E (76%), iki cyifuzo kigabanukaho gato.
Ibicuruzwa byatoranijwe
Nk’uko byatangajwe n’umuyobozi mukuru wa ABCasa, ubwiyongere bw’imigambi yo kugura muri iki gihe (kuva kuri 45% bugera kuri 68%) bugaragaza icyifuzo kinini cyo kuvugurura inzu, cyane cyane ku matariki nko ku wa gatanu w’umukara na Noheri, iyo abantu bakunze kugura ibikoresho byo gushariza amazu yabo bitewe n’ibirori bisoza umwaka, nk'imitako ya Noheri, umusego, buji, amashusho, n'ibindi.
Passos isuzuma igira iti: "Inyungu nke ku bicuruzwa byo mu rugo (kuva kuri 55% kugeza kuri 32%) byerekana ko, nubwo hakiri ishingiro ry’abaguzi bakurura, kwibanda ku bicuruzwa bya buri munsi bishobora kuba bike ugereranije n’igihe kimwe, bikerekana ibihe ibihe aho kugura ibicuruzwa byo mu rugo bikunze kugaragara cyane mu mwaka, mu gihe icyifuzo cyo gushushanya gikunda kwibanda cyane mu gihe cy’iminsi mikuru no kuvugurura."
Ibyifuzo byububiko bwa interineti:
Abaguzi benshi (60%) berekana ko bafite intego yo kugura ubutaha binyuze kumurongo wa e-ubucuruzi. Ati: "Aya makuru yemeza ko kwiyongera kw'ikoreshwa rya sisitemu bigenda byiyongera, biterwa n'impamvu nko korohereza, amahirwe yo kugereranya ibiciro, kuboneka kwa kuzamurwa mu ntera (nko ku wa gatanu w’umukara), hamwe n'uburambe bwo guhaha utiriwe uva mu rugo. Icyakora, 25% by'abaguzi baracyafite amaduka yo ku mihanda agura ibyo bagura, ibyo bikaba byerekana ko, nubwo iterambere rya e-ubucuruzi ryiyongera, hakiri ishingiro ry’abakiriya baha agaciro uburambe bwo guhaha ku bantu."
Ubushakashatsi bwerekana ko nubwo ibyifuzo by’amaduka acururizwamo biri hasi (15%), byerekana igice kigomba gukorerwa, kuko kiracyakurura abitabiriye ubushake bwo guhaha hamwe n’imyidagaduro n’ubundi buryo bwo kwidagadura ibigo by’ubucuruzi bitanga, nk'inkiko zibiribwa, sinema na parike zidagadura.
Intego yo gukoresha:
36% byabaguzi babajijwe basanzwe bafite igitekerezo cyuko biteguye gukoresha ibicuruzwa byo murugo mugihe cyo guhaha kwumwaka urangiye. Ikigereranyo (R $ 732.49) kiri hejuru ya 31,6% ugereranije n’amafaranga yakoreshejwe mu kugura kwanyuma (R $ 556.61), birashoboka ko byatewe nigihe cyo kugura umwaka urangiye, nko kuwa gatanu wumukara no kuzamura Noheri.
Urebye abaturage b’Abanyaburezili miliyoni 212, batuye mu ngo miliyoni 73, buri mwaka umuturage akoresha ibicuruzwa byo mu rugo ni 481 $ naho ikigereranyo cyo gukoresha kuri buri rugo ni 1.397. Ikigereranyo cya IEMI kivuga ko muri Berezile hagurishijwe ibicuruzwa by’ibicuruzwa byinjije miliyari 102 z'amadolari hagati ya Mutarama na Ukwakira 2024, byiyongereyeho 9.2% ugereranije n’icyo gihe cyashize.
Mu Gushyingo n'Ukuboza k'uyu mwaka, ibipimo by'ibanze bivuye mu itsinda rishinzwe gukurikirana amasoko ya IEMI byerekana ko kwiyongera kw'igurisha ry'imitako yo mu rugo n'ibicuruzwa byo mu rugo bingana na miliyari 21.1 z'amadolari y'Amerika, ibyo bikaba byerekana ko izamuka ry’izina (ritagabanije ifaranga) hafi 8.6% ugereranije n'icyo gihe cyo mu 2023.
